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Initial steps on the IPO journey
April 2016
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123
Con
tent
s Initial steps on the IPO journeyListing requirements
About EY
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Initial steps on the IPO journey
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Page 4 Initial steps on the IPO journey
IPO readinessSelf-assessment
Do you recognize these challenges in your company?
QuestionSelf-assessment
Often Sometimes Never
Do you understand which capital raising option fits your organization? Do not know what organizational changes are required for IPO journey? Are there any issues that need resolving before the IPO? Do you have a lack of experience on selecting the right team? Are you struggling with the right story? Do you have doubts on the right timing and pricing?
Each of the above may indicate that your IPO readiness requires support.
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Page 5 Initial steps on the IPO journey
Initial steps on the IPO journey
In 2015, Asia Pacific was the worlds leading region in terms of number of IPOs and capital raised. Inaddition, despite some economic uncertainty in China, the outlook for 2016 remains positive withinvestor sentiment strengthened by ongoing reforms on the mainland.
To execute an IPO successfully, you must be well-prepared. Successful IPO candidates approach theIPO as a transformational process rather than the end-game or just a financing event. It is essentialto begin to act and operate as a public company at least one year in advance of the IPO.
Every entrepreneur aspires to take ones company public. Business owners need advice forassessment for readiness of their organization for an IPO and sources for IPO funding. As you embarkon your IPO journey, find out how EY can help guide you through the first steps in the process.
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Page 6 Initial steps on the IPO journey
The IPO value journeyOverview
The IPO should be: Structured A managed transformation of people, processes and culture of an organization A process that starts long before the transactionMarket leaders recognize the IPO event as one defining milestone in a complex transformation from a private to a publiccompany.
An IPO is a process, not an event.
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Page 7 Initial steps on the IPO journey
What are typical IPO work streams atcompany level? The IPO value journey
IPO value journey
Evaluate IPO as strategicfunding in a readinessassessment workshop
Set up resources and aninternal IPO team
Start to build capitalmarket infrastructure andmake structuraladjustments to achieveIPO readiness
Prepare group systems,new functions and taxoptimization at companyand shareholder level
Day-one readinesspost-IPO
IPO design, concept and placement with external team3-12 months prior to IPO
Internal preparation1224 months prior to IPO
IPO planning IPO execution IPO realization
Active investor relations(IR) and ongoing roadshows based on the IRcalendar
Management of investorexpectations throughefficient forecasting anduse of issue proceeds
Ongoing transparentexternal reporting
Awareness of disclosuressuch as ad hoc, directorsdealings, corporategovernance and operategeneral meetings
IPO team selection (bank,lawyers, auditors andinvestor relations)
Set timetable, start duediligence and prepareoffering concept andprospectus
Fine-tune business plan,fact book and presentationmaterials for analysts, thepress and investors
Fine-tune the equity storyand valuation perceptionsbased on investorfeedback
Offering prospectus Approval by regulators and
securities admission to thestock exchange
Press conferenceand launch investor roadshow
Bookbuilding, order bookanalysis and determinationof the issue price andallocation
Listing on stock exchangewith an IPO ceremony andmedia attention
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Page 8 Initial steps on the IPO journey
How to prepare and launch an IPO internallyOur approach: IPO-readiness assessment
IPO value journey
IPO planning IPO execution IPO realization
Prep
arin
gfo
rthe
IPO
jour
ney
1. Strategy IPO value journey IPO destination Issue concept
2. Structures Issuing company Group structure Maintaining
influence
3. Taxes Company level Shareholder level Transaction level
8. Timeline IPO windows Plan B options Multi-track process
7. Leadership C-suite Board of directors Work with media
PossibleIPO-readinessassessment
modules
6. Functions Investor relations Compliance officer Committees
4. Financials External reporting Forecasting Prospectus
5. Systems Internal controls Enterprise risk Compliance
management
Our IPO-readiness approachStart with an IPO-readiness workshop
1. Discuss strategic funding considerationsand a possible IPO base case
2. Hold an IPO-readiness assessmentworkshop, based on selected IPO-readiness assessment modules
3. Analyze gaps of current infrastructure usingIPO diagnostics to get the IPO-readytarget status
4. Agree on a road map to fill the gaps, basedon an IPO-readiness result report
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Page 9 Initial steps on the IPO journey
IPO readiness assessmentThe benefits
A successfultransformation
from privateto public status
Save time Greater insight into your capital-raising options An IPO base case to meet your objectives and strategies
and build road map to enhanced value
Structured,integratedapproach
IPO-readiness
Reduce cost Transparency on how to get IPO-ready Map of organizational changes to execute an IPO or other
capital transaction in an integrated approach
Increase transaction certainty Reduced risks in unpredictable IPO markets Effective combination of team, story, timing and the pricing
Share knowledge Understanding of your IPO requirements to address
questions, share knowledge and train your team
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Page 10 Initial steps on the IPO journey
Executing a seamless IPO
At EY, we work closely with IPO candidates, private equity funds and listed companiesthroughout the IPO journey.
