Index of Names

A Abu Rajab, M. 101, 111 Achterbosch, L. 300, 308 Adam, T. 120, 153 Adamic, L.A. 343 Adams, W.J. 395, 398, 402-403, 420 Adeney, D. 162-166, 173, 180 Adler, J. 44, 53, 74, 482, 485, 488-

489, 492-493, 497, 509 Agatston, P.W. 97, 114 Agre, P.E. 106, 111 Ahn, Y.Y. 282 Ainsworth, M. 183, 203, 205 Akerlof, G.A. 38-39, 41, 69, 479,

509 Albers, S. 356, 359, 420 Al-Fedaghi, S. 168, 177 Al-Laham, A. 348, 355, 360 Alm, J. 495, 512 Alpert, F.H. 368, 375 Altermann, K. 147, 153 Altinkemer, K. 404, 420 Altschuller, S. 566, 574 Anand, S. 84, 111 Anania, L. 92, 115 Andersen, B. 557-558, 560 Anderson, C. 243, 247, 412, 414,

420, 469, 475, 540, 542, 545 Anger, E. 272, 281 Ansari, A. 335, 342 Antin, J. 279, 281 Arewa, O.B. 207, 209, 211, 214, 216 Ariely, D. 540, 546 Arlitt, M. 282 Armstrong, M. 60, 69

Arrow, K.J. xvi, xxi, 41, 69, 483, 509

Arthur, B.W. 406, 420, 501, 502-503, 509

Arthur, W.B. 53, 69, 436, 448 Asvanund, A. 56, 69 B Backhaus, K. 347, 359, 362, 375,

486, 488, 509 Backstrom, L. 282 Bacon, F. 3 Baddeley, M. 13, 19 Baeuerle, T. 300, 308 Baird, S.A. 311, 324 Bakkalbasi, N. 237, 247 Bakos, Y. 395, 397, 399, 403-406,

420 Balasubramanian, S. 17, 19 Balkin, D. 476, 546 Balkin, J.M. 165-166, 177 Ball, R. 244, 247 Bandyopadhyay, S. 404, 420 Bangemann, M. 12, 19 Bar-Ilan, J. 274, 281 Barnes, S.B. 328, 333, 342 Barocci, R. 343 Barria, J.A. 542, 547, 572, 576 Barwise, P. 492, 509 Battelle, J. 259, 284 Bauer, K. 237, 247 Baur, T. 309 Bayón, T. 44, 48, 69 Bayus, B. L. 500, 509 Bearden, W.O. 488, 513

Customers

(expectations)

customers

592 Index of Names

Beck, H. 36, 62, 69, 518, 532 Becker, E. 476 Becker, P. xxi Bedord, J. 232, 247 Beebe, H.J. 423 Beit-Arie, O. 239, 250 Bell, D. 6, 19-20 Bellotti, F. 300, 308 Benbasat, I. 270, 282 Benbunan-Fich, R. 566, 574 Bendel, O. 105, 114 Benington, H.D. 314, 324 Bergman, M.K. 251, 257 Berlit, W. 131, 153 Bernhard, W. 120, 155 Bernhardt, M. 380, 420 Berta, R. 308 Besanko, D. 367, 375 Besen, S. M. 499, 509 Beutelspacher, L. xxi Bhargava, H.K. 392, 420 Bhattacharjee, S. 539, 545, 560, 567,

570, 572, 574 Biddle, P. 567, 574 Bieletzki, C. 255, 257 Bienia, C. 309 Bimber, B. 203, 206 Birks, J. 94, 113 Birrell, N.D. 315-316, 324 Bizer, J. 465, 476 Blackburn, D. 468-469, 472, 476,

555, 560 Blankart, C.B. 53, 69 Bliemel, F. 375, 377 Blind, K. 128, 153, 428, 432, 448 Blind, S. 55, 69 Blinka, L. 310 Bock, A. 256, 257, 492, 495-496,

509 Bode, J. 24-25, 31 Boehm, B. 317, 319, 324 Boehm, B.W. 324 Böhme, G. 82, 111 Bonfadelli, H. 95, 111 Bonillas, A.A. 112

Bonitz, M. 81, 111 Bonus, S. 283 Booch, G. 318, 324 Boon, C.Y. 243, 249 Boon, T.C. 243, 247 Booth, A. 223, 247 Bornkamm, J. 147, 155 Bornmann, L. 225-226, 247 Borowicz, F. 428-429, 431, 433,

439-441, 443-446, 448 Boulding, W. 489, 509 Bourlakis, M. 310 Bowen, T. 290, 292 Boyd, D. 276-277, 282 Brandenburger, A. M. xvii, xxi, 347,

349-352, 360, 456, 458, 482, 512

Brandtweiner, R. 407, 420 Braun, T. 226, 247 Bredemeier, W. 14, 20, 86, 111 Brenner, N. 90-91, 111 Brereton, P. 319, 324 Breslin, J.G. 283 Brice, A. 247 Britz, J.J. 93, 111 Brodersen, J. 567, 574 Brody, T. 244, 248 Brooks, C.H. 407, 420 Brown, H. 232, 247 Brown, J.S. 78, 111 Bruce D. 422 Bruder, G. 310 Brynjolfsson, E. 57, 74, 372, 375,

395, 397, 399, 403-406, 420-421, 493, 510

Buch, C.M. 38, 72 Budgen, D. 319, 324 Buhse, W. 476 Bulling, A. 130, 154 Burgelman, R.A. 428, 448, 458 Burghardt, M. 476 Burstein, D. 275, 283 Busche, J. 120, 154 Buxmann, P. 35, 38, 51-52, 61, 69-

70, 287, 292, 311-313, 320-323,

Index of Names 593

324, 366, 375, 403, 415-416, 421, 428, 431, 448, 477, 545, 576

Byungjoon, Y. 422 C Calore, M. 500, 510 Cameron, R. 268, 282 Campos Nave, J. 131, 154 Capurro, R. 160-161, 164, 177 Carbo, T. 162, 178 Casey, M. 14, 20 Castells, M. xiii, xxi, 16, 20, 87-89,

105, 111, 112 Castronova, E. 297, 302, 308 Cauberghe, V. 334, 342 Ceyhan, A.A. 96, 112 Ceyhan, E. 96, 112 Ceyp, M. 252, 258, 328, 330, 344 Cha, M. 263, 282 Chan, E. 300, 308 Chandrasekharan, S. 309 Chang, E.A. 280, 282 Chang, W.L. 417-418, 421 Chaparro, B.S. 342 Chappell, A. 269, 285 Chatterjee, R. 502, 510 Chellapandi, S. 243, 247 Chen, H. 102, 112, 115, 285 Chen, I. 93, 112 Chen, P.Y 391, 403, 425, 472, 478 Cheung, C.M.K. 285 Chhugani, J. 309 Chiou, J.-S. 571, 574 Choi, D. 297, 308 Choi, J.P. 365, 375, 500-501, 510 Choi, S.-Y. 410, 421, 427, 448, 484,

488, 493, 510 Chou, C.F. 434-435, 448 Choudhary, V. 392, 420 Chowdury, A. 343 Christensen, C.M. 370, 375 Christiansen, C. 208, 216 Chrzastowski, T.E. 242, 247 Chuang, C.-I. J. 403, 421

