instant hair thickening. hair regrowth over time. *instant thickening with cerafill shampoos,...

NEW FASHION WAVES 07 texturizing sea sprayFREE FLASH LIFT WITH SHADES EQ PURCHASE

dermatologist endorsed

thinning hair solutions

safe for color-treated hair

new

Instant hair thickening.*

Hair regrowthover time.*

*See inside for details

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*Instant thickening with Cerafill Shampoos, Conditioners and Dense Fx treatment**Hair regrowth over time with Minoxidil topical solution. It takes time to regrow hair, results may be visible for men after using Minoxidil regularly for 2-4 months. Results may be visible for women after using Minoxidil regularly for 4 months. The amount of hair regrowth is different for each person. Minoxidil will not work for everyone. Stop using product if you do not see hair regrowth after 4 months and see your doctor. †Redken sent free samples of Cerafill powered by Redken to 100 women from Vibrant Nation, an online women's network, complying with FTC and all other applicable laws and regulations. Products include Defy Shampoo, Conditioner and Dense Fx. These testimonials are the opinion of their experience

the cerafill difference

Now you can offer one comprehensive line that provides both instant hair thickening* and hair regrowth over time** for men and women in two simple systems.


newthe only thinning line you need

My hair felt thicker immediately. I feel like my hair looks as thick as it did 10 years ago.

Marcy D. Denver, Co

I had an instant change in my hair. I was going to cut it all off and now have changed my mind. I feel confident in wearing my hair down and it looks full and thick.

Crystal G., Cape Coral, FL

I was consumed with my hair 24/7 and bought every-thing. You name it I bought it. Your product was the only one that made my hair look so much better without weighing it down.

Louise, Westchester NY

testimonials

› Women make up 40% of hair loss sufferers*

› By the age of 35, 65% of men will experience some degree of appreciable hair loss*

› There are over 2.5 million monthly internet searches related to thinning hair**

› Up to 50% of the population is affected by hair loss or hair thinning at some time during their lifetime—Dr. Nicole E. Rogers

the thinning market opportunity

*American Hair Loss Association**Google estimate of 2014 search volume

dermatologist endorsement

Nicole Rogers, MDDr. Nicole Rogers is a leading board-certified dermatologist specializing in scalp disorders and hair transplantation. With over 15 years of combined experience in education, medical research and private practice consultations, Dr. Rogers is most noted for her success in using advanced techniques to treat patients suffering from hair loss.

Confidently advise your clients with Dr. Rogers' expertise:

› In-depth information on Redken.com about all aspects of thinning hair

› Answers to your Minoxidil questions to give you confidence to start a conversation with your client

› Establish credibility with your client by knowledgably speaking to thinning with Redken's education resources and support

2 Dual expertise› Dermatologist endorsed› Stylist expertise3

Easy to navigate› Universal Systems1

Proven results › Instant thickening* & hair regrowth over time**

94% of users saw results†

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the cerafill platform

Use with each system to maximize results!

Dense Fx™ hair diameter thickening treatment› It’s like gaining up to 9,000 more hairs after one use!*› For instant thickening› Lightweight breakthrough formula plumps up existing hair to instantly create the look and feel of fullness › Filloxane works on the surface of each individual strand to increase diameter by 9%› Ceramide strengthens the hair fiber to prevent breakage› SP-94 nourishes to promote a healthy scalp environment

Texture Effect hair & scalp refresher› Provides lightweight texture for thicker, fuller looking hair› Oil absorbers keep hair and scalp looking fresh› Use with Dense Fx for added fullness and density

for normal to thin hair

Defy Shampoo› Gently cleanses with Zinc PCA to help reduce DHT and remove follicle clogging impurities and excess sebum from the scalp› Ceramide strengthens the hair fiber to prevent breakage› SP-94 nourishes to promote a healthy scalp environment› Improves the appearance of thinning hair

Defy Conditioner› Ceramide strengthens the hair fiber to prevent breakage› SP-94 nourishes to promote a healthy scalp environment› Helps hair look visibly fuller with added shine

Defy Energizing Scalp Treatment› Energizing daily toner› Arginine stimulates the scalp› Ceramide strengthens the hair fiber to prevent breakage› SP-94 nourishes to promote a healthy scalp environment for naturally growing hair› Nozzle provides easy, targeted application

for advanced thinning hair treatment stylers for all hair types

Retaliate Shampoo› Stimulating menthol formula gently cleanses to remove impurities and follicle-clogging sebum › Ceramide strengthens the hair fiber to prevent breakage› SP-94 nourishes to promote a healthy scalp environment› Improves the appearance of advanced thinning hair

Retaliate Conditioner› Unique extra lightweight cream-gel with stimulating menthol › Ceramide strengthens the hair fiber to prevent breakage› SP-94 nourishes to promote a healthy scalp environment› Helps advanced thinning hair look visibly fuller with added shine

Minoxidil Topical Solution USP, hair regrowth treatment

› Clinically proven to help regrow hair**› Revitalizes hair follicles› Available in two unscented strengths: 2% for women, 5% for men

cerafill key ingredients

CeramideStrengthens hair fiber to prevent breakage

SP 94 + ZINC PCASP-94 nourishes the scalp and Zinc PCA, a known DHT inhibitor, promotes a healthy environment

FilloxaneWorks on every hair strand to create a visually fuller effect

MinoxidilStimulates follicles to help regrow hair**

how it works

*Based on increase in the diameter of existing hairs**It takes time to regrow hair, results may be visible for men after using Minoxidil regularly for 2-4 months. Results may be visible for women after using Minoxidil regularly for 4 months. The amount of hair regrowth is different for each person. Minoxidil will not work for everyone. Stop using product if you do not see hair regrowth after 4 months and see your doctor

DefyFor the early signs of thinning hair

Retaliate Maximize For the advanced signs of thinning hair For all types of thinning hair

4*Based on increase in the diameter of existing hairs

how does cerafill provide instant thickening?

Dense FxIt’s like gaining up to

9,000 more hairs after one use!*

› Works on the surface of each individual strand to increase diameter by 9%

› Instantly creates the look and feel of fullness› For all hair types› Use with Texture Effect for added fullness and density

See instant results

before and after

wit

h re

talia

te

after cut, color & finishbefore

wit

h re

talia

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wit

h d

efy

after use of Cerafill



how does cerafill provide hair regrowth over time?

**It takes time to regrow hair, results may be visible for men after using Minoxidil regularly 2-4 months. Results may be visible for women after using Minoxidil regularly for 4 months. The amount of hair regrowth is different for each person. Minoxidil will not work for everyone. Stop using product if you do not see hair regrowth after 4 months and see your doctor.

