indian super league isl is the 5th most followed football league in the world on social media
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SOCIAL MEDIA RANKING
OF TOP FOOTBALL LEAGUES
SOCIAL MEDIA RANKING
OF TOP FOOTBALL LEAGUES
8 I-League
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FANS
13,022 7,091
SSI
11.1
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I-League is less noticed by fans because for minimal social media activity.
It falls behind ISL because of the lack of advertising and marketing.
East Bengal F.C though have managed to fetch a million fans on Facebook.
To make a mark on the footballing world , it needs to put efforts in the quality of
play.
TALKING POINTS
7 Ligue-1
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FANS
1,370,863 162,056
SSI
27.8
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The French league have failed to make an impression on global fans because of their
inability make a mark in European championships.
Only one French club has won the Uefa Champions League till date .(Marseille in 1993)
TALKING POINTS
6 ISL
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FANS
1,667,692 99,055
SSI
33.3
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For its debut season the Indian Super League (ISL) has managed to fetch a
whooping 1.6 million fans on Facebook and 99k followers on Twitter.
The presence of Marquee players viz Del Piero , Elamo Blumer , Robert Pires and
many more have played a significant role.
Also, a link with Bollywood personalities has led to many fans.
TALKING POINTS
5 MLS
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FANS
1,410,860 629,320
SSI
44.4
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Football, or Soccer , as Americans call it , is slowly becoming popular as sport
among them.
The world first noticed Major League Soccer (MLS) when David Beckham joined
LA Galaxy from Real Madrid in 2007.
It became more popular when Thierry Henry too moved to USA to play for New
York Red Bulls.
The U.S men's team also showed a note-worthy performance reaching the round of
16 and have been consistently qualified for every WC since 1990.
TALKING POINTS
4 Serie A
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FANS
2,802,522 343,707
SSI
55.6
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The Serie A has lost its charm over the past few years due to lack of quality
of play , hence the relatively lower number of fans.
Despite this , the league stand at fourth because of its history and the threat
that the Italian clubs once used to pose.
The Italian clubs A.C Milan (7) , Inter Milan(3) and Juventes(2) have combined
won 12 Uefa Champions League titles.
TALKING POINTS
3 Bundesliga
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FANS
2,538,309 794,236
SSI
61.1
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The relatively lower number of fans of Bundesliga is because of
lack of competition
Majority of the fans of the league are because of Bayern
Munich and Borussia Dortmund.
The quality performance provided by German clubs in European
Champions is noteworthy and hence fetched many global
followers.
TALKING POINTS
2 La-Liga
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FANS
15,054,953 2,012,350
SSI
77.8
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La Liga has the top two globally followed clubs viz. F.C Barcelona(80 million)
and Real Madrid F.C(78 million)
The two clubs have won a total of 14 Uefa Champions League title , more
the clubs combined from each country-wise leagues in Europe.
The presence of the world’s two best players , Lionel Messi and Critstiano
Ronaldo is one of the major reasons for La Liga’s fan following.
Cristiano Ronaldo and Lionel Messi alone have 103 million and 76 million
fans respectively on Facebook.
Also ,the rise of Atletico Madrid making the La-Liga a three-horse race has
caught the eyes of many viewers
TALKING POINTS
1 BPL
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FANS
26,857,542 6,735,256
SSI
88.9
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The Barclays Premier League has the highest fans on social media
It can be accounted for by the competitive nature of the league
The fight for the title race and a berth in the UEFA Champions League is very
tight.
The number of globally famous clubs in BPL is the highest (5) – Manchester
United, Chelsea, Liverpool , Arsenal and Manchester City
TALKING POINTS
Methodology
Simplify360 Social Index(SSI) score has been used for ranking the leagues.
The SSI score has incorporated Facebook fans and Twitter followers
Higher the SSI score , better the Ranking.
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