instantly connect people everywhere to what’s most meaningful to them

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Page 1: instantly connect people everywhere to what’s most meaningful to them
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instantly connect

people everywhere

to what’s most meaningful to them

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http://twitpic.com/135xa - There’s a plane in the Hudson. I’m on a ferry going to pick up the people. Crazy.

15 Jan 09Janis Krums @jkrums

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QuickTime™ and a decompressor

are needed to see this picture.

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QuickTime™ and aJVT/AVC Coding decompressorare needed to see this picture.

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Tweets have a max length ofA.140 bytes

B.140 characters

C.There is no

maximum characters are not the same as

bytes!

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it’s a short message that's sent through what’s a tweet?

140 characters max

48 characters+1 for the bird

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1 tweet

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sizeof(1 tweet)

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140 characters=200 bytes

≈sizeof(1

tweet)

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200 bytes≈

sizeof(1 tweet)

140 characters=

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followingfollowed by

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sounds easy, right?

trick question

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How many tweets are there?A.50 a second

B.500 a minute

C.5 million an hour

D.500 million a day

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about

500,000,000tweets a day

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5.0E6 tweetsday

5500 tweetssecond

steady state

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my heart beats

90,000times a day

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Turn out the lights..... pic.twitter.com/sfGDAN2M

3 Feb 13David Gregory @davidgregory

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What’s the max vertex degree?A.0

B.10

C.1 million

D.There is no max

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@ladygaga

@justinbieber

@BarackObama

@rlotun

35 million followers

36 million followers

28 million followers

0.000002 million followers

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about

BILLIONSof deliveries a day

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We have a lot of data

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User generated

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User generatedTweets, DMs, follows,

favorites

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User generatedTweets, DMs, follows,

favorites

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User generatedTweets, DMs, follows,

favorites

System generated

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User generatedTweets, DMs, follows,

favorites

System generatedUser behavior,

activity, system-level metrics, logs

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What’s the ratio of user to system generated data?A.10:1

B.1:1

C.1:50

D.1:1000

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What are the questions we want to answer?

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Batch vs Real-timeBatch: “A quantity or number taken together”

Real-time: “Now. This instant”

- think search engine: building the search index- ‘solved problem’: Google’s MapReduce

- knowing what to look for in advance- Twitter is a specific implementation of a “real-time” system

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what happens in the

worldhappens on

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Thank you!

Questions?

@rlotun