Guiding Indiana toward Guiding Indiana toward

Open Innovation: Open Innovation:

Implementing Strategy in Implementing Strategy in

NetworksNetworksEd Morrison

Purdue Center for Regional Development

February, 2010

2

This talk reflects what I have been learning about regions across the country over the past 18 months or so...

We are moving from our Grandfather’s to our Grandchildren’s Economy

Our economic transformation requires new approaches to strategy

Strategic Doing provides the discipline to to build prosperity in rural communities

Here’s Strategic Doing in a Nutshell

We are in the midst of a deep transformation in the way wealth is created...

The iPhone production

network

Our Grandchildren’s economy is emerging...Who makes the iPhone? A network led by Apple

Grandfather’s EconomyGrandfather’s Economy Grandchildren’s Grandchildren’s EconomyEconomy

Hierarchies Networks

Command and control Link and leverage

Vertically integrate Horizontally connect

Transactions Relationships

Mass Production Sustainable Manufacturing

Strategic Planning Strategic Doing

Our challenge is to find the pathways to our Grandchildren’s economy...

Connecting our many assets with “link and leverage” strategies

We are moving from our Grandfather’s to our Grandchildren’s Economy

Our economic transformation requires new approaches to strategy

Strategic Doing provides the discipline to to build prosperity in rural communities

Here’s Strategic Doing in a Nutshell

Strategic Planning evolved to handle large hierarchical organizations

A small group at the top did the thinking

A larger group at the bottom did the doing

Strategic planning doesn’t work because networks have no tops or bottoms

Our strategy challenge is like paddling a kayak in the ocean

The task requires quick strategic assessments and continuous “doing”

We are moving from our Grandfather’s to our Grandchildren’s Economy

Our economic transformation requires new approaches to strategy

Strategic Doing provides the discipline to to build prosperity in rural communities

Here’s Strategic Doing in a Nutshell

Strategic DoingPlan and action together

Strategic PlanningPlan but no action

No StrategyAction but no plan

Strategic Doing guides a loosely connected network with a series of disciplined conversations

As we guide these conversations and make decisions, we generate all the components of a Strategic Action Plan...It is simple, but not easy.

Strategic Strategic Action Action PlanPlan

v. 0.1v. 0.1betabeta

Boise, ID

Idaho used Strategic Doing in their Governor’s Workforce Development Summit

How regions evolve toward open innovation

Thank You!

Let’s answer some questions

edmorrison@purdue.edu