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Page 1: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy
Page 2: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

Innovative Leadership:Generate a Competitive Swing

Owning Your Market Through Mastery of theEmotional Economy

Page 3: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

3

INNOVATION

Innovation is taking two things that already exist and putting them together in a new way.

Tom Freston

For hospitality, those two things are LEADERS and TEAM MEMBERS.

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 4: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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A CEO AND A BOOKSTOREHow Engaged Employees Change Customer Encounters for the Better

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 5: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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• Knowing Self and Building on What Is Best

• Execution Excellence in a Way That Engages

Copyright © 2015 Gallup, Inc. All rights reserved.

To change your culture, you have to changeyour conversations.

Page 6: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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• Knowing Self and Building on What Is Best

Copyright © 2015 Gallup, Inc. All rights reserved.

To change your culture, you have to changeyour conversations.

Page 7: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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THE BEST MANAGER I HAVE EVER KNOWN

• Managing Inventory

• Growing Market Share

• QA

• Revenue Generation

• Performance Management

• Driving Customer Loyalty

• Managing Social Media

• Knowing

• Mentoring

• Coaching

• Involving

• Teaching

• Clarifying

• Recognizing

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 8: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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KNOWING SELF: UNDERSTAND YOUR NATURAL FOCUS AND HOW TO LEVERAGE IT DIFFERENTLY

• Do you tend to like to think about how processes and systems are functioning OR more about how people are feeling?

• Do you tend to enjoy “working the numbers” OR “working with people”?

• Do you tend to enjoy uncovering and fixing an issue OR do you prefer uncovering something new about someone you lead?

• Do you tend to enjoy analyzing the competitive market OR do you prefer spending time thinking about how to grow and develop someone you lead?

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 9: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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If you change the way you look at things, the things you look at change.

Wayne Dyer

Why is it that every time I want a pair of hands, I get a human being as well?Henry Ford

• People are clearly more emotionally than rationally wired.

• Yet we continue to try to manage people predominantly through the rational lens.

• This means tremendous amounts of untapped potential lie at our fingertips.

Copyright © 2015 Gallup, Inc. All rights reserved.

IF YOU LEANED TOWARD THE “RATIONAL” WITH EVEN SOME OF THE PREVIOUS STATEMENTS, YOU AREN’T ALONE

If everyone is moving forward together, then success takes care of itself.Henry Ford

Page 10: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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STAND UP IF YOU ALMOST ALWAYS…

… talk to people you don’t know on airplanes, in bathrooms and at the store.

… live by the motto “show me the data!”

… think three steps ahead.

… ask too many questions.

… get excited by the idea of getting to negotiate with the car salesperson.

… organize the clothes in your closet according to color.

… feel guilty if you think you are going to let someone down.

… have to make a list of things to do.

… have to pick someone to “race” when you are driving to down the highway.

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 11: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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THINK OF ONE WORD THAT SOMEONE WHO KNOWSYOU WELL WOULD USE TO DESCRIBE YOU

OH, AND MAKE IT A POSITIVE WORD

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 12: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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1 IN 3 WORKERS STRONGLY AGREE THAT THEIR MANAGER KNOWS WHAT HE OR SHE DOES BEST (66% ARE UNDERUTILIZED).

PEOPLE WHO USE THEIR STRENGTHS THROUGHOUT THE DAY HAVE A STRONGER SENSE OF ENGAGEMENT AND WELL-BEING.

UNFORTUNATELY, ONLY ABOUT 1 IN 4 ADULTS USE THEIR STRENGTHS FOR 10 HOURS OR MORE PER DAY. THAT MEANS THAT 75% OF PEOPLE DON’T, AND ARE THEREFORE MORE LIKELY TO BE LESS ENGAGED AND NOT FULLY OPTIMIZED.

PEOPLE WHO FOCUS ON

THEIR STRENGTHS ARE

MORE ENGAGED,

MORE PRODUCTIVE

AND HAPPIER.

Source: Gallup Daily Tracking Study (2012) and Gallup Workplace Survey (2015) Copyright © 2015 Gallup, Inc. All rights reserved.

Page 13: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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USING WHO YOU ARE CREATES INNOVATION THROUGH YOUR PEOPLE: SLIGHT SHIFTS

Awareness Implementation Meaningful Impact

Slight Shifts

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 14: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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HIGHLY FOCUSED FRANK (SLIGHT SHIFTS)

• Frank’s Natural Tendencies

– Loves structure and planning

– Relishes problem solving

– Always pushing, always busy

– Takes ownership to get things done

– Always gathering information or things

Copyright © 2000, 2015 Gallup, Inc. All rights reserved.

