insight report - innovative client segmentation in wealth management
TRANSCRIPT
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Insight Report -
Innovative Client
Segmentation in Wealth
Management
Category : Banking & Finance
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Introduction to Report
Launch Date: September 1, 2014
Number of Pages: 76
Geography Coverage: Global
Available Format: PDF
Price For Single User License: USD 3,800
Price For Site User License: USD 7,600
Price For Global User License: USD 11,400
Delivery Time: Within 24 Hours (During Working Days)
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About the Report
This report provides an in-depth analysis of new segmentation strategies adopted by wealth management firms and private banks following the 2008 financial crisis, and their implications on the wealth management sector.
Wealth management firms are also increasingly adopting technological advances to cater to the needs of modern customers and young HNWIs.
New Segmentation strategies are being adopted by wealth management firms to provide niche products and services to customers.
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Key Findings:
Increased competition, together with the rise of DIY investment platforms, have encouraged wealth management firms to adopt new segmentation strategies to target customers.
The new segmentation strategies emerged to accommodate the complex needs of private individual clients by targeting them according to their interests, needs, behavior and attitudes to investments, instead of by demographic trends.
This method thus allows wealth management firms to focus on customers’ specific needs and provide customized products and services.
It also allows firms to increase their profit margins by providing the right products and services.
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Scope:
An overview of the global wealth management market
Innovation in wealth management practice
Analysis of brand loyalty
The future of innovation in wealth management
The report is based on a unique analysis of Publisher’s proprietary HNWI database comprising more than 100,000 individuals, and focuses on four regions: the Americas, Europe, Asia-Pacific, and the Middle East and Africa.
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Report Coverage
1. Introduction
2. Executive Summary
3. An Overview of the Global Wealth Management Market
4. Innovation in Wealth Management Practice
5. Brand Loyalty
6. The Future of Innovation in Wealth Management
For more details regarding Report coverage see the last slide
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Company Coverage: (Partial List)
1. Wells Fargo
2. Barclays Wealth Management
3. HSBC
4. ICICI Bank
5. Bank of America
6. Merrill Lynch
7. UBS
8. BNP Paribas
9. HoyleCohen
10. Zinn - Ray
11. Svatora Group
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