Clinically proven to help regrow hair**

› Only FDA-approved formula to help regrow hair› Available in two strengths: 2% for women, 5% for men

Minoxidil TopicalSolution, USPhair regrowth treatment

hair diameter thickening treatment

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which cerafill system should I recommend?normal to thin

DefyDAVID SINGERDS

REDKEN | Thinning Scale

DAVID SINGERDS


DAVID SINGERDS


DAVID SINGERDS


DAVID SINGERDS


DAVID SINGERDS


Wo

men

Men

Stages of thinning:

What it does: Thickening system for all hair types showing early signs of thinning

advanced signs of thinning hair

DAVID SINGERDS


DAVID SINGERDS


DAVID SINGERDS


DAVID SINGERDS


DAVID SINGERDS


DAVID SINGERDS


DAVID SINGERDS


Wo

men

Men

Retaliate

Stages of thinning:

What it does: Stimulating system for all hair types showing advanced signs of thinning

defy scalp and follicle energizing kit*

Purchase Cerafill Scalp and Follicle Energizing Kits at a discount:

INCLUDES:

Defy Shampoo 9.8 oz.Defy Conditioner 8.3 oz. Defy Energizing Scalp Treatment 3.2 oz.

2 month supply

$26.00$32.50 value ($6.50/20% savings)

*Limited time offer

$35.00$42.50 value ($7.50/18% savings)

instant thickening kits (ongoing)

Purchase Cerafill ongoing Client Kits at an extra discount:

defy kit normal to thin hair

INCLUDES:Defy Shampoo 9.8 oz.Defy Conditioner 8.3 oz.Dense Fx 4.2 oz.

2 month supply

retaliate kit advanced thinning hair

INCLUDES:Retaliate Shampoo 9.8 oz. Retaliate Conditioner 8.3 oz. Dense Fx 4.2 oz.

or

Introduce your clients to Cerafill! Visit My Business Toolbox on Redken.com’s professional site to download and print Cerafill materials for your salon.

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$180.00 $241.50 value ($61.50/25% savings)

defyintroductory offer

STYLIST/CLIENT KITS: 2 Defy Instant Thickening Kits EACH INCLUDING· Defy Shampoo 9.8 oz.· Defy Conditioner 8.3 oz.· Dense Fx 4.2 oz.

1 Defy Scalp and Follicle Energizing Kit INCLUDING:· Defy Shampoo 9.8 oz.· Defy Conditioner 8.3 oz.· Defy Energizing Scalp Treatment 3.2 oz.

PRODUCT:2 Defy Energizing Scalp Treatment 3.2 oz.2 Dense Fx 4.2 oz.2 Texture Effect 3.4 oz.1 Defy Shampoo Liter1 Defy Conditioner Liter

MERCHANDISING:1 Diagnostic Tool1 Stylist Guide1 Self Talker Set3 Easel Cards20 Consumer Pamphlets1 Consumer Pamphlet Holder

$180.00 $244.00 value ($64.00/26% savings)

retaliate introductory offer

STYLIST/CLIENT KITS: 2 Retaliate Instant Thickening Kits, EACH INCLUDES:· Retaliate Shampoo 9.8 oz.· Retaliate Conditioner 8.3 oz.· Fx 4.2 oz.

PRODUCT:2 Dense Fx 4.2 oz.2 Texture Effect 3.4 oz.2 Minoxidil Topical Solution,

USP hair regrowth treatment 2% for women 2 oz.2 Minoxidil Topical Solution,

USP hair regrowth treatment 5% for men 2 oz.1 Retaliate Shampoo Liter1 Retaliate Conditioner Liter

MERCHANDISING:1 Diagnostic Tool1 Stylist Guide1 Shelf Talker Set3 Easel Cards20 Consumer Pamphlets1 Consumer Pamphlet Holder


GUIDE TO ANTI-THINNING *See brochure for details




GUIDE TO ANTI-THINNING *See brochure for details



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REDKEN’S FIRST SEA SALT SPRAY!NEW FASHION WAVES 07 TEXTURIZING SEA SPRAY

LOW TIDE SALON OFFER PURCHASE 3 Fashion Waves 07 8.5 oz. plus ANY 9 retail-size Redken Styling Products

RECEIVE FREE2 Fashion Waves 07 8.5 oz.1 Fashion Waves 07 Glorifier Card

STYLIST OFFER PURCHASE AT A DISCOUNT2 Fashion Waves 07 8.5 oz.

TIDAL WAVES SALON OFFER$103.75 WORTH OF FREE STYLING PRODUCTS WHEN YOU PURCHASE THE FULL REDKEN STYLING RANGE!

PURCHASE 58 Redken Styling products (2 of each product, including NEW Fashion Waves 07)

RECEIVE FREE2 Fashion Waves 07 8.5 oz.1 Fashion Waves 07 Glorifier Card

SALON INTRO KIT:1 Move Ability 05 1.7 oz. For Stylist Use1 Mess Around 10 1.7 oz. For Stylist Use1 Shape Factor 22 1.7 oz. For Stylist Use1 Pillow Proof Blow Dry Express Primer 5.7 oz. For Stylist Use5 Pillow Proof Blow Dry Express Primer minis5 Pillow Proof Blow Dry Two Day Extender minisPLUS salon collateral

QUALIFY FOR THE STYLIST STATION REWARDS PROGRAM WHEN YOU PURCHASE THIS OFFER! TURN TO PAGE 10 FOR MORE INFORMATION.

SALON PRICE

$96.00-127.50$115.00–146.50 salon value (up to $19.00/15% savings)

STYLIST PRICE

$17.00$19.00 stylist value ($2.00/12% savings)

FOR BEACHY WAVES AND BOMBSHELL STYLE › Tousled texture› Lightweight body and movement› Matte finish› Infused with sea salt

SALON PRICE

$522.00$625.75 value ($103.75/20% savings)

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When clients come to you with dull, faded summer haircolor, show their strands who’s gloss! Flash Lift and Shades EQ make the perfect combo for creating a beautiful sun-kissed color glaze that looks healthy and shiny.

Check out the Stylist Station app for easy formulas

Browse through our mobile lookbook to get celebrity inspired looks on-the-go or create your own lookbook

Have you created an amazing summer color look for your clients? Share it on The Break Room and get the recognition you deserve!

Once you've completed your Flash Lift Highlight service, customize the look with one of our favorite Glaze to fomulas.

