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To lead effectively, executives and managers must make decisions every day without complete information. With disruptive change and uncertainty, each decision becomes riskier and more complex. Interviews with more than 75 executives confirm that effective decision come from the skilled balance of information and intuition. That balance point is what Shelley calls Credibility: Shelley is an award winning leader and former senior executive for the federal government. She is a professional engineer and holds an MBA. Shelley completed her certificate in neuroscience at the NeuroLeadership Institute. Original Research: Shelley personally interviewed more than 75 executives from the public, private, academic, non-profit and political sectors on their use of intuition in decision-making. Experience: Shelley is a sought-after speaker with hundreds of presentations to her credit before audiences up to 1500. She is the author of four books including her latest, Think Less, Live More: Lessons from a Recovering Over-Thinker. Memorable: Shelley’s knowledge, engaging style, and abundant stories create a memorable and interactive experience. Her follow-up activities ensure that participants retain more value from the program. Why Shelley? Shelley’s In tuition® Cognition-Intuition Balance Model creates better decision-makers by showing you: When to apply the four types of decision-making; How to stop over-thinking decisions; How to slow down knee-jerk decisions How to consciously enable more aha-moments; and How to balance cognition and intuition in complex decision-making. The In tuition® Cognition-Intuition Balance Model was created from Shelley’s executive experience and her interview results as well as published research on brain neuroscience. Only Shelley has this unique program. Contact Shelley to bring the benefits of In tuition® to your organization. And now, it is available to you. …a one-of-a-kind program with Shelley Row, P.E., MBA Insightful decision-making in an over-thinking world. in tuition It’s not woo-woo. It’s neuroscience!

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Page 1: Insightful decision-making in an over-thinking world. · With disruptive change and uncertainty, each ... highly for any group of professionals that needs to better understand the

To lead e�ectively, executives and managers must make decisions every day

without complete information. With disruptive change and uncertainty, each

decision becomes riskier and more complex.

Interviews with more than 75 executives con�rm that e�ective decision

come from the skilled balance of information and intuition.

That balance point is what Shelley calls

Credibility: Shelley is an award winning leader and former senior executive for the federal government. She is a professional engineer and holds an MBA. Shelley completed her certi�cate in neuroscience at the NeuroLeadership Institute.

Original Research: Shelley personally interviewed more than 75 executives from the public, private, academic, non-pro�t and political sectors on their use of intuition in decision-making.

Experience: Shelley is a sought-after speaker with hundreds of presentations to her credit before audiences up to 1500. She is the author of four books including her latest, Think Less, Live More: Lessons from a Recovering Over-Thinker.

Memorable: Shelley’s knowledge, engaging style, and abundant stories create a memorable and interactive experience. Her follow-up activities ensure that participants retain more value from the program.

Why Shelley?

Shelley’s In tuition® Cognition-Intuition Balance Model creates better

decision-makers by showing you:

• When to apply the four types of decision-making;

• How to stop over-thinking decisions;

• How to slow down knee-jerk decisions

• How to consciously enable more aha-moments; and

• How to balance cognition and intuition in complex decision-making.

The In tuition® Cognition-Intuition Balance Model was created from

Shelley’s executive experience and her interview results as well as published

research on brain neuroscience. Only Shelley has this unique program.

Contact Shelley to bring the bene�ts of In tuition® to your organization.

And now, it is available to you.

…a one-of-a-kind program with Shelley Row, P.E., MBA

Insightful decision-makingin an over-thinking world.

in tuition

It ’s not woo-woo. It ’s neuroscience!

Page 2: Insightful decision-making in an over-thinking world. · With disruptive change and uncertainty, each ... highly for any group of professionals that needs to better understand the

“Shelley grabbed the group’s attention from

the start and kept us engaged and entertained

throughout her program. The survey reviews from

her presentation included “great energy and great

job getting everyone involved”, “amazing” and “wove

in brain science and helped us drill down into

recognizing our triggers and core values to help us

modify our behavior”.  She was the star presenter in a

lineup of 15 speakers and truly delivered relevant

information and actionable takeaways to our 200+

attendees.” 

Mary Gallagher, CMP, PCMA Capital Chapter 2015

President

“Shelley was the perfect �t for our group. Her message is useful

and applicable for so many association executives regardless of

their role. CEOs took away skills that help them talk to their

boards about organizational decisions and other executives

learned approaches that help them approach decisions that a�ect

their departments and work culture with more con�dence.”

Aaron Hernandez, Texas Society of Association Executives

“Shelley provided a most provocative and informative presentation

for our 1500 conference attendees. Her ability to capture and hold

the attention of an audience is certainly most notable.  Shelley has

the rare ability to connect with very diverse audiences and provide

cohesion in their understanding.  I would recommend her most

highly for any group of professionals that needs to better understand

the decision process. I look forward to hearing her again.”

Jimmy C. Stokes, EdD, Executive Director, Georgia

“Shelley knocked the ball out of the park at ACEC Ohio’s

recent Annual Meeting. She used science and her

personal experience to show our members how to use

her “Infotuition” process to make better, easier

decisions in both their business and personal lives. Just

as important, Shelley is a polished and energetic speaker

who involves her audience in her program. She even

produced a short video that we used to help promote our

conference. An A+ in every respect!”

Don Mader, Executive Director, American

Council of Engineering Companies Ohio

Book Shelley today!

Some of Shelley’s Clients include:American Society of Association Executives (ASAE)

Great Ideas ConferenceProfessional Convention Management Association (PCMA)

American Council of Engineering Companies (ACEC)Georgia Association of Educational Leaders

Texas Society of Association ExecutivesMinnesota Association of Secondary School Principals

American Pharmacists AssociationNational Parking Association

International Foodservice Distributors AssociationNational Association of Elementary School Principals & National

Association of Secondary School PrincipalsMaryland Association of Pharmacists

Arizona Department of Transportation

Shelley is author of the successful book Think Less, Live More: Lessons from a

Recovering Over-Thinker.

“Everyone LOVED your presentation. You single-handedly made this training the best ever!”

Margaret Mullins, Managing Director, WTS International

Phone: 443.994.3600

Email: [email protected]

www.shelleyrow.com