innovation in large companies
DESCRIPTION
Presentation by Chris Curran, Principal with PricewaterhouseCoopers about innovation in large companies.TRANSCRIPT
Big Com
4ProblemsWithBigCompanyInnovation
Chris CurranPwC
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1. Unclear Focus & Roles
Your Primary Innovation Mission?
• Create new products and services• Create/extend customer engagement• Improve business processes• Improve the IT function
75% Internally Focused
Source: PwC Digital IQ Survey, 2012
2. It’s Managed
Everything is not ROI!
Behind On Par Ahead
Market Position Achieved
Stay inBusiness
ROI
Experiment
InvestmentType
Established
Emerging
MARKET FOCUS
Innovation Measurement
Source: PwC Digital IQ Survey, 2012; Top Quartile Performers Only
ExplicitBusiness
Value
# IdeasTo
Market
NotMeasured
# Ideas
42%
35%
25%
14% 14%10%
Budget #Patents
3. It’s Not Managed
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4. It’s Disconnected
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4 Things to Remember
1. Agree on explicit expectations
2. Manage it, but differently
3. Ringfence
4. Connect it to the rest of the business
5 Innovation Operating Models
1. Integrated Product/Service Design
2. Function-specific Team(s)
3. Innovation Network
4. Innovation Workshops
5. Innovation Overlay
cbcurran
CIO Dashboard Blogwww.ciodashboard.com
Digital IQ Studyhttp://www.pwc.com/us/DigitalIQ