SHOW ’EM WHO’S GLOSS!WITH SHADES EQ & FLASH LIFT

GET INSPIRED

SHARE WITH THE STYLIST COMMUNITY

DISCOVER NEW FORMULAS

BEACHY BLONDEStaring levels 9-10

· 1 oz. 09NB Irish Crème Shades EQ Gloss· 1 oz. 09N Café au Lait Shades EQ Gloss· 2 oz. Shades EQ Gloss Processing Solution

SHEER HONEY BLONDEStaring level 9-10

· ½ oz. 09NB Irish Crème Shades EQ Gloss· 1 oz. 09G Vanilla Crème Shades EQ Gloss· ½ oz. 000 Crystal Clear Shades EQ Gloss· 2 oz. Shades EQ Gloss Processing Solution

SHEER CHROMEStaring level 9-10

· ½ oz. 09T Chrome Shades EQ Gloss· 1 ½ oz. 000 Crystal Clear Shades EQ Gloss· 2 oz. Shades EQ Gloss Processing Solution

GET STARTED WITH THESE PERFECT-FOR-SUMMER FORMULAS!

STYLIST STATION APP LOOKBOOK BREAK ROOM

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*Improvement in shine is shade dependent. Applies to Shades EQ Gloss and Cream

SALON OFFERPURCHASEAt least 24 shades or more (mix and match)

CHOOSE FROM:Shades EQ Gloss ($4.95 each)Shades EQ Cream/Cover Plus ($5.40 each)

RECEIVE FREE1 Flash Lift 32 oz.

STYLIST OFFERPURCHASE9 shades (mix and match)

CHOOSE FROM:Shades EQ Gloss ($4.95 each)Shades EQ Cream/Cover Plus ($5.40 each)

RECEIVE FREE1 Flash Lift 17.6 oz. at 50% off

FREE FLASH LIFT WHEN YOU BUY SHADES EQ

EQUALIZING CONDITIONING COLOR› The haircolor that thinks it's a conditioner› Zero ammonia acidic demi-permanent› Up to 100% more shine than before coloring*› Perfect to glaze, correct, refresh and blend gray

SHADES EQ GLOSS

SHADES EQ CREAM & COVER PLUSZERO AMMONIA DEMI-PERMANENT COLOR› Shades EQ Cream Equalizing Conditioning Color for precise placement and up to 100% more shine.* Voted #1 new color by Behind The Chair, 2012

› Shades EQ Cover Plus Brightening Conditioning Color Cream for up to 75% gray blending and 1–1 ½ levels of lift

SALON PRICE

$118.80–129.60$146.30–157.10 salon value ($27.50/up to 18% savings)

STYLIST PRICE

$44.55 - $48.60$52.80–56.85 salon value ($8.25/ up to 15% savings)

1 SHADES EQ SOLD EVERY 2 SECONDS!

PRODUCT CASE RETAIL SALON CASE ORDER QTY PRICE PRICE PRICE QTY

DIAMOND OIL Diamond Oil Shampoo1.7 oz.** 50 6.00 3.00 150.00 _10.1 oz. 12 18.00 9.00 108.00 _Liter 12 30.00 15.00 180.00 _Diamond Oil Conditioner1 oz.** 100 6.00 3.00 300.00 _8.5 oz. 12 19.00 9.50 114.00 _Liter 12 34.00 17.00 204.00 _Diamond Oil Deep Facets intensive treatment1 oz.** 100 6.00 3.00 300.00 _8.5 oz. 12 20.00 10.00 120.00 _Diamond Oil Shatterproof Shine3.4 oz. 12 40.00 20.00 240.00 _Diamond Oil Shatterproof Shine intense3.4 oz. 12 40.00 20.00 240.00 _

COLOR EXTEND MAGNETICS Color Extend Magnetics Shampoo*1.7 oz. 50 6.00 3.00 150.00 _10.1 oz. 12 18.00 9.00 108.00 _Liter 12 30.00 15.00 180.00 _Color Extend Magnetics Conditioner*1 oz. 100 6.00 3.00 300.00 _8.5 oz. 12 19.00 9.50 114.00 _Liter 12 34.00 17.00 204.00 _Color Extend Magnetics Deep Attraction Mask*1 oz. 100 6.00 3.00 300.00 _8.5 oz. 12 20.00 10.00 120.00 _

CURVACEOUS HAIRCARECurvaceous Cream Shampoo1.7 oz. 50 6.00 3.00 150.00 _10.1 oz. 12 18.00 9.00 108.00 _Liter 12 30.00 15.00 180.00 _Curvaceous Conditioner1 oz. 100 6.00 3.00 300.00 _8.5 oz. 12 19.00 9.50 114.00 _Liter 12 34.00 17.00 204.00 _Curvaceous Curl Dive nourishing mask.68 oz. 120 6.00 3.00 360.00 _6.1 oz. 6 20.00 10.00 60.00 _STYLINGCurvaceous Wind Up reactivating spray1.0 oz. 70 6.00 3.00 210.00 _5 oz. 6 18.00 9.00 54.00 _Curvaceous Ringlet perfecting lotion1.0 oz. 100 6.00 3.00 300.00 _6 oz. 6 18.00 9.00 54.00 _Curvaceous Wave Ahead texturizing mousse2.3 oz. 24 6.00 3.00 72.00 _4.7 oz. 12 18.00 9.00 108.00 _Curvaceous Full Swirl cream serum1.0 oz. 48 6.00 3.00 144.00 _5 oz. 12 19.00 9.50 114.00 _

CERAFILL DEFY SYSTEMShampoo*1.7 oz. 50 6.00 3.00 150.00 _9.8 oz. 12 20.00 10.00 120.00 _Liter 12 36.00 18.00 216.00 _Conditioner*1.0 oz. 100 6.00 3.00 300.00 _ 8.3 oz. 12 20.00 10.00 120.00 _Liter 12 36.00 18.00 216.00 _Energizing Scalp Treatment*3.2 oz. 12 25.00 12.50 150.00 _Defy Instant Thickening Kit* 4 70.00 35.00 140.00 _RETALIATE SYSTEMShampoo*1.7 oz. 50 6.00 3.00 150.00 _9.8 oz. 12 20.00 10.00 120.00 _Liter 12 36.00 18.00 216.00 _Conditioner*1.0 oz. 100 6.00 3.00 300.00 _8.3 oz. 12 20.00 10.00 120.00 _Liter 12 36.00 18.00 216.00 _Minoxidil Tropical Solution, USP hair regrowth treatment 2% for Women*2.0 oz. 12 30.00 15.00 180.00 _Minoxidil Tropical Solution, USP hair regrowth treatment 5% for Men*2.0 oz. 12 30.00 15.00 180.00 _Retaliate Instant Thickening Kit* 4 70.00 35.00 140.00 _MAXIMIZEDense FX Instant Thickening Treatment*4.2 oz. 12 45.00 22.50 270.00 _1.0 oz. 50 15.00 7.50 375.00 _Texture Effect hair and scalp refresher*3.4 oz. 12 18.00 9.00 108.00 _