Chung, Q. 495, 512 Chung, W. 112 Church, J. 59, 70, 431, 448 Clay, K. 69 Clement, M. 60, 70, 486, 510 Clements, M.T. 434, 448 Clifton, P. 309 Cockburn, A. 318-319, 324-325 Cody, S. 98, 112 Cohen, A. 362, 375 Cohen, E.B. 224, 247 Conner, K. R. 468, 476 Connolly, M. 558, 560 Cook, D.A. 567, 575 Cooper, R. 488, 510 Corsten, R. 185, 188, 205 Cowan, R. 55, 70 Cox, A.M. 264, 282 Craig, D. 20 Crandall, D. 265, 282 Crow, R. 244, 248 Cukier, W.L. 98, 112 Curien, N. 573, 575 Cusumano, M.A. 320, 324 Czink, M. 145, 154 D Dabbish, L. 306-307, 310 Dadashzadeh, M. 242, 249 Daniel, H.D. 226, 247 Darby, M.R. 42, 70, 482, 510 Das, R. 420 Dato-on, C.M. 546 David, P.A. 81, 112, 448 Davis, F.D. 297, 308 Davis, H. 335, 342 Davis, P.M. 229, 248 De Castro, J.O. 471, 476, 546, 557,

560 De Gloria, A. 308 De Moor, A. 285 De Pelsmacker, P. 334, 342 Dean, J. 408, 421 Debons, A. 20, 443 Decker, S. 283

594 Index of Names

Degeratu, A.M. 493, 510 Deiss, B. 541, 544, 546, 569, 575 Dejean, S. 539, 546 DeLong, J.B. 13, 20 Delors, J. 12 Deneckere, R. 421 Denning, P. 273, 282 Derclaye, E. 136, 154 Derevensky, J. 298, 309 Deysson, C. 486, 510 Dhar, V. 280, 282 Diefenbach, H. 321, 324, 421 Dietl, H. 51, 70, 366, 375, 453, 457,

506, 510 Diller, H. 36, 70, 379-380, 382-384,

390, 395, 408, 410, 421, 490, 510

Dióspatonyi, I. 226, 247 Dix, A. 282 Dolnicar, V. 116 Domingos, P. 341, 344 Dominowska, E. 344 Donnelly, J.H. 70 Donohue, G.A. 94, 116 Donthu, N. 343 Dördrechter, N. 543-544, 546, 565-

567, 569-570, 575 Dornstädter, R. 285 Downes, L. 35, 70, 359 Drahos, P. 119, 154 Dranove, D. 375, 434, 449, 501,

503, 510 Dresel, R. 243, 248 Drèze, X. 335, 342 Drucker, P.F. xiv, xxi, 3-4, 18, 20,

583 Dubé, J.P. 343 Dubey, P. 309 Ducheneault, N. 97, 112, 293, 303-

304, 309 Duff, A.S. 3, 20 Duguid, P. 78, 111 Durfee, E.H. 420 Dutta, S. 87, 112, 114 Dvorak, J. 500, 513

Dybvig, P.H. 498, 510 E Earp, M. 279, 281 Ebber, N. 155 Economides, N. 51, 57, 70, 434,

446, 449, 506, 510 Edler, J. 153 Edwards, W.K. 293 Ehrhardt, M. 54,70, 429, 432, 441,

449, 455- 457, 505, 510 Einav, G. 290, 292 Elberse, A. 403, 421, 509 Eliashberg, J. 499, 502, 510 Ellisman, M.H. 240, 249 Ellison, N.B. 277, 282 Emamy, K. 268, 282 Endres, A. 23,31 England, P. 574 Erber, G. 518-520, 532 Ernkvist, M. 304, 310 Ernst, M. 17, 31, 44-46, 70 Evans, D.E. 327, 342 Evans, D.S. 60-61, 70 Everard, A. 343 F Faber, R.J. 327-328, 342 Faecks, W.I. 477 Falagas, M.E. 237, 248 Farrell, J. 53, 55-57, 70, 376, 427-

428, 449, 498, 499, 503, 505, 509-511

Faßler, M. 25, 31, 451, 457 Fassnacht, M. 399, 407-410, 423 Fassott, G. 375, 377 Festa, P. 521, 532 Fetscherin, M. 462-464, 476 Filipek, D. 243, 248 Fine, M. 540, 546 Finin, T. 283 Flack, M. 284 Flechtner, H.J. 51, 71 Fleisch, E. 538, 547, 561 Fließ, S. 496, 511

Index of Names 595

Flint, C. 90, 112 Floridi, L. 160-161, 178 Foray, D. 81, 112 Forsberg, K. 316, 324 Foster, A. 185, 205 Fox, D. 338, 342 Fox, M. 287, 292 Franck, G. 25, 32 Fränkl, G. 463, 476 Frantsvåg, J.E. 244, 248 Freestone. O. 564, 575 Freiling, F.C. 102, 112 Freimanis, R. 285 Frenz, M. 557-558, 560 Frenzel, T. 424 Friedmann, J. 90, 112 Friedrich, B.C. 51, 71 Frietsch, R. 153 Fritz, W. 353, 356, 359, 368, 373,

376, 381-383, 385, 412-413, 421, 452, 457

Froehlich, T.J. 163, 178 Fröhlich, G. 178 Frohmann, B. 170, 178 Fromerth, M.J. 229, 248 Froomkin, A.M. 13, 20 Fuchs, C. 275, 282, 332, 343 Furubotn, E.G. 73 G Gabel, H.L. 433, 437, 449 Gaca, C. 332-334, 343 Gallaugher, J.M. 373, 376, 412, 415,

421, 434, 449 Galletta, D.F. 343 Gallini, N.T. 505, 510 Galyani-Moghaddam, G. 242-243,

248 Gandal, N. 70, 431, 434, 448-449,

501, 503, 510 Gans, J. 500, 511 Garcia-Molina, H. 268, 283 Garfield, E. 230, 248, 583 Garlock, K.L. 229, 248 Gasser, L. 285

Gavin, J. 469, 476 Gavish, B. 97, 112 Gayer, A. 468, 471, 476 Geddes, B. 335, 343 Gehring, R.A. 459, 476, 528, 532 Gehrke, N. 471-472, 476 Geiger, T. 87, 114 Geng, X. 405, 421 Gerloff, J. 143, 156 Germain, C.M. 208, 216 Gerpott, T.J. 35, 55-56, 71, 373, 376 Ghose, A. 337, 343 Giesler, V. 44, 70 Gilbert, D. 167, 178 Gilbert, R.J. 452, 457 Giles, J. 271, 282 Gill, P. 263, 282 Gillitzer, B. 137, 155 Ginsparg, P. 228, 248 Gitter, R. 144, 154 Glas, V. 137, 154 Glenn, V.D. 105, 112 Glover, J. 247 Göbel, E. 40, 50, 71, 481, 489, 492,

494, 504, 511 Göbel, R. 233, 248 Godin, B. 5-6, 15, 20 Godin, S. 334, 343 Godoe, H. 17, 20 Goh, K.Y. 343 Golbeck, J. 263, 284 Gold, M.S. 116 Golder, P.N. 372, 377 Golder, S. 276, 282 Goldfarb, A. 529, 532 Goldrian, G. 197, 205 Goldsmith, T.D. 116 Gonçalves, J.P. 344 Goos, M. 88, 112 Gopal, R.D. 545, 555, 560, 570-571,

