inovação social no mundo - kriss deiglmeier
DESCRIPTION
Segundo a Universidade de Stanford, “Inovação social é uma nova solução para um problema social, uma solução mais efetiva, eficiente, sustentável ou justa que as soluções já existentes, e que, prioritariamente, gere valor para a sociedade como um todo ao invés de beneficiar apenas alguns indivíduos”. Kriss Deiglmeier, Diretora do Centro de Inovação Social da Universidade de Stanford (EUA), referência neste tema, falou sobre o assunto no Seminário Social Good Brasil e compartilhou sua visão e experiência prática. Por que inovação social é uma estratégia adotada por empresas, casos práticos e resultados que já estão fazendo diferença.TRANSCRIPT
![Page 1: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/1.jpg)
![Page 2: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/2.jpg)
Social Innovation: From Understanding to Positive Change
São Paulo, BrazilSocial Good Brazil
Kriss Deiglmeier, Executive Director
![Page 3: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/3.jpg)
Text
Text
The emergence of social as a modifier
![Page 4: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/4.jpg)
Soraya SaltiINJAZ al-Arab
Bill Drayton Ashoka
Premal Shah/Matt FlanneryKIVA
Muhammad Yunus Grameen Bank; Nobel Laureate
Adalberto Verissimo and Carlos Souza Jr.Imazon
Social Entrepreneurs
![Page 5: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/5.jpg)
Social Entrepreneurship
Social entrepreneurs play the role of change agents in the
social sector, by:
• Adopting a mission to create and sustain social value (not just private value),
• Recognizing and relentlessly pursuing new opportunities to serve that mission,
• Engaging in a process of continuous innovation, adaptation, and learning,
• Acting boldly without being limited by resources currently in hand, and
• Exhibiting heightened accountability to the constituencies served and for the outcomes created.
Source: Greg Dees, The Meaning of “Social Entrepreneurship,” J. Gregory Dees, Duke University, May 30, 2001
![Page 6: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/6.jpg)
Contemporary Social Innovations
CharterSchools
Microfinance Fair TradeEmissions
Trading
Socially Responsible
Investing
![Page 7: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/7.jpg)
Need to do something with this and the next slide. I like the stool metaphor, but this is a poor visual, and I have not been able to find a decent stool photo (surprisingly)
![Page 8: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/8.jpg)
Social EntrepreneursThe Great Man or Woman Theory
Social EnterpriseSelf-Sustaining Organization Theory
Social Capital Market
Microfinance
![Page 9: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/9.jpg)
Social Innovation Definition
A novel solution to a social problem that is moreeffective, efficient, or sustainable
than existing solutions and for which the value created accrues primarily to
society as a whole rather than private individuals.
![Page 10: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/10.jpg)
Criteria differentiation
Innovation Criteria• Novelty- new to user, context or
application• Improvement- more effective or
efficient
Social Innovation Criteria• Sustainable• Just• Public Value
![Page 11: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/11.jpg)
Social Innovation and Traditional Innovations
Social Innovation• Socially Responsible
Investing• Microfinance• Sustainable
Development(Amazon)
Innovation• The Internet• Hydraulic Fracking• Deep water Trolling
![Page 12: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/12.jpg)
Stages of Innovation
Defining the Problem and Opportunity
IdeaGeneration
Piloting &Prototype
Diffusion &Scaling
![Page 13: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/13.jpg)
Case Study – Microfinance
![Page 14: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/14.jpg)
Lack of access to: • formal credit • financial
services• formal
financial sector
The Problem
![Page 15: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/15.jpg)
Idea Generation
1000’s– 1500’s
1800’s 1950’s– 1960’s
• Chit Funds (India)• Mujins (Japan)• Esusu (Nigeria)
• Savings Clubs• People’s Banks• Credit Unions
• Subsidized Rural Credit
![Page 16: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/16.jpg)
![Page 17: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/17.jpg)
Piloting & Prototyping
Microfinance 1960’s– 1970’s
1980’s
• Target market poor women
• Microbusiness• Group Lending
• 1961- Accion Venezuela
• 1976- Grameen Bangladesh
• Failure of government initiated poverty programs
![Page 18: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/18.jpg)
![Page 19: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/19.jpg)
Diffusion & Scaling 1990-present
1990’s 2000’s Present
• Microfinance Decade
• Nonprofit + Emergence of For Profit
• Rise of Non-Bank Financial Institutions (NBFIs)
• 2005- UN declared the year of microcredit
• 2006- Yunus and (Grameen) received the Nobel Peace Prize
![Page 20: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/20.jpg)
![Page 21: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/21.jpg)
State of Microfinance - Global View• Over 12,000 MFIs • More than 94,000,000 borrowers total• 91 countries
![Page 22: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/22.jpg)
![Page 23: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/23.jpg)
• Data and Metrics• Organizational
Efficiency/IT Systems
• Scale and Reach
Technology’s Influence on Microfinance
![Page 24: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/24.jpg)
The Story of M-Pesa: Problem
• Needed to deepen financial penetration into the unbanked community
![Page 25: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/25.jpg)
The Story of M-Pesa: Idea Generation
• Utilized cross-sector community collaboration to be successful
![Page 26: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/26.jpg)
The Story of M-Pesa: Pilot
• Adapted to practice on the ground
![Page 27: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/27.jpg)
The Story of M-Pesa: Scaling
Established a network of agents
Set a bold goal
![Page 28: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/28.jpg)
The Story of M-Pesa: Tipping Point
Became viral after reaching over a million customers and implementing lessons learned
• Ubiquitous distribution network
• Strong Brand• Work all the time• Agent Training• Combat Fraud
![Page 29: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/29.jpg)
The Story of M-Pesa: Kenya Today
• Moves between $500-$700million per month (20% of Kenya’s GDP)
• 15 million active users
![Page 30: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/30.jpg)
The Story of M-Pesa: Global Expansion
• Tanzania • Afghanistan
• South Africa• India
![Page 31: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/31.jpg)
Commit to cross-sector collaborationSocial innovations require everyone’s involvement.
![Page 32: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/32.jpg)
.
Save The Amazon Rainforest Organisation
![Page 33: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/33.jpg)
![Page 34: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/34.jpg)
Focus on your strategic lever
Social innovations grow as leverage points are identified and utilized.
![Page 35: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/35.jpg)
Fair Trade Mainstream Markets
![Page 36: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/36.jpg)
![Page 37: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/37.jpg)
Never mistake a clear view for a short distance
Social innovations do not happen overnight.
![Page 38: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/38.jpg)
Social Innovation Continuum
Source: kdeiglmeier
Stagnation Chasm
![Page 39: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/39.jpg)
![Page 40: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/40.jpg)
What can civil society do?
• Leverage trust, networks, and deep customer knowledge
• Ensure voice of customer is heard
• Provide long-term thinking
![Page 41: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/41.jpg)
What can government do?
• Set effective policy, regulation, and rules
• Provide access to reach large number of customers
• Raise awareness
![Page 42: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/42.jpg)
What can business do?
• Leverage assets, efficiencies, and resources (Financial, management, supply chain, etc.)
• Demonstrate rapid action
• Provide flexible funds
![Page 43: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/43.jpg)
“If we want to build a stronger, more sustainable world for future generations, one with more partners and fewer enemies, we have to work together.”
![Page 44: Inovação Social no mundo - Kriss Deiglmeier](https://reader033.vdocuments.mx/reader033/viewer/2022061110/54515917af7959af2f8b74ae/html5/thumbnails/44.jpg)
@SocInnovators @kdeiglmeier
Kriss Deiglmeier
http://csi.gsb.stanford.edu