PRICE LISTPRODUCT CASE RETAIL SALON CASE ORDER QTY PRICE PRICE PRICE QTY

HAIRCARE SHAMPOOS (+)All Soft, Body Full, Clear Moisture, Color Extend, Extreme, Real Control, Smooth Lock10.1 oz.** 12 15.00 7.50 90.00 _Liters** 12 25.50 12.75 153.00 _Gallon 4 N.A. 26.50 106.00 _

CONDITIONERS (+)All Soft, Body Full, Clear Moisture, Color Extend, Extreme, Real Control, Smooth Lock8.5 oz.** 12 16.00 8.00 96.00 _Liter** 12 30.50 15.25 183.00 _Gallon 4 N.A. 41.50 166.00 _

SAMPLING SHAMPOO (+)All Soft, Body Full, Color Extend, Extreme, Real Control1.7 oz.** 50 5.00 2.50 125.00 _

CONDITIONERS (+)All Soft, Body Full, Color Extend, Extreme, Real Control1 oz.** 100 5.00 2.50 250.00 _

HAIRCARE DUO PACKETTES (BAGS OF 18)All Soft, Color Extend, Real Control0.7 oz. 14 N.A. 10.00 140.00 _

TREATMENTS All Soft Heavy Cream softening rinse-out mask1 oz.** 100 5.00 2.50 250.00 _8.5 oz.** 12 17.00 8.50 102.00 _All Soft Argan-6 multi-care oil3 oz. 12 30.00 15.00 180.00 _All Soft Supple Touch softening cream-spray5 oz.** 12 17.00 8.50 102.00 _Body Full Instant Bodifier volumizing foam5 oz.** 12 17.00 8.50 102.00 _Body Full Volume Amplifier thickening lift spray5 oz.** 12 17.00 8.50 102.00 _Clear Moisture Instant Polishing Prep leave-in cutting and detangling lotion 4.2 oz. 12 13.50 6.75 81.00 _Color Extend Rich Recovery protective treatment8.5 oz.** 12 17.00 8.50 102.00 _Extreme Anti-Snap leave-in treatment1.7 oz.** 50 5.00 2.50 125.00 _8.5 oz. 12 17.50 8.75 105.00 _Extreme CAT Treatment protein reconstructing treatment5 oz.** 12 17.00 8.50 102.00 _Extreme Strength Builder8.5 oz.** 12 17.00 8.50 102.00 _Extreme Strength Builder Plus8.5 oz. 12 17.00 8.50 102.00 _Real Control Intense Renewal super moisturizing mask1 oz.** 100 5.00 2.50 250.00 _8.5 oz.** 12 17.00 8.50 102.00 _Real Control Crema Care daily nourishing styling treatment8.5 oz.** 12 17.00 8.50 102.00 _Smooth Lock Butter Silk intensive rinse-out treatment8.5 oz.** 12 17.00 8.50 102.00 _Smooth Lock Heat Glide protective smoother5 oz.** 12 17.00 8.50 102.00 _Smooth Lock Stay Sleek leave-in cream5 oz.** 12 17.00 8.50 102.00 _Smooth Lock Step 1 Smooth Activator3 x 2 oz. 12 N.A. 14.85 178.20 _Smooth Lock Step 2 Smooth Sealer8.5 oz. 12 N.A. 12.00 144.00 _Pre ArtLiter 12 N.A. 25.00 300.00 _

BLONDE IDOL Blonde Idol Shampoo*1.7 oz. 50 6.00 3.00 150.00 _10.1 oz. 12 18.00 9.00 108.00 _Liter 12 30.00 15.00 180.00 _Blonde Idol Custom-Tone Conditioner/Violet*6.6 oz. 12 32.00 16.00 192.00 _Blonde Idol Custom-Tone Conditioner/Gold*6.6 oz. 12 32.00 16.00 192.00 _Blonde Idol Mask*1 oz. 100 6.00 3.00 300.00 _8.5 oz. 12 20.00 10.00 120.00 _Blonde Idol BBB Spray*1 oz. 100 10.00 5.00 500.00 _5 oz. 12 19.00 9.50 114.00 _

AUTOMATIC ENROLLMENT› Automatically enrolled with the purchase of at least $500.00 of Redken Styling products in 1 quarter, July, August, September.

Styling Spending per quarter

Number of free products

$500-$1499 10-12

$1500-$2499 30-36

$2500+ 50-60

FREE STYLIST STATION PRODUCTS AND FACEBOOK SUPPORT

GET REWARDED FOR YOURREDKEN STYLING PURCHASES!You can get back up to 20% of your styling spending in stylist station essentials. It’s all part of our commitment to you.

Partner with us to qualify–ask your Sales Consultant for details.

› More than 40% of people in the U.S. log-on to Facebook every day.

› Take your salon’s Facebook page to the next level.

› With this program we will publish Redken news, images and videos to your Facebook timeline automatically.

REDKEN FACEBOOK CONTENT CREATORCUSTOM BRAND POSTS PUBLISHED AUTOMATICALLY

WHAT WILL YOU RECEIVE?At the end of every quarter, Redken will automatically send you a package of styling products stickered “for stylist use” for every stylist to use on their clients. The number of products you receive will depend on your spending level for that quarter. The first quarterly shipment will arrive mid-October.

NEW STYLIST STATION PROGRAMALL YEAR LONG WITH NEW REDKEN STYLING!

PRODUCT CASE RETAIL SALON CASE ORDER HWWWW PRICE PRICE PRICE QTY

FLEXMove Ability 05 lightweight defining cream-paste0.68 oz.* 120 6.00 3.00 360.00 _1.7 oz.* 12 19.00 9.50 114.00 _Mess Around 10 disrupting cream-paste0.68 oz.* 120 6.00 3.00 360.00 _1.7 oz.* 12 19.00 9.50 114.00 _Shape Factor 22 sculpting cream-paste0.68 oz.* 120 6.00 3.00 360.00 _1.7 oz.* 12 19.00 9.50 114.00 _

BLOW DRYPillow Proof Blow Dry express primer1 oz.* 80 10.00 5.00 400.00 _5.7 oz.* 12 22.00 11.00 132.00 _Pillow Proof Blow Dry two day extender1.2 oz.* 24 8.50 4.25 102.00 _3.4 oz.* 12 18.00 9.00 108.00 _