574-575 Gore, A. 11-12, 20 Gospodini, A. 89, 113 Götting, H.P. 120, 122, 133, 154 Gould, S.J. 546

596 Index of Names

Gould, T.H.P. 243, 248 Gourville, J. T. 516, 532 Grange, C. 270, 282 Grant, R.M. 347, 354, 356, 359,

364-365, 367, 376, 428, 430, 433, 449, 480-481, 511, 518, 532

Grau, C. 36, 71 Graumann, M. 71, 435, 449 Graumann, S. 85, 113 Greco, A.N. 421 Green, L. 186, 205 Greengard, S. 106, 113 Gregg, D.G. 98, 113 Griffith, M. 298, 309 Grimm, R. 460, 476 Grindley, P.C. 439, 445-446, 449,

455, 457 Grinter, R.E. 293 Grochla, E. 358, 359 Gröhn, A. 59, 71 Groshek, J. 107, 113 Große-Wilde, J. 325 Gruber, S. 120, 153 Guffey, H.J. 514 Guillén, M.F. 93, 113 Gumbrecht, M. 284 Günnewig, D. 476 Gupta, P. B. 432, 449, 453-455, 457,

540, 546 Gurau, C. 168, 178 Gürtler, O. 469, 476 Gust von Loh, S. 223, 248, 312, 324 Guthrie, K.M. 229-230, 248 H Haber, S. 575 Haberl, A. 120, 153 Habermas, J. 275, 282 Habermeier, K.F. 53, 71 Hacker, F. 131, 154 Hacker, K. 94, 116 Hagemann, H. 518-520, 532 Haider, J. 272, 282 Hair, N.F. 328, 342

Hall, P. 89, 113 Hall, T. 343 Haller, J. 491, 511, 549, 560, 565-

566, 575 Haller, J. 55, 71 Hammond, K. 509 Hammond, T. 267, 282, 284 Hammwöhner, R. 271, 282 Han, C.W. 243, 247 Hane, P.J. 487, 511 Hannay, T. 282, 284 Hansen, T.B. 17, 20 Hansford, T.G. 217 Hansson, F. 91, 113 Haque, A. 228, 248 Hara, N. 103, 115 Hardege, S. 154 Harnad, S. 244, 248 Harris, J. 97, 115 Hart, J. 277, 282, 289, 292 Hass, B. H. 414,421, 529, 532 Haucap, J. 449, 519, 532 Haug, V. 120, 154 Haupt, J. 265, 283 Hauptman, R. 163, 178 Hauser, H. 44, 71 Haustein, S. 268, 284 Hayashi, Y. 3, 20 Hayek, F.A. 4, 21 Heckmann, D. 145, 154 Heidenreich, M. 78, 82, 113 Heidenreich, S. 323, 325 Heil, B. 382, 422, 524, 532 Heilmann, D. 470, 477 Heindl, H. 58, 71, 368, 376 Heinecke, A. 363, 373, 376 Heitmann, M. 393, 416, 422, 530,

532 Hellwig, T. 130, 154 Henderson, B.D. 354, 359, 409, 422 Hennig, V. 575 Hennig-Thurau, T. 564-565, 575 Henrichs, N. 87, 108, 113, 160-161,

178 Hepworth, M.E. 89, 113

Index of Names 597

Herman, D. 333-334, 343 Herring, S.C. 273, 283 Herrmann, A. 420, 422, 532 Herrmann, M. 72, 561 Hershberger, E.K. 343 Hertin, P.W. 135, 138, 154 Hess, G. 428-429, 432, 439, 449,

504, 511 Hess, T. 25, 32, 36, 71, 244, 249,

321, 324, 383-384, 387, 389, 407, 414, 421, 423, 461, 463-464, 473-474, 477

Hey, T. 240, 248 Heymann, P. 268, 283 Hildebrand, U. 131, 154 Hilgendorf, E. 154 Hill, C.W. L. 439, 441, 443, 449,

542-544, 546, 551, 553, 557, 560, 566, 575

Hill, J.B. 164, 178 Hille, A. 510 Himma, K.E. 176, 178 Hinman, L.M. 175, 178 Hinrichs, K. 310 Hitt, L. M. 403, 425 Hoeren, T. 120, 154 Hoffmann, J. 97, 113 Hofmann, W. 70 Hollis, N. 327, 343 Holtbrügge, D. 323, 325 Holz, T. 102, 113 Hoobler, G. 97, 116 Hopf, H. 148, 154 Hopf, M. 32, 41, 64-65, 71 Horne, B. 575 Horning, J. 282 Hotho, A. 268, 283 Hougaard, J.L. 287, 292 Hsu, C.L. 297, 309 Hu, Y. 343 Huang, C.Y. 574 Huber, F. 399, 422, 452, 458 Huberman, B.A. 276, 283, 343 Hui, W. 393, 422

Hungenberg, H. 347-348, 354-356, 359

Hunt, F. 94, 113 Hüsing, T. 116 Hussinger, K. 129, 155 Husted, K. 91, 113 Huttenlocher, D. 282 Hutter, M. 35, 55, 71, 422, 491, 511 I Illing, G. 546 Ip, B. 333, 343 Irmscher, M. 481, 488, 511 Iwersen, S. 350, 359 Iyengar, S.S. 391, 422 J Jacobson, I. 318, 324 Jacso, P. 237, 248 Jadzejewski, S. 476 Jain, D.C. 449, 457 Jain, S. 509 Jakobsson, M. 99, 113 Jamali, H.R. 233, 249 James, S. 196, 205 Jansen, B.J. 341, 343 Jarvenpaa, S.L. 17, 19 Järvinen, A. 306, 309 Jäschke, R. 283 Java, A. 276, 283 Jestaedt, B. 120, 147, 155 Jing, B. 61, 71, 415, 422 Jöckel, S. 486, 511 Johnscher, P. 545 Johnson, E.W. 164, 178 Johnson, T.J. 105, 114, 274, 283 Jonard, N. 57, 72 Joseph, R. 4, 21 Jost, P.J. 40, 72 Juchem, K. 230, 248 Juul, J. 300, 309 K Kaas, K.P. 72 Kaasinen, E. 290, 292

598 Index of Names

Kahin, B. 422 Kaïka, M. 91, 116 Kaiser, C. 337-339, 343 Kaiser, S. 333, 343 Kamakura, W. 395, 424 Kamins, M.A. 368, 375 Kant, I. 161, 178 Kaplan, D. 108, 114 Kaplan, S.A. 309 Karni, E. 42, 70, 482, 510 Karpf, P. 463, 476 Kaspersky, E. 101, 114 Katz, M.L. 57, 59, 72, 289, 292,

353, 359, 434-435, 449, 491, 498, 505-506, 511

Kaufmann, N.C. 155 Kaur, N. 243, 248 Kaye, B.K. 105, 114, 274, 283 Kelley, A.C. 84, 114 Kelly, K. 13-14, 21, 35, 72 Kemerer, C.F. 372, 375, 415, 421 Kephart, J. O. 420 Kerr, A. 295-300, 309 Kerr, I. 167, 178 Khveshchanka, S. 277, 279, 283 Kiani-Kress, R. 58, 72 Kidd, T.T. 112 Kiefer, M.L. 36, 62, 72 Kijewski, V. 514 Killing, U. 570, 575 Kim, C. 309 Kim, D. 309 Kim, J. 297, 308, 565, 575 Kim, J.Y. 381, 422, 484, 511, 572,