EYs global footprints demonstrates that we have experience in working in many of thekey global capital markets and with a range of intermediaries.
EYs multidisciplinary team with market-specific experience helps you develop a clearconcise equity story built on your organizations activities, historic results and futurestrategy.
We recognize the need for enhanced corporate governance. We can help you assessthe nature and the robustness of the various (internal and external) information sourcesrequired to draw up a prospectus.
We assist you in implementation and improvement of relevant systems (e.g., riskmanagement, internal control and internal audit) and improve forecasting systems, tofacilitate analysts and investors have superior information.
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Page 11 Initial steps on the IPO journey
Executing a seamless IPO
For a successful IPO or strategic transaction, you need to get the following right:
Points toconsider
Financials
Tax matters
Legal issues
Internal control
Risk management
Corporate governance
Information technology
Performance reporting
The equity story
The capital market strategy
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Page 12 Initial steps on the IPO journey
Why EY
Global number one in IPO A market leader for past 10 years (by audit share) in guiding high-growth companies through an IPO Leverage our international credentials to provide the guidance needed to address the priorities and
mitigate risksOur global presence Outstanding network of contacts among leading capital market intermediaries A multidisciplinary team with market-specific experience, helping to facilitate cross-border IPOs and
overseas listings Global network gives the presence in each capital market and an external network of capital market
intermediaries, regulators and exchangesIPO leaders network Offer access to a deep pool of knowledge and experience from a network of dedicated teams
helping you to anticipate the risks of capital-raising and to navigate through the challenges ofoperating as a public company.
Extensive market resources and support Produce a range of research reports and other publications about rapidly changing IPO environment Provide events, workshops and briefings on IPO readiness
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IPO journey services
1. Assessmentworkshop
3. Evaluatinglisting options
4. GAAPconversion
5. Communicationwith shareholders
6. IPO journeyservices
2. Diagnostics andgap analysis
7. IPO readinessresult
1 EY Global IPO Trends, 2015 Q4, EY, 2015
After the market correction in themiddle of 2015, which saw regulatorstemporarily shut mainland Chineseexchanges to new listings, the regionhas rebounded strongly in the fourthquarter. Despite ongoing concernsabout global and Chinese economicgrowth and the possiblerepercussions of a US interest raterise, the outlook for 2016 is positive.There is a strong pipeline of IPO-ready businesses and investorsentiment has been buoyed byreforms to Chinas IPO system whichwill see a shift to a market-orientedregistration process. We expect ahealthy appetite for new listings topersist in the coming year. 1
Terence HoEY Greater China Strategic Growth Marketsand IPO Leader
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Page 14 Initial steps on the IPO journey
IPO journey services
Key stages in IPO journey:
Assessment workshop: The IPO readiness assessment workshop can include up to eight modules:strategy, structures, taxes, financials, internal systems, functions, leadership and the planned timeline. We work with you to identify and discuss any gaps that need closing on your IPO value journey. We
also discuss strategic funding considerations and develop an initial target structure and IPO basecase in line with your objectives.
Diagnostics and gap analysis: This analysis helps you design the corporate structure depending onfunding requirements and to identify any gaps with the current structure. These are analyzed in greater detail in individual follow-up workshops, and we help you clarify the
time, content and resources required to close them. These results are then used to develop the planfor the work leading up to the multitrack option and IPO.
IPO readiness result report: This report defines the strategy that lays the foundation for furtherdiscussions and multitrack readiness checkpoints. We help identify the gaps between your current status and IPO target-ready status, and recommend
work streams and a road map along with estimates, timelines and resources required to fill the gapsand achieve IPO readiness.
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Page 15 Initial steps on the IPO journey
EYs services across the IPO journey
Support you in understanding of the movement and requirements of your chosen capitalmarkets and how that fits into your funding strategy and wider business operations
Assist you in analyzing and selecting the right listing location and stock exchange, basedon the strategic perspective of the company and stakeholders
Compare regulatory requirements while helping you select the appropriate stockexchange segment
Compare internal structures and processes with initial and ongoing requirements of thechosen capital market
Facilitate an IPO readiness assessment workshop designed to analyze the stepsrequired to reach your preferred IPO destination
Assist with cross-border project management by our global IPO leaders network
Certain of our services for an audit client and its affiliates may be more limited in order to comply withapplicable independence standards. Please reach out to your EY contact for further information.
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Listing requirements
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Page 17 Initial steps on the IPO journey
Listing requirementsMainland China
Listing is a complex and intensive exercise which requires a significant amount of time commitment fromsenior management to determine it is successful. The listing requirements are set out in various Chineselaws and regulations and their principal provisions are as follows.