REDKEN FOR MEN HAIRCAREClean Brew extra cleansing shampoo8.5 oz. 12 12.50 6.25 75.00 _Liter 12 22.50 11.25 135.50 _Clean Spice 2-in-1 conditioning shampoo10 oz. 6 12.50 6.25 37.50 _Liter 12 22.50 11.25 135.00 _Mint Clean invigorating shampoo10 oz. 6 12.00 6.00 36.00 _Liter 12 21.50 10.75 129.00 _Cool Finish invigorating conditioner10 oz. 6 12.50 6.25 37.50 _Full Impact bodifying shampoo10 oz. 6 12.00 6.00 36.00 _Go Clean daily care shampoo10 oz. 6 12.00 6.00 36.00 _Liter 12 20.50 10.25 123.50 _Finish Up daily weightless conditioner10 oz. 6 12.50 6.25 37.50 _Liter 12 22.50 11.25 135.00 _

STYLINGHigh Up spiking cream wax3.4 oz. 24 15.00 7.50 180.00 _Stand Tough extreme gel5 oz. 12 13.00 6.50 78.00 _Grip Tight holding gel5 oz. 12 13.00 6.50 78.00 _Dishevel fiber cream3.4 oz. 12 17.00 8.50 102.00 _Get Groomed finishing cream5 oz. 12 13.00 6.50 78.00 _Work Hard molding paste3.4 oz. 12 15.00 7.50 90.00 _Outplay texture putty3.4 oz. 24 15.00 7.50 180.00 _Maneuver working wax3.4 oz. 24 15.00 7.50 180.00 _Polish Up pomade3.4 oz. 24 15.00 7.50 180.00 _Firm Grasp Texturizing clay3.4 oz. 24 19.00 9.50 228.00 _

SKIN/BODY CARECleanse acid balanced cleansing bar5.3 oz. 36 10.00 5.00 180.00 _

HAIRCOLORColor Camo2 oz. 36 N.A. 4.50 162.00 _Pro-oxide Cream Developer 10vLiter 6 N.A. 6.25 37.50 _

PROFESSIONAL TOOLS Steam Infusion Professional Iron(includes two filters) 1 N.A. 295.00 N.A. _Steam Infusion Retail Iron(does not require filter) 1 200.00 160.00 160.00 _Steam Infusion Cartridges 1 N.A. 20.00 N.A. _


TEXTURE Acid WavesCreative Curl 24 N.A. 6.00 144.00 _Creative Curl Fine Limp 24 N.A. 6.00 144.00 _Inner Secret 24 N.A. 6.00 144.00 _Alkaline WavesVector Plus 24 N.A. 5.00 120.00 _Vector Plus Extra Body 24 N.A. 5.00 120.00 _

SALON GEAR COLOR GEARSalon BasicsTint Bowl N.A. N.A. 5.00 N.A. _Chromatics Tint Bowl N.A. N.A. 5.00 N.A. _Wide Brush/Long Bristles N.A. N.A. 3.00 N.A. _Wide Brush/Short Bristles N.A. N.A. 3.00 N.A. _Narrow Brush/Long Bristles N.A. N.A. 3.00 N.A. _Narrow Brush/Short Bristles N.A. N.A. 3.00 N.A. _Chromatics Double Row Tint Brush N.A. N.A. 3.00 N.A. _Chromatics Double Row Wide Tint Brush* N.A. N.A. 3.00 N.A. _Applicator Bottle N.A. N.A. 3.50 N.A _Measuring Cup N.A. N.A. 2.50 N.A. _Organizer Tray Cream N.A. N.A. 20.00 N.A. _ (Regular–holds 42) Organizer Tray Cream (Mini–holds 21) N.A. N.A. 15.00 N.A. _Organizer Tray Liquid (Regular–holds 36) N.A. N.A. 20.00 N.A. _Tube Key N.A. N.A. 2.50 N.A. _

SpecialtyDetailing Freehand Brush N.A. N.A. 5.00 N.A. _ (Angled Brush) Detailing Etching Wand N.A. N.A. 5.00 N.A. _ (Mascara Wand) Technique Board N.A. N.A. 15.00 N.A. _Spray Water Bottle N.A. N.A. 6.00 N.A. _Mini-Spatula N.A. N.A. 5.00 N.A. _Mini-Whisk N.A. N.A. 5.00 N.A. _Clips (set of 8) N.A. N.A. 7.00 N.A. _Magnetic Clip Wristband N.A. N.A. 20.00 N.A. _Blonde Icing Scoop N.A. N.A. 5.00 N.A. _ApparelRedken Favorite Cape N.A. N.A. 25.00 N.A. _DuraSilk™ All Purpose Cape N.A. N.A. 25.00 N.A. _Chromatics Cape N.A. N.A. 25.00 N.A. _DuraSilk™ All Purpose Apron N.A. N.A. 25.00 N.A. _Chromatics Apron N.A. N.A. 25.00 N.A. _DuraSilk™ Client Wrap N.A. N.A. 30.00 N.A. _Swatches & MoreShades EQ Gloss Swatch Book N.A. N.A. 30.00 N.A. _Shades EQ Cream & Cover Plus Swatch Book N.A. N.A. 30.00 N.A. _Color Fusion/Cover Fusion Swatch Book N.A. N.A. 50.00 N.A. _Color Gels Swatch Book N.A. N.A. 30.00 N.A. _Chromatics Swatch Book N.A. N.A. 50.00 N.A. _Color Camo Swatch Box N.A. N.A. 14.00 N.A. _Swatch Cards N.A. N.A. N.A. N.A. _Shade Charts N.A. N.A. N.A. N.A. _Shade Stickers N.A. N.A. N.A. N.A. _

HAIRCARE/STYLING GEARRedken Chemistry N.A. N.A. 2.25 N.A. _Shot ShakerPumpsLiter (White) N.A. N.A. 2.25 N.A. _Gallon (White) N.A. N.A. 4.25 N.A. _

All retail prices are suggested only. * new product ** new price *** only offered in stores + not all sizes available for every productN.A. = Not Applicable.