575 Kim, Y. 309 King, D.W. 20 King, S.P. 471, 477 Kini, R.B. 543, 546 Kirkpatrick, D. 558, 560 Kirmani, A. 489-490, 496, 509, 511 Kivinen, T. 292 Klein, B. 489, 511 Klein, R.N. 285 Klein, S. 394, 422

Kleinaltenkamp, M. 496, 511 Kleinberg, J. 276, 282-283 Klemperer, P. 55-57, 70, 376, 515-

516, 519, 532 Kleschinsky, J.H. 309 Kline, D. 275, 283 Klodt, H. 35, 38, 42, 62, 64, 72, 356,

360, 494, 512 Kloepfer, M. 31, 119, 155 Klugmann, M. 209, 217 Knaf, K. 137, 155 Knieps, G. 53-54, 69, 427, 450 Knyphausen-Aufseß, D. zu 571, 575 Köberlein C. 27, 31, 45, 70 Koenen, J. 414, 422 Köhler, H. 147, 155, 407, 422 Kohli, C. 500, 512 Kollmann, T. 373-374, 377 Kolo, C. 309 Kondratieff, N.D. 78, 80, 114 König, W. 424, 448 Koppel, O. 128-129, 155 Kopsch, A. 399, 422, 452, 458 Köster, D. 499, 512 Koulikov, M. 212, 216 Koutrika, G. 268, 283 Kowalski, R.M. 97, 114 Krasnova, H. 279, 283 Kraßer, R. 120, 155 Krause, D. 70 Kremer, S. 209, 216, 255, 258 Krishnan, R. 69 Krömer, J. 103, 114, 138, 155 Krueger, A. 558, 560 Kruitbosch, G. 263, 283 Kuhlen, R. 15, 21, 25-26, 32, 114,

137-138, 155, 164, 167-168, 170, 173, 178

Kühling, J. 143, 155 Kulenkampff, G. 38, 41, 62, 72 Kullmer, L. 73 Kumar, S. 304, 309 Kuntz, W. 208-209, 211, 216 Kurian, T. 456, 458 Kwak, H. 282

Index of Names 599

Kwak, N. 95, 114 Kwasniewski, N. 380, 422 L LaBrie, R.A. 298, 309 Lagoze, C. 229, 250 Lai, G. 112, 115 Lampe, C. 277, 282 Lampe, R. 471, 477 Landis, W.E. 229, 248 Lang, C. 550, 553, 560 Lange, P.G. 263, 283 Langöhrig, A. 130, 154 LaPlante, D.A. 298, 309 LaRose, R. 565, 575 Lasica, J.D. 573, 575 Layne, K. 107, 114 Lazoritz, M. 116 Le Nagard-Assayag, E. 499, 501-

503, 512 Lebel, C. 269, 285 Ledabyl, O. 310 Lee, A. 92, 115 Lee, H.-H. 574 Lee, J. 107, 114 Lee, M. 328, 342 Lee, M.K.O. 285 Lee, S.M. 107, 114 Lee, Y. 366, 371-372, 376, 406, 408,

422, 452, 457, 458, 501, 512 Leffler, K. B. 489, 511 Lehmann, J. 365, 376 Leibenstein, H. 56, 72 Lemley, M. 504, 512 Lepper, M.R. 391, 422 Lertwachara, K. 574 Leskovec, J. 341, 343 Lessig, L. 140, 155, 302, 309 Lessig, M.C. 116 Letierce, J. 276, 283 Lettl, T. 135, 144, 155 Levin, A. M. 542, 546 Lewandowski, D. 268, 283 Li, F. 310 Li, Q. 97, 114

Li, Z. 282 Lieberman, H. 266, 285 Lieberman, M. B. 361, 363, 365-

369, 372-373, 376, 526, 532 Liebowitz, S.J. 53, 59, 72, 373, 376,

518, 532, 540-542, 546, 554, 560

Liesching, M. 146, 156 Lilien, G.L. 377 Lilly, B. 498-499, 512 Lilly, J.R. 168, 178 Lim, J. 278, 285 Lim, S. 243, 249, 273, 284 Limber, S.P. 97, 114 Lindlbauer, J.D. 197-198, 206 Litman, B.R. 387, 422 Liu, T. 96, 114 Liu, W. 268, 284 Loebbecke C. 394, 422 Lohtia, R. 331-332, 343 Losoff, B. 240, 249 Lotan, G. 276, 282 Lu, H.P. 297, 309 Lucci, C.L. 98, 112 Lucke, B. 510 Lumiérs, E.M. 93, 114 Lund, B. 268, 282, 284 Luo, W. 495, 512 Lurie, N. H. 533 Luyt, B. 272, 284 Lynch, J. G. 540, 546 Lyon, D. 77, 114 M Maaß, C. 413, 423, 429, 450, 499,

512 Maaß, M. 268, 283 Maass, W. 377 Mabe, M. 224, 250 Machlup, F. xiv, xxi, 3-7, 10, 14, 18,

21, 83, 583 MacKie-Mason, J.K. 54-55, 72, 420 Mader, C.L. 235, 249 Mahanti, A. 282 Maidique, M. A. 448, 458

600 Index of Names

Mainka, A. 276, 284 Malaby, T.M. 304, 309 Malaga, R. A. 495, 512 Malietzis, G.A. 237, 248 Manceau, D. 499, 501-503, 512 Manchanda, P. 330, 343 Mandel, N. 543, 547, 569, 576 Manecke, H.J. 22 Mangàni, A. 329, 343 Mankiw, N.G. 36, 53, 61-62, 64, 72,

550, 561 Mann, F. 244, 249 Manning, A. 88, 112 Manning, W.G. 423 Mansfield, U. 20 Mantz, R. 140, 155 Marburger, P. 31 Margolis, S.E. 54, 59, 72, 518, 532 Marks, S. 96, 117, 465, 477 Marriott, M. 573, 575 Marron, D.B. 120, 155 Marsden, J. R. 574 Martens, E. 276, 284 Mass, W. 424 Massey, B.L. 343 Mazalek, A. 300, 309 McAfee, R.P. 385, 421, 423 McBride, J. 298, 309 McCombie, J. 13, 19 McCoy, S. 328, 343 McDonald, G. 537, 546 McGahan, A.M. 504, 512 McGillivray, M. 84, 114 McGowan, D. 504, 512 McIlroy, M.D. 320, 324 McLachlan, C. 480, 512 McMillan J. 385, 423 McNeill, D.A. 20 Meersman, R. 285 Meffert, H. 35, 73, 379, 423 Meinhardt, Y. 575 Meisner, H. 532 Mela, C.F. 335, 342 Melnik, M. 495, 512 Mengen, A. 43-44, 73

Mensch, G. 80, 114 Mertens, P. 321, 325 Messerschmitt, D. G. 27, 32, 517,

522, 533 Metge, J. 504, 512, 519, 523, 533 Mia, I. 87, 112, 114 Michael, E. 249, 376 Mikesell, B.L. 240, 249 Miller, C. 97, 115 Minc, A. 11, 21 Mirinova, A. 335, 343 Mitchell, V.W. 564, 575 Mitra, S. 533 Miyauchi, K. 290, 292 Molema, S. 279, 284 Molho, I. 40, 73 Möllenberg, A. 361-362, 376, 381,

