innovation to commercialization oracle and kpit
TRANSCRIPT
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
Ideation to Commercialisation Cloud
Presented at the Food & Drink Summit, UK, 30th November, 2016
Vikram SinglaProduct Innovation and Supply Chain Apps Leader, Oracle UK
Bruce BentleySolution Lead, KPIT
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Safe Harbor StatementThe following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.
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Copyright © 2016, Oracle and/or its affiliates. All rights reserved.
Marketplace – Experience is King
• Hyper Connected customer
• Global markets with localised needs, multiple channels
• Health, hunger and sustainability –real issues now (Dow Jones index)
Source - HBR
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Brands Are Important
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Brands Must Also Continuously Innovate
Historically stable brands:• Perform 1000s of packaging changes.• Allow make to order for small order sizes.
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Brands Must Also Continuously Innovate
Brands known for sandwiches talk about coffee,
Brands known for coffee talk about sandwiches.
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Getting it right - The Prize
66%
ROI on innovation spend
(compared to 25%)
2X
chances of radical
innovation
64%
Growth rate of the most innovative
companies(compared to 20%)
*Source: PwC. The Global Innovation Survey. 2013 www.pwc.com/innovationsurvey
**Source: Accenture. “Product lifecycle management: The innovation enabler goes mainstream.” 2010
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How to innovate?Finding balance between the accountants & creative people
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Innovate, develop and commercialise the best mix of profitable productsOperationalising Innovation - Manage it as a Process
Improve return on innovation Reduce development time Improve quality and accuracy Accelerate time to launch
Innovate Develop Commercialise
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Requirements
Catalogs
Proposals & portfolios
Ideas
Change management
Items, docsand BOMs
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Innovate, develop and commercialise the best mix of profitable productsOperationalising Innovation - Manage it as a Process
Innovate Develop Commercialise
11
Rapid Prototyping / Fail Fast Fail Frugal
Democratise Ideation Single Product Record
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“Digitising Innovation helped reduce product launch times by 30%”
– Deanna Fell, Vice President of Engineering and PMO, Mary Kay
Oracle Confidential – Internal 12
“At Moose Toys, we source ideas from around the world, andOracle Innovation Management Cloud Service helps us gather,evaluate, select, and develop the best ideas quickly andeffectively. It will complement our other Oracle systems, andallow us to streamline processes from ideation to supply chain.”
– Ben Dart, Chief Operating Officer, Moose Toys
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal 13
Commercialisation – Handover to Bruce
www.kpit.com
Commercialisation Bruce BentleyPresales Manager, KPIT
Product Master Data Management
Market Perspectives
Digital Transformation is driving the need for higher quality data on the 3rd Platform The 3rd Platform is the new core of IT market
growth• Distributing data across cloud silos and devices.• Social media distribution of positive and negative
sentiment.• The network perimeter has disappeared.
By the end of 2017, two-thirds of Global 2000 enterprises will have a digital transformation at the core of their strategy.
• Innovation accelerators will rely on high quality data for success.
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Data is at the core of digital transformation. Data without integrity won’t be able to support digital transformation initiatives.
IDC Perspective
© KPIT Technologies Limited
Data Governance
With ever-expanding business operations, many companies are facing challenges with their legacy system in scaling up with new business requirements
How easy is it to migrate your data from current systems, PLM to ERP systems with precision governance?
How standardised is your data? Are there duplications, inconsistencies leading to confusion?How efficient is your product data searching , can you search on multiple parameters and respond to customer enquiries quickly?
Current Product Data Issues
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Time to Market
05/01/2023
Data Confusion
Is your data split across multiple systems or instances making analysis and reporting difficult and time consuming?How streamline are your business processes for fast time to market of products?
© KPIT Technologies Limited
Traditional Current State- Scattered and Inconsistent Product Data
05/01/202319
Web siteEBS Salesforce
FutureAppMicrosoft
P R O D U
C TP
U TUT
PRODUCT
SAP JDE
InforCRMOD
Legacy
Web siteEBS Salesforce
FutureAppMicrosoft
P R O D C
U TP
U TUT
PRODUCT
SAP JDE
InforCRMOD
Legacy
To this….
P R O D U C T
Single Source of Truth for Product Data
Product Data Hub (PDH) Overview – The Solution
Takes you from this….
© KPIT Technologies Limited
Cleanse Consolidate Categorise CommunicateProduct Data
KPIT
iLin
k
Any ProductData Sources
Common Data ModelEnrich
Govern & EnforcePublish & Syndicate
KPIT iLink
Oracle Product Hub Cloud
Data Pools
E-Commerce
Oracle Product Hub Cloud Solution
Data Cleanse &Consolidation
Oracle Product Hub Cloud
05/01/202321
IntegrateGovern
Legacy
© KPIT Technologies Limited
US Food Company - Product Hub Cloud
22 05/01/2023
Cloud
Fusion Product Hub Cloud Service Implementation Design/Implement Oracle Product Data Hub on Cloud. Deploy global taxonomy and global processes Establish data governance and Business rules Inbound and Outbound Interface to Agile and JDE. KPIT iLink adapter for Fusion PDH to JD Edwards Integration.
Highlights Rapid Implementation Planned ( 14 weeks) Rich interactive UI with comprehensive embedded Product Data
analytics. Central repository of Product Data -360 degree view of products to
users Streamlined on-boarding of items using workflows there by
accelerating product time to market PDH provided visibility to substitutions, Cross-sells and Up-sells
resulting in increased revenue and reduced the cycle time for on-boarding new companies item data
Seamless item data flow from Agile to JDE systems through MDM processes.
About Food CompanyThis Food company is a San Francisco-based innovative packaged food company focused on building, acquiring and energizing brands including crisps/chips, snack nuts, popcorn, and California(R) nuts. The company caters to a wide range of stores where snacks and culinary nuts are sold. Established in 1912, It has aggressive plans to identify opportunities to energize and add value by making a relevant connection to the contemporary consumer.
Business Issues With ever-expanding business operations, this company was
facing challenges with their legacy system in scaling up with new business requirements.
They were looking for migration of data from current systems, PLM to ERP JD Edwards with precision governance.
Diamond Foods was also looking for standardization and streamlining of the business processes for faster time to market of products, sales availability, increasing efficiencies and product revenues while lowering process costs.
Location: North America Industry: Packaged FoodProducts: Food ProductsRevenue: Close to $ 1 Billion
© KPIT Technologies Limited
Major Drinks Manufacturer - Product Hub Cloud
23 05/01/2023
Cloud
About the CompanyThis company is the largest supplier of branded still soft drinks and the number two supplier of branded carbonated soft drinks in GB, and is an industry leader in Ireland and France.
Through franchising, export and licensing, they have also been growing their reach into other territories, particularly the United States and India.
Location: UKIndustry: CPGProducts: Drinks Products
Business Issues Information is split across disparate systems and
spread sheets: Major ERP for Items 3rd party solution for recipes Spread Sheet for packaging
Difficult to retrieve information from these systems.Data held in these system is disconnected.Difficult to maintain the data across all systems.No Governance in place for New Product Introduction and Change Management ProcessTime consuming to extract data for reporting and analysis, especially to GS1
Technologies for a better world
Thank you
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Operationalising Innovation - Manage it as a Process
• Find balance between the accountant and the creative people
• Take a holistic view across the complete process
• Technology consumption i.e. subscription/cloud model is a key enabler
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Questions & Answers
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