REDKEN CHEMISTRY All Soft Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Clear Moisture Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Color Extend Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Extreme Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Real Control Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Smooth Lock Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Shot Phix 3.5 pHix pHase sealer8.5 oz. 12 N.A. 9.00 108.00 _Shot Phix 5.5 pHix pHase sealer8.5 oz. 12 N.A. 9.00 108.00 _

STYLING SMOOTHVelvet Gelatine 07 cushioning blow-dry gel3.4 oz. 12 18.00 9.00 108.00 _Align 12 protective smoothing lotion1 oz. 100 6.00 3.00 300.00 _5 oz 12 18.00 9.00 108.00 _

SHINEOutshine 01 anti-frizz polishing milk1 oz. 100 6.00 3.00 300.00 _3.4 oz. 12 19.00 9.50 114.00 _Shine Flash 02 glistening mist4.4 oz. 12 18.00 9.00 108.00 _

VOLUMIZEThickening Lotion 06 all-over body builder5 oz. 12 17.00 8.50 102.00 _1/2 Liter 12 N.A. 12.50 150.00 _Full Frame 07 all-over volumizing mousse2.2 oz. 24 6.00 3.00 72.00 _8.5 oz. 12 17.00 8.50 102.00 _Aerate 08 all-over bodifying cream-mousse2.3 oz. 12 17.00 8.50 102.00 _Guts 10 volume spray foam2 oz. 24 6.00 3.00 72.00 _10.58 oz. 12 17.00 8.50 102.00 _

TEXTURIZEWater Wax 03 shine defining pomade1.7 oz. 12 19.00 9.50 114.00 _Powder Grip 03 mattifying hair powder0.245 oz. 24 15.00 7.50 180.00 _Rewind 06 pliable styling paste.75 oz. 120 6.00 3.00 360.00 _5 oz. 12 19.00 9.50 114.00 _Fashion Waves 07 texturizing sea spray8.5 oz. 12 19.00 9.50 114.00 _Rough Paste 12 working material.75 oz. 120 6.00 3.00 360.00 _2.5 oz. 12 19.00 9.50 114.00 _Hardwear 16 super-strong sculpting gel8.5 oz. 6 16.00 8.00 48.00 _

HEAT STYLINGSatinwear 02 prepping blow-dry lotion1 oz. 100 6.00 3.00 300.00 _5.4 oz. 12 19.00 9.50 114.00 _Duo Shield 07 color protecting gel cream5 oz. 12 19.00 9.50 114.00 _Iron Shape 11 finishing thermal spray1.7 oz. 72 6.00 3.00 216.00 _8.5 oz. 12 16.00 8.00 86.00 _Hot Sets 22 thermal setting mist5 oz. 12 16.00 8.00 96.00 _1/2 Liter 12 N.A. 13.00 156.00 _

HAIRSPRAYSWax Blast 10 high impact finishing spray-wax2 oz. 24 8.50 4.25 102.00 _4.4 oz. 12 18.00 9.00 108.00 _Fashion Work 12 versatile hairspray2.1 oz. 24 6.00 3.00 72.00 _11 oz. 12 17.00 8.50 102.00 _Quick Tease 15 backcombing finishing spray1.3 oz. 24 8.50 4.25 102.00 _5.3 oz. 12 18.00 9.00 108.00 _Quick Dry 18 instant finishing hairspray2 oz. 24 6.00 3.00 72.00 _11 oz. 12 17.00 8.50 102.00 _Forceful 23 super strength hairspray2.1 oz. 24 6.00 3.00 72.00 _11 oz. 12 17.00 8.50 102.00 _Control Addict 28 extra high-hold hairspray2.1 oz. 24 8.50 4.25 102.00 _11 oz. 12 20.00 10.00 120.00 _


HAIRCOLOR Shades EQ Gloss Equalizing Conditioning Color & Color Kickers2 oz. 36 N.A. 4.95 178.20 _Shades EQ Cream Equalizing Conditioning Color2.1 oz. 36 N.A. 5.40 194.40 _Shades EQ Cover Plus Brightening Conditioning Color Cream2.1 oz. 36 N.A. 5.40 194.40 _Shades EQ Crystal Clear16 oz. 12 N.A. 21.00 252.00 _Liter 6 N.A. 31.00 186.00 _Color Fusion Advanced Performance Color Cream& Hi-Fusion** 2.1 oz. 36 N.A. 6.50 234.00 _Cover Fusion Low Ammonia 100% Coverage Color Cream2.1 oz. 36 N.A. 6.50 234.00 _Color Gels Permanent Conditioning Haircolor & Fashion Gels**2 oz. 36 N.A. 5.50 198.00 _Chromatics Prismatic Permanent Color**2 oz. 36 N.A. 7.50 270.00 _Chromatics Beyond Cover Age-Defying Permanent Color2 oz. 36 N.A. 7.25 261.00 _

HAIRCOLOR COLLECTION KITSShades EQ GlossSalon Intro Kit 1 N.A. 198.00 N.A. _Stylist Trial Kit 4 N.A. 59.40 237 .60 _Shades EQ Cream/Cover PlusSalon Intro Kit 1 N.A. 216.00 N.A. _Stylist Trial Kit 4 N.A. 64.80 259.20 _Color Fusion Salon Intro Kit 1 N.A. 325.00 N.A. _Stylist Trial Kit 4 N.A. 78.00 312.00 _Color Gels Salon Intro Kit 1 N.A. 220.00 N.A. _Stylist Trial Kit 4 N.A. 66.00 264.00 _Chromatics Salon Intro Kit 1 N.A. 375.00 N.A. _Stylist Trial Kit 4 N.A. 90.00 360.00 _

DEVELOPERSColor Gels Developer 10v, 20v, 30v, 40v**Liter 6 N.A. 6.25 37.50 _Pro-oxide Cream Developer 10v, 20v, 30v, 40v**16 oz. (20v only) 12 N.A. 3.60 43.20 _Liter 6 N.A. 6.25 37.50 _Shades EQ Processing Solution**Liter 6 N.A. 6.25 37.50 _Chromatics Oil in Cream Developer 10v, 20v, 30v 945 ml 6 N.A. 10.00 60.00 _

LIGHTENERSBlonde Icing Conditioning Cream Developer 20v, 30v, 40vLiter 6 N.A. 10.00 60.00 _Blonde Icing Power Lift Conditioning Cream Lightener — Ammonia***17.6 oz. 6 N.A. 28.50 171.00 _Blonde Icing Conditioning Cream Lightener — Ammonia-Free17.6 oz. 6 N.A. 28.50 171.00 _Blonde Dimensions Dust-Free Conditioning Lightener**17.6 oz. 12 N.A. 12.00 144.00 _32 oz. 6 N.A. 30.00 180.00 _Lift 5/15 Highlifting Cream1 oz. 72 N.A. 3.80 273.60 _Lift 5/15 Highlifting Booster21.1 oz. 12 N.A. 21.00 252.00 _Up To 7 De-Dusted Lightener**17.6 oz. 12 N.A. 18.00 216.00 _32 oz. 6 N.A. 30.00 180.00 _Flash Lift Lightening Powder17.6 oz. 12 N.A. 16.50 198.00 _32 oz. 6 N.A. 27.50 165.00 _

OTHER HAIRCOLOR PRODUCTSColor Thickener4 oz. 12 N.A. 7.95 95.40 _Color Stain Remover*80 pads 12 N.A. 6.50 78.00 _

JULY 2014 \ Promotions 11

12

PUREOLOGY EXCLUSIVE PRICE L IST

JULY 2014/Promotions

Product Case Qty.