411, 423 Monroe, K. B. 479, 488, 497-498,

512 Monrose, F. 111 Montgomery, D.B. 361, 363, 373,

376 Moon, M.J. 107, 115 Moon, S. 282 Moore, A.D. 162, 169, 178-179 Moore, R.J. 112, 309 Moore-Jansen, C. 242, 249 Mooz, H. 316, 324 Moreau, F. 573, 575 Morse, E.A. 298, 309 Mortimer, J. H. 558, 561 Mowery, D.C. 311, 325 Mueller, M. 175, 179 Mui, C. 35, 70, 359 Mulju, M. 292 Münch, J.B. 209, 216 Murphy, J. 343-344 Musgrave, P.B. 73 Musgrave, R.A. 62, 73 Myers, S. 99, 113 N Nack, F. 263, 283 Nagenborg, M. 169, 179

Index of Names 601

Nagle, T.T. 391-392, 424 Najam, A. 84, 115 Nalebuff, B.J. xvii, xxi, 347, 349-

352, 360, 456, 458, 482, 512 Nan, X. 328, 342 Nardi, B.M. 273, 284 Nardy, B. 97, 115 Natter, M. 422, 511, 575 Needleman, M. 240, 249 Nefiodow, L. 79-80, 115 Nelson, P. 42, 73, 490, 512 Nelson, S.E. 309 Nesselroth, E.J. 98, 112 Neubert, C.U. 459, 477 Neufeld, D.J. 115 Neumann, J. v. 351, 360 Newman, H.B. 240, 249 Newman, M.W. 293 Ng, K.H. 219, 226, 249 Nguyen, A. 309 Nicholas, D. 233, 249 Nickell, E. 112, 309 Nielsen, J. 260, 284 Nielsen, S.E. 295-297, 310 Nilssen, T. 519, 533 Nippa, M. 347, 354, 356, 359, 364-

365, 367, 376, 428, 430, 433, 449, 480-481, 511, 518, 532

Nitsche, M. 309 Nitschke, T. 385, 423 Noack, D. 184-185, 206 Nojima, M. 304, 310 Noll, A.M. 289, 292 Nora, S. 11, 21 Nosko, A. 279, 284 Notess, G. 487, 513 Nutting, D. 204, 206 O O’Connor, G.C. 366, 371-372, 376,

406, 422, 452, 457, 458, 501, 512

O’Reilly, T. 259, 284 Oberholzer, G.F. 549, 553, 555,

558-559, 561

Oda, H. 290, 292 Oelsnitz, D. 363, 368, 373, 376 Oksman, V. 292 Olderog, T. 391, 396, 398-401, 403,

407, 415, 423-424 Olfert, K. 26, 32 Olien, C.N. 94, 116 Oliveira, E. 344 Ollhäuser, B. 413, 423 Oppenheim, C. 151, 155 Orcutt, J.A. 240, 249 Ortner, H. 3, 21 Osborne, A. 500, 513 Osterrieth, C. 120, 155 O'Sullivan, M. 140, 155 Ott, S. 135, 138-139, 155 Ould, M.A. 315-316, 324 Owen, B.M. 386, 414, 423 P Pachal, P. 465, 477 Pahlow, L. 127, 155 Palmer, T.G. 171, 173, 176, 179 Papagiannidis, S. 304, 310 Pappas, G. 237, 248 Parker, G.G. 412, 423 Parker, P.M. 480, 513 Parnas, D. 282 Passant, A. 283 Pato, J. 575 Peer, M. 51, 73 Peinado, M. 574 Peitz, M. 287, 292, 365, 376, 468,

477, 540, 542, 546, 554, 561 Pelton, J.N. 11, 21 Peña-López, I. 85, 115 Peng, H. 528, 533 Perenson, M.J. 290, 292 Perez, M. 285 Peter, S.I. 516, 525, 530, 533 Peters, I. 259, 261, 263, 265-267,

269, 273, 284 Peterson, R.A. 17, 19 Pethig, R. 25, 32, 63, 73 Petschnig, W. 224, 226, 244, 249

602 Index of Names

Philip, D. 249 Phillips, J.G. 96, 115 Picot, A. 13, 21, 73, 427, 435, 450,

460, 477, 494, 506, 513 Pierce, R. 308 Pigou, A.C. 383, 423 Piller, C. 557, 561 Piontek, S. 229, 248 Piper, P. 105, 115 Pitsouni, E.I. 237, 248 Plice, R.K. 541-542, 547, 566, 576 Plummer, J. 330, 343 Poddar, S. 473, 477 Pohl, G. 35, 38, 50, 70, 287, 292,

477, 545, 576 Pola, B. 546 Polak, P. 343 Ponelis, S.R. 174, 179 Porat, M.U. xiv, xxi, 7-10, 14, 18,

22, 83, 583 Porter, M.E. xvii, xxi, 347-348, 350-

351, 356, 360, 368, 376, 515, 533

Postinett, A. 365, 376, 429, 437, 450, 453-455, 458, 572, 576

Prainsack, B. 259, 284 Preece, J. 263, 284 Premkumar, G.P. 292 Price, G. 251, 258 Priller, K. 216 Primavera, L. 308 Prior, A. 243, 249 Prokopowicz, A. 424 Pross, H. 24, 32, 451, 458 Pruneda, A. 463, 477 Q Qin, J. 104, 112, 115 R Raber, D. 108, 115 Ragno, R. 344 Rahn, H.J. 26, 32 Rajagopalan, B. 341, 344 Raju, P.S. 540, 547

Ramakrishna, H. V. 546 Rams, W. 515, 533 Rangaswamy, A. 377, 510 Rao, A.G. 509 Rao, A.R. 496, 511 Rao, V. 277, 284 Rappaport, S. 343 Rauch, W. xiii, xxi, 159, 179 Rauchfuß, F. 477 Raupp, J. 203, 206 Rawls, J. 161, 176, 179 Regner, T. 542, 547, 572, 576 Rehbinder, M. 135, 155 Reher, S. 184-185, 206 Reher, S. 268, 284 Reibnitz, A. v. 408, 423 Reichmann, G. 161, 179 Reichwald, R. 73, 450, 513 Reid, E. 112, 115 Reinig, B.A. 541-542, 547, 566, 576 Remer, A. 355, 360 Rhee, K. 546 Rheingold, H. 260, 284 Richardson, M. 337, 341, 344 Richter, R. 40, 73 Ridley, C. 282 Rifkin, J. 11, 22 Ritaine, E.C. 216 Roberts, C. 537, 546 Roberts, J. 571, 576 Robertson, T. S. 499, 510 Robinson, S. 10, 22 Rochet, J.C 60, 73 Rodriguez, P. 282 Rogers, E. M. 513 Rohlfs, J. 54, 66, 73 Romero, D.M. 276, 283 Roson, R. 61, 73 Ross, T. W. 488, 510 Rossi, C. 279, 284 Rosson, M.B. 276, 285 Roth, K. 255, 257 Rotman, D. 263, 284 Rowlands, I. 233, 249 Royce, W.W. 314-315, 325

Index of Names 603

Royer, S. 51, 70, 366, 375, 453, 457, 506, 510

Ruch, A. 304, 310 Rüdel, N. 473, 477 Ruedy, M.C. 97, 115 Rüller, C. 492, 513 Rumbaugh, J. 318, 324 Rumelt, R.P. 468, 476 Ruparelia, N.B. 313, 317, 325 S Saadat, M. 151, 156 Sabel, T. 413, 423 Sagar, A.D. 84, 115 Sagemann, M. 112 Sairamesh, J. 92, 115 Saloner, G. 70, 427-428, 449, 498-

