innovation at onthewight - presented at what's next for community journalism conference,...
TRANSCRIPT
@SimonPerry
Noteshttp://wig.ht/cardiff2015
Innovation at OnTheWightA quick run-through of some of the
innovations that we’ve carried out at OnTheWight
To inform readers as well as we can ... And to keep ourselves amused
@SimonPerry
Noteshttp://wig.ht/cardiff2015
Background on OnTheWight
10th year24k+ articles
120k+ commentsUniques peaking at 100k/month
(Pop. 140k. 66k households)
@SimonPerry
Noteshttp://wig.ht/cardiff2015
Live council reporting (2007)
@SimonPerry
Noteshttp://wig.ht/cardiff2015
Live school status in snow (2010)
@SimonPerry
Noteshttp://wig.ht/cardiff2015
Live transport snow updates (2010)
Recruiting a sales personSales is a different mindsets to writing
Selection; Approach; Pitch; Close – All takes timeAs does account handling
TipsDon't pick just on personality – Not enough
You need a 'closer' – with proven track record
@SimonPerry
Noteshttp://wig.ht/cardiff2015
Armchair Auditor
@SimonPerry
Noteshttp://wig.ht/cardiff2015
Live election coverage - National
@SimonPerry
Noteshttp://wig.ht/cardiff2015
Live election coverage - Local
@SimonPerry
Noteshttp://wig.ht/cardiff2015
Dedicated mobile version
@SimonPerry
Noteshttp://wig.ht/cardiff2015
WhatsApp distribution
@SimonPerry
Noteshttp://wig.ht/cardiff2015
Live analytics in the corner
@SimonPerry
Noteshttp://wig.ht/cardiff2015
Augmented print publication
@SimonPerry
Noteshttp://wig.ht/cardiff2015
Auto news production
@SimonPerry
Noteshttp://wig.ht/cardiff2015
Thank you
OnTheWighthttp://OnTheWight.com
Simon Perry@SimonPerry
Supplementary noteshttp://wig.ht/cardiff2015