Retail* Price

SalonPrice

Salon Case Price

HYDRATEHydrate Shampoo1.7 oz.8.5 oz.33.8 oz.64.0 oz.Hydrate Condition1.7 oz.8.5 oz.33.8 oz.64.0 oz.Hydrate Light Condition1.7 oz.8.5 oz.33.8 oz.Hydrate Hydra Whip5.2 oz.Hydrate Hydra Cure5.2 oz.Hydrate Shine Max4.2 oz.

241266

241266

24126

12

12

12

$7.50$27.00$62.00$75.00

$7.50$29.00$64.00$85.00

$7.50$29.00$64.00

$50.00

$50.00

$26.00

$3.75$13.50$31.00$37.50

$3.75$14.50$32.00$42.50

$3.75$14.50$32.00

$25.00

$25.00

$13.00

$90.00$162.00$186.00$225.00

$90.00$174.00$192.00$255.00

$90.00$174.00$192.00

$300.00

$300.00

$156.00

PURE VOLUMEPure Volume Shampoo1.7 oz.8.5 oz.33.8 oz.64.0 oz.Pure Volume Extra Care Shampoo1.7 oz.8.5 oz.33.8 oz.Pure Volume Condition1.7 oz.8.5 oz.33.8 oz.64.0 oz.Pure Volume Blow Dry Amplifier1.0 oz.8.5 oz.Pure Volume Instant Levitation Mist1.0 oz.4.9 oz.

241266

24126

241266

2412

7512

$7.50$27.00$62.00$75.00

$7.50$27.00$62.00

$7.50$29.00$64.00$85.00

$7.00$22.00

$9.00$26.00

$3.75$13.50$31.00$37.50

$3.75$13.50$31.00

$3.75$14.50$32.00$42.50

$3.50$11.00

$4.50$13.00

$90.00$162.00$186.00$225.00

$90.00$162.00$186.00

$90.00$174.00$192.00$255.00

$84.00$132.00

$337.50$156.00

SUPER SMOOTHSuper Smooth Shampoo1.7 oz.8.5 oz.33.8 oz.Super Smooth Condition1.7 oz.8.5 oz.33.8 oz.Super Smooth Relaxing Hair Masque5.2 oz.Super Smooth Relaxing Serum5 oz.Super Smooth Smoothing Cream6.8 oz.

24126

24126

12

12

12

$7.50$27.00$62.00

$7.50$29.00$64.00

$50.00

$24.00

$24.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$25.00

$12.00

$12.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$300.00

$144.00

$144.00

REVIVING REDReviving Red Shamp’oil1.7 oz. 8.5 oz. 33.8 oz.Reviving Red Reflective Condition1.7 oz. 8.5 oz. 33.8 oz. Reviving Red Illuminating Caring Oil4.2 oz. 1.0 oz.Reviving Red Red Reflect Enhancer Set of 4 .34 oz. tubesReviving Red Copper Reflect Enhancer Set of 4 .34 oz. tubes

24126

24126

1280

12

12

$7.50

$29.00$64.00

$7.50$29.00$64.00

$32.00$10.00

$40.00

$40.00

$3.75$14.50$32.00

$3.75$14.50$32.00

$16.00$5.00

$20.00

$20.00

$90.00$174.00$192.00

$90.00$174.00$192.00

$192.00$375.00

$240.00

$240.00

Product Case Qty.

Retail* Price

SalonPrice

Salon Case Price

COLOUR STYLISTColour Stylist Silk Bodifier2.2 oz.8.4 oz.Colour Stylist Nourishing Nectar5.1 oz.Colour Stylist Anti Split Blow Dry6.5 oz.Colour Stylist Cuticle Polisher3.4 oz.Colour Stylist Illuminating Curl5.1 oz.Colour Stylist Anti Breakage Twist2.5 oz.Colour Stylist Root Lift2.0 oz.10 oz.Colour Stylist Strengthening Control2.1 oz11.0 oz.Colour Stylist Supreme Control2.1 oz.11.0 oz.Colour Stylist Control Twist Wax1.0 oz.3.4 oz.Colour Stylist Lustrous Volumizer5.2 oz.Colour Stylist Density Definer Wax1.7 oz.Colour Stylist Piecing Sculpt Wax3.4 oz.

2412

12

12

12

12

12

2412

2412

2412

8012

12

12

24

$9.00$26.00

$28.00

$30.00

$28.00

$26.00

$26.00

$9.00$24.00

$9.00$26.00

$9.00$26.00

$9.00$26.00

$24.00

$24.00

$24.00

$4.50$13.00

$14.00

$15.00

$14.00

$13.00

$13.00

$4.50$12.00

$9.00$26.00

$4.50$13.00

$4.50$13.00

$12.00

$12.00

$12.00

$108.00$156.00

$168.00

$180.00

$168.00

$156.00

$156.00

$108.00$144.00

$108.00$156.00

$108.00$156.00

$360.00$156.00

$144.00

$144.00

$288.00

FRESH APPROACHFresh Approach Dry Shampoo4.2 oz.Fresh Approach Dry Condition1.3 oz.4.3 oz.

6

2412

$24.00

$9.00$24.00

$12.00

$4.50$12.00

$72.00

$108.00$144.00

HIGHLIGHT STYLISTHighlight Stylist Gold Definer 1.0 oz.5.1 oz.Highlight Stylist Bodifying Luminator 1.5 oz.5.0 oz.Highlight Stylist Sea-Kissed Texturizer1.0 oz.4.2 oz.

4812

2412

8012

$11.00$28.00

$11.00$28.00

$11.00$28.00

$5.50$14.00

$5.50$14.00

$5.50$14.00

$264.00$168.00

$132.00$168.00

$440.00$168.00

ACCESSORIES & MERCHANDISINGPureology Cutting CapePureology ApronPureology Purple Client CapeMini Acrylic Promo StandAcrylic BlockAcrylic Permanent Shelf Talkers (set of 4)Pureology Reusable Large BagPureology Reusable Small BagPureology BowlPureology BrushPureology SpoonPureology CombColour Stylist Combs SetPureology Liter PumpPureology BannerPureology Table Top DisplayPureology Client BagsPureology Paper Shelf TalkersPureology Prescription Tear Pad

1111111111112111111

N/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/A

$21.50$21.50$20.00$10.00$20.00$12.00$2.50$1.50$8.00$6.00$6.00$6.00$8.00$1.63

$25.00$20.00$1.00$3.00$3.00

N/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/A

Product Case Qty.