499, 503, 511 Sambeth, F. 510 Sander, T. 575 Sanders, G. L. 545, 560 Sanger, L.M. 175, 179 Sanka, T. 309 Sarmeno, L. 337, 344 Sas, C. 282 Sassen, S. 77, 115 Sattler, H. 385, 423, 575 Sawhney, M. 457 Sawhney, M.S. 449 Schaefer, S. 375 Scheerer, M. 423 Scheidt, L.A. 283 Schement, J.R. 10, 22 Scherm, E. 440, 448 Scheuble, S. 13, 21, 506, 513 Schiano, D.J. 284 Schiefer, J. 184- 185, 206 Schilling, M.A. 453, 458 Schimmel, M. 93, 114 Schlögl, C. 222-224, 226, 230, 232,

244, 248-249 Schmalensee, R. 400 Schmalz, G. 470, 477 Schmid, M. 462, 476 Schmidt, K.A. 242, 247

Schmidt-Stölting, C. 510 Schmitt, I. 138, 156 Schmitz, C. 283 Schmoch, U. 153 Schnabel, C. 144, 154 Schoch, F. 145, 156 Schollmeyer, T. 60, 70 Schröder, M. 31 Schulthess, P. 300, 308 Schulz, M. 209, 216-217 Schumann, A. 309 Schumann, M. 25, 32, 383-384, 387,

389, 407, 414, 423, 463, 476-477

Schumpeter, J.A. 78-80, 115 Schuster, T. 322-323, 325 Schwan, B. 572, 576 Schwuchow, W. 14, 22 Scitovsky, T. 513 Scorpecci, D. 567, 571, 576 Scott, J. 282 Scott, J.E. 98, 113 Selby, R.W. 320, 324 Sen, A. 84, 111 Sen, E. 103, 114, 139, 155 Severson, R.W. 168, 171, 174, 179 Shachaf, P. 103, 115 Shaffer, G. 523, 533 Shaffer, H.J. 309 Shaikh, A.D. 342 Shanley, M. 375 Shanmuganathan, N. 97, 115 Shapira, N.A. 96, 116 Shapiro, C. xviii, xxi, 13-14, 22, 24,

32, 42, 51, 57, 59, 72-73, 353, 356-357, 359-360, 366-367, 376, 390-393, 397, 410, 423, 430-431, 434-437, 439, 445, 449, 450, 456, 458, 466, 477, 491, 498, 499-501, 505-506, 511, 513, 515-524, 527-529, 532, 533

Sharma, R.S. 243, 249 Sheperd, D.A. 476, 546 Sher, I.H. 230, 248

604 Index of Names

Sherman, C. 251, 258 Shi, N. 278, 285 Shimp, T.A. 488, 513 Shin, J. 343 Shirley, D.L. 20 Shy, O. 434-435, 448, 468, 471,

476-477 Sicherl, P. 116 Sieber, U. 146, 156 Siegel, F. 377, 424 Simmons, G. 308 Simon, H. 36, 73, 399, 404-405,

407-410, 423-424 Simons, J. 295, 310 Simons, N. 289-290, 292 Simonson, I. 391-392, 424 Sinha, R.K. 540, 543, 547, 569, 576 Sirbu, M. 55, 74, 403, 411, 421-425 Sivridis, A. 143, 155 Sjurts, I. 27, 32 Skiera B. 382, 396, 399, 403, 407,

420, 423-424 Smahel, D. 302, 310 Smith, A. 342 Smith, B. 344 Smith, D.A. 266, 285 Smith, G.E. 391-392, 424 Smith, J.H. 295-297, 310 Smith, L.C. 285 Smith, M.D. 69, 493, 510 Smith, M.M. 162, 178-179 Sobel, K. 343 Solla Price, D.J. de 220, 249 Song, X. 283 Sonnenfroh, M. 300, 308 Sorensen, A. 558, 561 Soubusta, S. 99, 116 Spann, M. 420, 422, 424, 511, 575 Spatt, C.S. 498, 507, 510 Specht, M. 373, 376 Speich, A. 85, 113 Spence, M. 480, 486, 513 Spinella, M. 229-230, 249 Spinner, H.F. 28, 32, 169, 179 Spitzberg, B.H. 97, 116

Spitz-Oener, A. 88, 116 Spriggs II, J.F. 212, 217 Spyns, P. 261, 285 Srinivasan, R. 363, 366, 369-372,

377 Staack, Y. 515-516, 525-526, 533 Staake, T. 538, 547, 561 Stafford, T.F. 167, 179 Stahl, D. O. 421, 448, 510 Stahl, F. 373, 377, 382, 385, 392-

393, 413, 416, 422, 424, 485, 494-495, 497, 513, 532

Stallman, R.M. 140, 156 Stammermann, L. 332, 344 Stango, V. 431, 450 Starling, A. 571, 576 Steed, A. 310 Steel, D.G. 120, 155 Stefanadis, C. 365, 375 Stehr, N. 83, 116 Stein, D.J. 116 Steinfield, C. 282 Steinicke, F. 300, 310 Steinkirchner, P. 58, 72 Stelzer, D. 58, 73, 452, 458 Sternitzke, C. 126, 156 Stewart, T.A. 35, 73 Steyer, R. 54, 73 Stigler, G.J. 41, 73 Stinchcombe, M.B. 421 Stobbe, A. 56, 73 Stock, M. 120, 130, 132, 156, 185,

187, 189, 192, 202-203, 206, 208-209, 213, 217, 219, 221, 235, 237-238, 240, 250-251, 255, 258

Streissler, M. 73 Stroetmann, K.A. 14, 22 Ström, P. 304, 310 Stross, R. 528, 533 Strube, J. 287, 292, 467-468, 472,

477, 545, 572, 576 Strumpf, K. 549, 553, 555, 558-559,

561 Stryszowski, P. 567, 571, 576

Index of Names 605

Stuart, D. 174, 180 Stuckmann, M. 339, 341, 344 Stumme, G. 283 Stvilia, B. 272, 285 Suarez, F.F. 357, 360, 430, 440,

450, 499, 513 Suárez, S.L. 93, 113 Subramani, M.R. 341, 344 Sugahara, T. 290, 292 Sundararajan, A. 56-57, 60-61, 73-

74, 365, 377, 393, 424, 469-470, 478

Sundin, O. 272, 282 Surowiecki, J. 261, 285 Susser, I. 116 Suter, L. 277, 279, 283 Swartz, L. 284 Swyngedouw, E. 91, 116 Szabo, S.T. 116 T Taher, F. 282 Takeyama, L.N. 484-485, 491, 513 Talbot, D. 262, 285 Talkenberg, A. 44, 74 Tallmo, K. E. 459, 478 Tam, K.Y. 422 Tan, D. 272, 284 Tan, X. 107, 114 Tanaka, K. 289, 293 Tang, Z. 343 Tarjan, R. E. 575 Tavinor, G. 300, 310 Taylor, M.P. 72, 561 Taylor, P. 90, 112 Taylor, W.L. 212, 217 Teece, D.J. 364, 377 Teli, M. 279, 284 Tellis, G.J. 372, 377, 395, 424 Terzis, A. 111 Tezinde, T. 335, 344 Thelwall, M. 174, 179 Theobald, A. 375 Theysohn, S. 383, 424 Thomas, D. 102, 104, 116

