insightxplorer biweekly report_20140930

8/11/2019 InsightXplorer Biweekly Report_20140930

1/25

20140930


2/25

ARO / MMX

3 ARO / MMX

IX Survey

12

20140930


3/25

ARO / MMX

20140930


4/25

comScore Media Metrix(Business Finance)

20140930


5/25

comScore Media MetrixA 20140930

20148

857.5106

857.59.85

2063

20148

1,765

985

2,015

0 1,000 2,000 3,000

Average Daily Visitors (000)

Total Minutes (MM)

Total Pages Viewed (MM)

20148

11.9

114.8

235

0 100 200 300

Average Visits per Visitor

Average Minutes per Visitor

Average Pages per Visitor

20148

11.9115235


6/25

20140930 comScore Media MetrixA

25-3425-44

50

89

104

107

111

119

44

94

111

112

110

119

0 100

6-14

15-24

25-34

35-44

45-54

55+

20148

Males Females

0

6-14

15-24

25-34

35-44

45-54

55+

1Composition Index UV

100

2Composition Index PV

100

51.5 48.5

20148

%

Males Females

4.7

19.2

26.123.7

16.7

9.6

20148

%

6-14 15-24 25-34

35-44 45-54 55


7/25


/

/

(000)

%

[M](u) BUSINESSWEEKLY.COM.TW 1,524 11.3 10.2 12

[M](u) CW.COM.TW 1,002 7.4 2.3 8

[M](U) GVM.COM.TW 416 3.1 1.8 6

[P](U) BUSINESSTODAY.COM.TW 316 2.3 5.0 6

(000)

%

[M](u) CNYES.COM cnYES 1,243 9.2 16.7 35

[P] MONEYDJ.COM MoneyDJ 736 5.4 6.4 18

[P] HEXUN.COM.TW 276 2.0 2.9 8

/

(000)

%

[G](U) Yahoo Taiwan Finance

Yahoo(Yahoo Taiwan Stock &

Yahoo Taiwan Money)2,934 21.7 148.6 28

[C](U) ETTODAY Finance ETtoday- 342 2.5 2.4 2

[C](U) Chinatimes.com Finance 257 1.9 9.3 1

[C] NOWnews Finance NOWnews 238 1.8 0.6 2

2014820


8/25

20140930 comScore Segment Metrix

49.4

51.2

48.2

57.5

50.6

48.8

51.8

42.5

0% 50% 100%

All Males All Females

95

98

93

110

106

102

108

89

0 50 100 150


0

All Males

0

50

100

150

200

250

300

_

__

_

/__

_

_

Composition Index UV

comScore Media MetrixA

0

50

100

150

200

250

300

_

_

_

_

Composition I


9/25


MoneyDJ

0

100

200

300

400

500

600

_

_

_

_

Composition

61.1

54.7

61.6

38.9

45.3

38.4

0% 50% 100%

cnYES

MoneyDJ


117

105

118

81

94

80

0 50 100 150

cnYES

MoneyDJ


0

cnYES

MoneyDJ

All Males

0

200

400

600

800

_

__

_

/__

_

_


cnYES MoneyDJ


10/25

20140930

/

NOWnews

Yahoo

56.1

58.7

58.9

62.5

43.9

41.3

41.1

37.5

0% 50% 100%

Yahoo

ETtoday

-

NOWnews


108

113

113

120

92

86

86

78

0 50 100 150

Yahoo

ETtoday

-

NOWnews


0

Yahoo

ETtoday

-

NOWnews

All Males

0

100

200

300

400

_

_

_

_

Composition

0

200

400

600

800

_

__

_

/__

_

_


ETtoday- Yahoo NOWnews

comScore Segment MetrixcomScore Media MetrixA


11/25

20148857.5(60%)

9.8520

11.9115235

/

Yahoo

20140930


12/25

IX

20140930


13/25

2014912

1,613

20140930


14/25

Key Findings

/

(61.4%)

(28%)

1.78

1(54.6%)VISA

(70.7%)

(93.4%)

2.07

/

(51.1%)

20140930


15/25

/(61.4%)35

(47.6%)

(45.1%)

40

(28%)(26.7%)/(26.1%)

20140930


16/25

20140930

16.3%)

(21.1%15.5%)

(19.4%11.6%)

(72.8%32.1%)

(25.4%9.1%)

(26.4%8.6%)


17/25

20140930

(40.1%

15.3%)(31%

14.2%)

(29.3%12.4%)

1.78

1(54.6%)

1-3(39.4%)


18/25

20140930

VISA(70.7%)

MASTER(25%)

JCB(2.9%)

(

(3.2%)


19/25

20140930

(27.1%13.9%)

(29.6%13.3%)(22.3%

10.5%)(27.6%8.5%)

2.07

1

1(27%)


20/25

(83.7%)/

(47.3%)

25.3%35-39

20140930

(94.5%)

(5.5%)


21/25

(28.1%19.3%)

(25%17.5%)

(14.9%12.5%)

(15.3%9.6%)

20140930

2.08

1

(51.1%)1-3

1(23.3%)


22/25

(54.7%)20-24

/

(32%)(22.6%)

40

20140930

(92.7%)

7.3%


23/25

/

20140930


24/25

20140930

(IX Survey)

CyberPanel20

2014/09/122014/09/15

N=1,613

95%,2.44%20148

802

811

20-24 334

25-29 122

30-34 150

35-39 148

40 860

728

426

459


25/25

(02) 3322-2882c

m [email protected]
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insightxplorer biweekly report_20140930

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