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Page 1: Informa

Copyright: AMFVentures and Futuretext Available for distribution under Creative Commons Licence

LocationUser individuality

Personalisation

Device pocketability Small Screen

Micro payments

Battery

Awareness

SizeWeight

Icon/ Bling

3rd Party applications

Usability

Blogs

Recommendation

RSS

SMSContent messaging

Cross media services

Games, gambling

Audio video content

Information

Icon, logo, ringtones

Portability

Music

Data driven

Standardisation

AJAX

Open API

Convergence

IM

Podcasting

Navigation

Mobile Search

Affiliation

wikisFolksonomy

mashup

Participation

Web 2.0

Mobile Web 2.0

The long tail

Social software

Joy of useRemixability

Services

tags

mtags

metadata

Voice to tag

Voice

Unified messagingSync

Me, identity

Mobile content

I am a tag

Multilingual

Search

Page 2: Informa

Copyright: AMFVentures and Futuretext Available for distribution under Creative Commons Licence

Page 3: Informa

Copyright: AMFVentures and Futuretext Available for distribution under Creative Commons Licence

Page 4: Informa

Copyright: AMFVentures and Futuretext Available for distribution under Creative Commons Licence

Page 5: Informa

Copyright: AMFVentures and Futuretext Available for distribution under Creative Commons Licence

The WHAT principle and the WHO effect

Page 6: Informa

Copyright: AMFVentures and Futuretext Available for distribution under Creative Commons Licence

Tony FishCEO AMF Ventures

[email protected] + 44 (0) 7808 142121 www.amfventures.com

AMF Ventures delivers professional

consultancy services that will enable

your enterprise to build returns within

the constraints ofand be ready to exploit opportunities

created by thinking ….. and beyond!

Our clients include