QualiTour is….

Vienna Meeting, 15.7.2015Vienna International Center

Prof. Dr. Harald A. Friedl

Welcome to …

• Developping Blended-Learning Tool for education and training in the area of sustainable tourism

• project consortium: 7 partners• universities, private companies, a foundation, regional authority and a

chamber of commerce…• 10.2013-09.2015

Aims of QualiLearning• improving the qualification of the

people employed in the tourism industry

• offer job opportunities to young people

• allow learners to continue living in the rural areas by increasing new opportunities of employability

• raise awareness on relevant stakeholders and local development associations about tourism potential of their regions

Target Groups• (Future) Entrepreneurs in Tourism

• Local Development Promoters

• Technicians and Professionals of Tourism Sector 

Important steps

• Scientific Frame Work

• Content Development of 8 Modules

• Development of eLearning Platform

• Pilot Courses in Italy, Poland and Austria

• Finalisation of eLearning Platform

Scientific Frame Work

Some interesting details:

Identifying relevant terms related to

•Sustainable

•respectful

•high quality tourism

• Sustainability… 

• ….is a holistic approach

of a living culture or life style compatible with future challenges:  

• How are we treating each other (socio-cultural and political aspect),  

• In order to use which resources in which way (ecological aspect) 

• to put them into value (economic aspect) 

• for being able to live a healthy life on the long run (spiritual aspect).

ChallengesDiversity in participating Experts

•Experts on eLearning:Aidlearn, Consultoria em Recursos Humanos, Lda, Portugal

•Experts on Commercial Administration:Chamber of Commerce and Industry Vratsa, Bulgaria

•Experts on Sustainable Energy:Fondazione Fenice Onlus, Italy

•Experts on Rural Tourism MarketingMolise Region, Italy

•Experts on Management:Spoleczna Akademia Nauk, Poland

•Experts on Sustainable (Nature) Tourism Development:FH JOANNEUM Ges.mbH, Austria :

Leading to divers ideas about…• Tourism

• Sustainability

• Teaching

• eLearning

• Aims of EU-projects…

• Resulting into high degree of

• Efficency orientation• instead of Target- and

Effectivness-Orientation

• Doing instead of Discussing

Results I• Pilot courses were very successful due to

face-to-face teaching…

• Learning Platform is not very user-friendly…

Results II

Aims:

• Learning from successful project cooperation like…

Thank you for your attention!