ChiNext
Engage in one principal business; no material change inprincipal business, board of directors and managementin the last two years
No change in controlling shareholder in last two years Post-IPO share capital not less than RMB30 million At the end of the latest reporting period, net assets not
less than RMB20 million, and not in an accumulated lossposition
Profits for each of the last two years, and accumulativelynot less than RMB10 million; or profits for the recentpast year, and revenues in the recent past year not lessthan RMB50 million
No material change in principal business, board ofdirectors and management in the last three years
No change in controlling shareholder in the last threeyears
Pre-IPO share capital not less than RMB30 million At the end of latest reporting period, not in an
accumulated loss position, and the proportion ofintangible assets (after deducting land use right, use rightof waters for aquaculture, and mining right) in net assetsnot more than 20%
Profits for each of the last three years, andaccumulatively more than RMB30 million
Operating net cash flow accumulatively more thanRMB50 million in the last three years, or accumulativerevenues of more than RMB300 million
Main and SME board
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Listing requirementsHong Kong
Listingrequirements
Profit test Market capitalization,revenueand cashflow test
Market capitalizationand revenue test
Place of incorporation(in acceptable jurisdictions)
Hong Kong, mainland China, Bermuda, Cayman Islands, or a jurisdiction where the standards of shareholder protection are at leastequivalent to those provided in Hong Kong
Trading record Not less than three financial years
Profit attributable to shareholders Aggregate profits of HK$50 million in thelast three years (with HK$20 million in themost recent year and an aggregate ofHK$30 million in the two preceding years)
No specific requirement No specific requirement
Revenue No specific requirement At least HK$500 million for the most recent audited financial year
Cashflow No specific requirement Positive cash flow from operating activitiesof at least HK$100 million in aggregate forthe three preceding financial years
No specific requirement
Minimum market capitalization At least HK$200 million at the time of listing At least HK$2 billion at the time of listing At least HK$4 billion at the time of listing
Management and ownership Management continuity for at least three preceding financial years; and ownership continuity and control for at least the most recentaudited financial year
Relaxation of trading record andmanagement requirement
The Hong Kong Stock Exchange (SEHK) may accept a shorter trading record period and may vary or waive the above profit or otherfinancial standards requirement for:1. Mineral companies (those that have at least discovered resources)2. Newly formed project companies3. Applicants applying under the market capitalizationand revenue test (given the new applicants directors and management have
sufficient and satisfactory experience of at least three years in the line of business and industry of the applicant; and the newapplicant has management continuity for the most recent audited financial year)
Minimum public float At least 25% of total issued share capital; for issuers with expected market capitalization of over HK$10 billion at the time of listing, theSEHK may accept a lower percentage of 15% to 25%
Spread of shareholders At the time of listing, it is not allowed to have less than 300 shareholders and no more than 50% of the securities in public hands can bebeneficially owned by the three largest public shareholders.
Main board
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Listing requirementsHong Kong
Listingrequirements
Description
Place of incorporation(in acceptable jurisdictions)
Hong Kong, mainland China, Bermuda, Cayman Islands, or a jurisdiction where the standards of shareholder protection are at leastequivalent to those provided in Hong Kong
Trading record Not less than two financial years
Profit attributable to shareholders No specific requirement
Revenue No specific requirement
Cashflow A positive cash flow, generated from operating activities in the ordinary and usual course of business before changes in workingcapitaland taxes paid, at least HK$20 million in the aggregate for the two financial years immediately preceding the issue of the listingdocument
Minimum market capitalization At least HK$100 million at the time of listing
Management and ownership Management continuity for at least two preceding financial years; and ownership continuity and control for at least the most recentaudited financial year
Relaxation of tradingrecord and managementrequirement
The SEHK may accept a shorter trading record period and/or may vary or waive the above profit or other financial standardsrequirement for:1. Mineral companies (those that have at least discovered resources)2. Newly formed project companies
Where the SEHK accepts a trading record of less than two financial years, the applicant must nevertheless still meet the cash flowrequirement of HK$20 million for that shorter trading record period.
Minimum public float At least 25% of total issued share capital; for issuers with expected market capitalization of over HK$10 billion at the time of listing, theSEHK may accept a lower percentage of 15% to 25%
Spread of shareholders At the time of listing, it is not allowed to have less than 100 shareholders and no more than 50% of the securities in public hands at thetime of listing can be beneficially owned by the three largest public shareholders.
GEM Board
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About EY
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Page 21 Initial steps on the IPO journey
Regional EY network
ASEANBrunei, Cambodia,Guam, Indonesia, Laos,Malaysia, Maldives,Myanmar, NorthMariana Islands(Including Saipan),Philippines, Singapore,Sri Lanka, Thailand,Vietnam
Greater ChinaMainland China, HongKong SAR, MacauSAR, Taiwan, Mongolia
KoreaOceaniaAustralia, Fiji, NewZealand, Papua NewGuinea
Financial ServicesOfficeAustralia, China, Korea,Singapore, Vietnam
Offices worldwide in more than700+ 150 countriesEY Global
Employees worldwide as of 30 June 2015212,000Global revenue Financial Year '15,
ending 30 June 2015US$28.7 billion
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Financial Accounting Advisory ServicesContacts
Lawrence LauGreater China and Central ChinaFAAS leader
[email protected]+86 21 2228 2816
Maggie SunNorth China FAAS leader
[email protected]+86 10 5815 3370
Lionel LiSouth China and Hong Kong FAASleader
[email protected]+86 755 2502 8149
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