Retail* Price

SalonPrice

Salon Case Price

STRENGTH CUREStrength Cure Shampoo1.7 oz.8.5 oz.33.8 oz.Strength Cure Condition1.7 oz.8.5 oz.33.8 oz.Strength Cure Split End Salve0.5 oz.1.7 oz.Strength Cure Fabulous Lengths1.0 oz.3.4 oz.Strength Cure Masque5.2 oz.

24126

24126

4812

8012

12

$7.50$27.00$62.00

$7.50$29.00$64.00

$10.00$28.00

$10.00$28.00

$50.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$5.00$14.00

$5.00$14.00

$25.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$240.00$168.00

$400.00$168.00

$300.00

PERFECT 4 PLATINUMPerfect 4 Platinum Shampoo1.7 oz.8.5 oz.33.8 oz.Perfect 4 Platinum Condition1.7 oz.8.5 oz.33.8 oz.Perfect 4 Platinum Reconstruct Repair Masque6.8 oz.Perfect 4 Platinum Miracle Filler Treatment0.5 oz.4.9 oz.

24126

24126

12

4812

$7.50$27.00$62.00

$7.50$29.00$64.00

$35.00

$5.00$26.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$17.50

$2.50$13.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$210.00

$120.00$156.00

NANO WORKSNano Works Shampoo1.7 oz.8.5 oz.33.8 oz. (w/pump) Nano Works Condition1.7 oz.8.5 oz.33.8 oz. (w/pump)

24126

24126

$15.00$54.00$124.00

$15.00$58.00$128.00

$7.50$27.00$62.00

$7.50$29.00$64.00

$180.00$324.00$372.00

$180.00$348.00$384.00

PRECIOUS OILPrecious Oil Shamp’oil1.7 oz.8.5 oz33.8 oz.Precious Oil Condition1.7 oz.8.5 oz33.8 oz.Precious Oil Softening Hair Masque5.2 oz.Precious Oil Versatile Caring Oil1.0 oz.4.2 oz.

24126

24126

12

7512

$7.50$29.00$64.00

$7.50$29.00$64.00

$50.00

$12.00$40.00

$3.75$14.50$32.00

$3.75$14.50$32.00

$25.00

$6.00$20.00

$90.00$174.00$192.00

$90.00$174.00$192.00

$300.00

$450.00$240.00

PURIFYPurify Shampoo 8.5 oz.33.8 oz.

126

$27.00$62.00

$13.50$31.00

$162.00$186.00

COLOR FANATICColour Fanatic 1.0 oz.6.7 oz.13.5 oz.

801212

$6.00$24.00$36.00

$3.00$12.00$18.00

$240.00$144.00$216.00

Turn up the volume on colour-treated hair! Save 25% on these volume Styling Icons

CLIENT PRICE

$18.00$24.00 client value ($6.00/25% savings)

CLIENT PRICE


SALON PRICE

$9.0012.00 salon value ($3.00/25% savings)

SALON PRICE

$10.50$14.00 salon value ($3.50/25% savings)

Colour Stylist Root Lift spray hair mousse 10 oz.HOLD: Medium Control

Adds lift at the roots–the perfect foundation for any style that needs volume

Highlight Stylist Bodifying Luminator texturizing shine-foam 5 oz.HOLD: Mild Control

Lasting body, texture and multi-dimensional shine for highlighted hair

Choose from:

CLIENT PRICE


SALON PRICE


Colour Stylist Lustrous Volumizer bodifying glaze 5.2 oz.HOLD: High Control

Full-scale volume with high hold, shine and heat protection

CLIENT PRICE


SALON PRICE


Colour Stylist Silk Bodifier voluminizing mousse 8.4 oz.HOLD: Mild Control

Provides lightweight hold for soft volume from roots to ends

BOOST SALES WITH PUREOLOGY styling icons

25%OFF

25%OFF

25%OFF

25%OFF

JULY

201

4 /

Pro

mot

ions

Stock your backbar with Pureology and reward your loyal clients with 20% off liters.

PURCHASE AT A 20% DISCOUNT1 Shampoo 33.8 oz. OR 1 Condition 33.8 oz.

CHOOSE FROM:

CONDITIONAVERAGE SALON PRICE

$25.60* $32.00 salon value ($6.40/20% savings)

AVERAGE CLIENT PRICE

$51.20* $64.00 client value ($12.80/20% savings)

SHAMPOOAVERAGE SALON PRICE

$24.80*$31.25 salon value ($6.45/21% savings)

AVERAGE CLIENT PRICE

$49.60* $62.50 client value ($12.90/21% savings)

PURCHASE 1 Nano Works Shampoo 33.8 oz. or1 Nano Works Condition 33.8 oz

SHAMPOOSALON PRICE


CONDITIONSALON PRICE


CLIENT PRICE


CLIENT PRICE


NANO WORKSREVIVING

REDPERFECT 4 PLATINUM™

PURIFYPRECIOUS OIL

HYDRATE® PURE VOLUME®

SUPER SMOOTH™

STRENGTH CURE

**Price/value vary depending on system purchased.

20%OFF

20%OFF

LITER EXCLUSIVE

20% OFF ALL SHAMPOO AND CONDITION LITERS

15

CLIENT PRICE


SALON PRICE


SALON OFFERPURCHASE AT A DISCOUNT1 Hydrate + Colour Fanatic Kit

Kit includes:1 Hydrate Shampoo 8.5 oz.1 Hydrate Condition 8.5 oz.1 Colour Fanatic 6.7 oz. CLIENT PRICE


SALON PRICE


SALON OFFERPURCHASE AT A DISCOUNT1 Precious Oil + Colour Fanatic Kit

Kit includes:1 Precious Oil Shamp’Oil 8.5 oz.1 Precious Oil Condition 8.5 oz.1 Colour Fanatic 6.7 oz.

FREE COLOUR FANATIC

FREE COLOUR FANATIC

With 21 benefits in 1 bottle, Colour Fanatic gives colour-treated hair everything it needs—and more! Invite your clients to try a complimentary Colour Fanatic today when they purchase a kit featuring our bestselling Hydrate and Precious Oil systems.

GET OBSESSED WITH COLOUR C ARE :COLOUR FANATIC + PUREOLOGY HAIRC ARE

16

PUREOLOGYEXCLUSIVEJULY 2014 • PROMOTIONS

All

right

s re

serv

ed. U

1216

700

4/14

20% OFF HAIRCARE LITERS

SAVE 25% ON STYLING VOLUME PRODUCTS

COLOUR FANATIC KITSFEATURING HYDRATE &

PRECIOUS OIL

instant hair thickening. hair regrowth over time. *instant thickening with cerafill shampoos,...

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