Page 15: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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HIGHLY FOCUSED FRANK (SLIGHT SHIFTS)

• Frank’s Natural Tendencies

– Loves structure and planning

– Relishes problem solving

– Always pushing, always busy

– Takes ownership to get things done

– Always gathering information or things

Copyright © 2000, 2015 Gallup, Inc. All rights reserved.

• Frank’s Re-Aimed Tendencies

– Build people into my day by adding names to my calendar.

– Have the leaders on property do the same.

– Ask questions about work and home.– Check off number of positive

employee encounters in a day and have leaders report back something they heardeach week.

– Take ownership for growing people who grow people.

– Gather information about employees and keep track of it just like I would any important data tied to the property.

Page 16: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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BALCONIES AND BASEMENTS

Talents

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 17: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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KNOWING SELF AND BUILDING ON WHAT IS BEST

1. Ask yourself at the end of each week:a. “What did I do this week to build on the strengths of my team members on this property?”

2. Each day ask a team member on your property these questions.

a. “What is one thing that you feel you do really well each day?”b. “What is one thing that is going on in your life outside of work that you are excited about?”

(Then thank them for talking with you and let them know how the work that they do helps to make the propertya better place for guests.)

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 18: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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• Execution Excellence in a Way That Engages

Copyright © 2015 Gallup, Inc. All rights reserved.

To change your culture, you have to changeyour conversations.

Page 19: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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EXECUTION EXCELLENCE IN A WAY THAT ENGAGES

U.S. workers

Multiple Choice: Which of the following represents the percentage of ENGAGED employees in the United States?

A. 30%

B. 45%

C. 10%

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 20: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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EXECUTION EXCELLENCE IN A WAY THAT ENGAGES

U.S. Hospitality Workers

Multiple Choice: Which of the following represents the percentage of ENGAGED hospitality workers in the United States?

A. 32%

B. 60%

C. 28%

Although better thanthe U.S. average, we are still leaving 40%

of our human potentialunderutilized

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 21: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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HOSPITALITY AND THE EMOTIONAL ECONOMY

• One hospitality organization began focusing managers throughout the properties on both rational metrics and employee engagement. These were the results.

– 15:1 Employee Engagement Ratio. The national average across the U.S. is 2:1.

– They now fall within the top 10% of Gallup’s Global Employee Engagement Database.

– The most engaged hotel properties had 35% lower turnover and 11% higher profitability than less engaged properties.

8:1

HospitalityDatabase

2:1

U.S.Average

HospitalityClient A

15:1

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 22: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

22

CREATING THE RIGHT WORK ENVIRONMENT CREATES OUTCOMES ACROSS ORGANIZATIONS

-70%

-60%

-50%

-40%

-30%

-20%

-10%

0%

10%

20%

30%

-37%

-25%

-49%

-27%

-49%

-60%

12%18% 16%

Absenteeism

High-Turnover

Orgs.

Low-Turnover

Orgs. ShrinkageSafety

IncidentsQuality

(Defects)

CustomerProductivity

Profitability

Difference between top and bottom teams based on how they view their work environments

2.5 times the Earnings Per Share (EPS) growth rate

Turnover

Copyright © 2010, 2015 Gallup, Inc. All rights reserved.

Page 23: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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FOCUSING ON STRENGTHS BOOSTS ENGAGEMENT

No Intervention Standard EmployeeEngagementIntervention

StrengthsDevelopmentIntervention

0

5

10

15

20

25

2

13

20

Gro

wth

in P

erce

ntile

Poi

nts

Acc

ordi

ng t

o G

allu

p’s

Em

-pl

oyee

Eng

agem

ent

Dat

abas

e

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 24: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

TWO WAYS TO WALK BY:20,000 MOMENTS TO ASSUME POSITIVE INTENT

24

I matter

My world is clear

You will optimize the discretionaryefforts of your people when they stopfeeling like everything is happening“to” them and they start feeling like at leastsome important things each day are happening “because” of them.

Brian Brim (some guy from Nebraska)

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 25: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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SLIGHT SHIFTS TO BUILD ENGAGING LEADERS

How Do You…• Know Yourself and Be Honest With Yourself• Make People Matter• Build Clarity in Their World

Copyright © 2015 Gallup, Inc. All rights reserved.

Page 26: Innovative Leadership: Generate a Competitive Swing Owning Your Market Through Mastery of the Emotional Economy

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Coming together is a beginning; keeping together is progress;working together is success.

Henry Ford

Copyright © 2015 Gallup, Inc. All rights reserved.