Thomas, G. 309 Thomas, T.L. 105, 116 Thomas, W. 332, 344 Thompson, K.M. 107, 116 Thorsteinsdóttir, S. 108, 116 Tichenor, P.J. 94, 116 Tietz, B. 74 Tillmann, D. 404-405, 424 Tirole, J. 48, 60, 73-74, 347, 360 Toffler, A. 6, 22, 259, 285 Tolle, E. 491, 514 Tönnies, F. 259, 285 Tosca, S.T. 295-297, 310 Trefethen, A. 240, 248 Trezentos, P. 344 Trimi, S. 107, 114 Trkulja, V. 269, 285 Tschmuck, P. 553, 555, 561, 576 Tseng, B. 283 Tucker, C. 332, 344 Turner, R. 319, 324 Tvede, M. 287, 292 Tversky, A. 391-392, 424 Twidale, M.B. 285 U Uhde, A. 532 Umesao, T. 3, 22 Ünlü, V. 477 Unsworth, K. 162, 179 V Vacca, J.R. 101, 116 Van Alstyne, M. 57, 74 Van Alstyne, M.W. 412, 423 Van de Heck, E. 360, 450 Van de Kaa, G. 360, 440, 450 Van de Sompel, H. 239, 250 Van de Stadt, I. 108, 116 Van den Ende, J. 360, 450 Van Dijk, J. 94, 116 Van Zwol, R. 264, 285 Vandenbussche, J. 285 Vander Wal, T. 261, 285

606 Index of Names

Varian, H.R. xviii, xxi, 13-14, 22, 24, 32, 35, 39-40, 42, 51, 54-55, 61, 72, 74, 243, 250, 353, 356-357, 360, 366-367, 369, 376-377, 390, 393, 397, 410, 422-424, 430-431, 436-437, 439, 450, 466, 477, 483-484, 495, 498, 499-501, 505, 513-524, 527-529, 532, 533, 541, 547, 456, 458

Vehovar, V. 93, 116 Velden, T. 229, 250 Veltri, N.F. 279, 283 Venkatesh, R. 395, 424 Vestergaard, J. 91, 113 Viard, V. B. 434, 449 Vickery, B. 226, 250 Vickrey, W. 337, 344 Vijayaraman, V. 546 Voeth, M. 486, 488, 509 Vogelsang, J. 203, 206 Vogt, G. 201, 206 Voida, A. 288, 293 Völckner, F. 393, 424, 493, 514 Volkmar, A. xxi Von Ahn, L. 307, 310 Von Bischopinck, Y. 252, 258, 328,

344 Von der Oelsnitz, D. 376 Von Gehlen, D. 470, 476 Von Walter, B. 244, 249 Vorderer, P. 300, 308 Vries, H.J. de 360, 450 W Wade, J. 539, 547 Waelbroeck, P. 287, 292, 468, 477,

540, 542, 546, 554, 561 Wagner, A. 72, 561 Walker, R. 210, 217 Walpulski, D. 70 Walsh, G. 382, 424 Walters, R. 498-499, 512 Walz, U. 424 Wang, L. 237, 247

Wang, W. 567, 575 Wang, Y.M. 373, 376, 412, 415,

421, 434, 449 Ware, M. 224, 250 Warschauer, M. 93, 116 Waterman, D. 290, 293 Weaver, D.A. 203, 206 Webster, F. xiv, xxi, 5-6, 9-10, 22,

83, 90-91, 117 Weckert, J. 162-166, 173, 180 Weiber, R. 52, 74, 373-374, 377 Weinmann, G. 104, 117 Weinstein, L. 282 Weitzel, T. 375, 448 Welge, M.K. 348, 355, 360 Weller, K. 273, 285 Welsh, T. 309 Wendt, O. 408, 424 Werner, S. 170, 180 Wersig, G. 77, 117 Werts, N. 495, 512 Westarp, F. v. 424 Westcott, J. 269, 285 Westland, J.C. 55, 74 Wetzel, A. 25, 32, 35, 74 Weygand, F. 11, 22 Wheelwright, S.C. 448, 458 Whinston, A.B. 421, 448, 510 Wicherski, G. 102, 112 Wiedmann, K.P. 424 Wied-Nebbeling, S. 514 Wiese, H. 416, 424, 506-507, 514 Wigand, R.T. 73, 244, 249, 450, 513 Wildman, S.S. 386, 423 Wilkens, I. 325 Williams, J.H. 242, 249 Williams, L. 318, 325 Williams, R.J. 299, 310 Willke, H. 51, 74 Willman, B. 574 Wirtz, B.W. 363, 377, 379, 385,

387-388, 391, 398-401, 414-415, 424

Wohlgemuth, H.H. 143, 156 Wolinsky, H. 259, 284

Index of Names 607

Woll, A. 37, 74 Wood, E. 279, 284 Wood, R.T. 299, 310 Wright, E. 283 Wright, P. 490, 511 Wu J. 510 Wu, F. 276, 283 Wu, L. 268, 284 Wu, S.Y. 391, 404, 425, 472, 478 X Xalter S. 84, 117 Xi, W. 112 Xie, J. 55, 74, 411, 425 Y Yang, S. 337, 343 Yee, N. 112, 302, 309-310 Yellen, J.L. 395, 398, 402-403, 420 Yellowlees, P.M. 96, 117 Yildizoglu, M. 57, 72 Yinping, Y. 278, 285 Yoon, E. 494, 514 Young 388, 421 Yuan, S.T. 417-418, 421

Z Zarfoss, J. 111 Zave, P. 314, 325 Zeithaml, V.A. 43, 74 Zengyan, C. 278, 285 Zerdick, A. 386-387, 391, 393, 408,

412-413, 425, 495, 514, 529, 533

Zhang, M. 343 Zhang, Z.J. 523, 533 Zhao, D. 229, 250, 276, 285 Zhou, Y. 112, 115 Zillich, C. 381, 425 Zosel, R. 212, 217 Zuckerman, M. 540, 547

Subject Index

A Academic Publishing see STM In-

formation - Publishing Address Information 191-192 AdSense 338-339 see also AdWords Adverse Selection 46-50, 479 Advertising see Online Advertising AdWords 335-337 see also AdSense Application Software see Software -

Software Products Asymmetric Information see Infor-

mation Asymmetries B Blocking Patents 128 see also Pat-

ents - Motives for Patenting Blogs see Weblogs Bootlegging see Piracy Brands see Trademarks Bundling

Advantages 405-407 Definition 395 Examples 397, 399, 401-402 Forms 395, 398 Mixed Bundling 398 Pure Bundling 398 Pure Unbundling 398 Business Field Strategies 354-355 Business Information see also Mar-

ket Information and Press In-formation

Classification 183 Clients 184 Definition 185 Market Segments 185

Pricing Strategies 203 C CAS see Chemical Abstract Ser-

vices Censorship 146, 164-166 see also

Free Access to Knowledge Chemical Abstract Services (CAS)

256 Chicken-and-Egg Problems 454 Collaborative Intelligence see Wis-

dom of Crowds Company Dossiers Definition 185-186 Qualtity Criteria 187-188 Compatibility see also Standards Effects 435 Upward and Downwards Com-

patibility 436-437 Competitive Advantages 356 Complements see also Standards Examples 452, 528-529, 569 Forms 451-453 Strategies 455-457 Console Games 295 Consulting Services see Software -

Software Services Consumables 26-27 see also Con-

sumer goods Content Aggregators Classification 251 Industry Structure 254 Pricing Models 255 Success Factors 256 Suppliers 254-255

610 Subject Index

Copy Protection Management see Copyright and Digital Rights Management

Copyleft 140-141 see also Creative Commons and Copyright

Copyright see also Digital Rights Management

Commercial Copyright Law 120

Copyright Law 120, 135-136 Developing of Copyright 459-

460 DRMS see Digital Rights Man-

agement Systems Examples 459 In Libraries 137-139 Limitations of Copyright 136 Of Personal Data see Personal

Data Protection Of Software 141-143 Crackers see Information Subcul-

tures Crashers see Information Subcul-

tures Creative Commons 140-141 see also

Copyleft and Copyright Credence Qualities see Goods -

Qualities of Information Goods Credit Information 188-189 Creditreform 185, 187, 189 Critical Mass 14, 69, 383, 457 Criminal Internet Usage 101 Cyberbullying see Online Harass-

ment Cyberstalking see Online Harass-

ment D Deep Web 251 see also Surface

Web Deutsches Patent und Markenamt

(DPMA) 122, 124-125, 234 Digital Divide Aspects of the Digital Divide

93-94

Information Povertry 93 Knowledge Gap Hypothesis 94-

95 Digital Games 295 see also PC

Games and Console Games Digital Object Identifiers (DOI) 235 Digital Rights Management (DRM)

see also Digital Rights Man-agement Systems

And Network Effects 468-473 Definition 460 In Online Music 287-288 Media Asset Value Maps 437-

475 Digital Rights Management Systems

(DRMS) Advantages 464-468 Architecture 461 Definition 460-461 Disadvantages 465-468 Examples 463 Functions 462 DIMDI 255 DOI see Digital Object Identifiers DPMA see Deutsches Patent und

Markenamt DRM see Digital Rights Manage-

ment DRMS see Digital Rights Manage-

ment Systems Durables 26 see also Durable goods E Economy 30 see also Information

Economy and Information So-ciety

eGovernement 106 - 108 see also Political Science

eInclusion 108 see also Political Science

Elsevier 228, 243 Entrenchement 520, 525-531 see

also Lock-In Cycle European Patent Office 122, 124-

126, 142

Subject Index 611

EPO see European Patent Office ESP Game see PC Games - Games

with a Purpose Experience Qualities see Goods -

Qualities of Information Goods Externalities 53 see also Network

Effects F Facebook 259-260, 263-265, 305

see also Social Networks Factiva 202 FarmVille 305 see also PC Games –

Social Games FCCE see First-Copy-Cost Effect Fifth Kontradieff Basic Innovation 80 Definition 78 File-Sharing Services see Sharing

Services First-Copy-Cost Effect (FCCE) 33,

35-38 First Movers see Innovators Five Forces see Model of the Five

Forces FIZ Karlsruhe 256 Flickr 259, 263 see also Sharing

Services - Images Followers see Imitators Follow-the-free Definition 407 Examples 414-415 Penetration Strategy 408-409 Skimming Strategy 408-409 Free Access to Knowledge 163-166

see also Censorship G Games see PC Games GENESIS 201 GENIOS 255 Geotags 264 GII see Global Information Infra-

structure

Global Information Infrastructure (GII) 11

Globalization 320-323 Goods Classification of Goods 26, 28 Consumer Goods 26 Durable Goods 26 Economic Goods 24 Free Goods 24 Information Goods 25 Qualities of Information Goods 42-

45, 482-497 Scarce Goods 24 Google 146, 201, 252-253, 259,

335-339 H Hackers see Information Subcultures HDI see Human Development Index Holography Principle 81 Hosts see Content Aggregators Human Development Index (HDI)

84-87 I I-Commerce 18 ICT see Information and Communi-

cation Technology ICT Development Index (IDI) 84-87 IDI see ICT Development Index IFO Institut für Wirtschaftsfor-

schung 197-201 Imitators Advantages 372-374 Definition 361 Disadvantages 363 Examples 361-362 IMO see Information Market Obser-

vatory Impact Factor 230-232 Implementation Services see Soft-

ware - Software Services Industries Analysis 355

612 Subject Index

Definition 347 Information 3, 7 Information and Communication

Technology (ICT) 77-78 Information Asymmetries Definition 38, 479 Examples 46-47 Impact 47-50 see also Moral

Hazard and Adverse Selection On Information Markets 40-42 On Markets 38-40 Information Capitalism 175 see also

Information Communism Information Communism 175 see

also Information Capitalism Information Economy 7-10 Information Ethics Categorial Imperative (Kant)

161 In Contrast to Information Law

161 Subject Areas 162 Information Law International Information Law

151 Laws depending on Information

120 Information Market Observatory

(IMO) 14-15 Information Paradox 41 Information Products 25 Information Sectors 7-10 Information Services 14-16, 25-26 Information Society see also

Knowledge Society Definition 10-12, 77, 82-83 Glocality 89 - 92 Informational cities 87-92 Statistical Parameters 83-84 Vs. Knowledge Society 77 Information Subcultures 102-103 Information Superhighway 11-12 Innovators Advantages 363-372, 374 Definition

Disadvantages 363 Examples 361-362, 364 Intellectual Property Arguments for Intellectual

Property Protection 171-173 Crawling and Intellectual Prop-

erty 174-175 Fair Use of Intellectual Property

174 Filesharing 537 Shopwork (Shared open work)

175 Internet Television 289-291 Invisible Web see Deep Web iTunes 288 J JAICI see Japan Association for In-

ternational Chemical Informa-tion 256

Japan Association for International Chemical Information 256

Journal Impact Factor see Impact Factor

K Knowledge 4-5 Knowledge Bases 260-261 Knowledge Economy 5-6 Knowledge Society see also Infor-

mation Society Definition 77, 83 Participation Factors 95 Statistical Parameters 84-87 vs. Information Society 77

Knowledge Worker 3-6, 8 L Last.fm 262 see also Sharing Ser-

vices - Music Legal Information Cases 210-211 see also Primary

Legal Information Citations 212-214 see also Ter-

tiary Legal Information

Subject Index 613

Classification of Legal Informa-tion 207

Customers 208 Expert Annotations 211-212 see

also Secondary Legal Informa-tion

Legal Norms 208-210 see also Primary Legal Information

Pricing Models 214 Lexis Nexis 202 Lock-In see also Switching Costs Definition 515 Development 518-531 Examples 521-522, 528 Lock-In Cycle 519-531 Long Tail Business 243 see also

STM Information Publishing M M-Commerce 17 Machine-Oriented Software see

Software - Software Products Market Analysis 355 Market Failure 33-41, 479 Market for Lemons 38 Market Information see also Busi-

ness Information and Press In-formation

Classification 183 Clients 184 Definition 192-196 Pricing Strategies 203 Media Observation 203 Media Resonance Analysis see Me-

dia Observation Microblogging 262, 270 see also

Twitter MMORPGs see PC Games - Mas-

sively Multiplayer Online Role Playing Games

Model of the Five Forces 347-348 Moral Hazard 46-50, 479 MySpace 279 see also Sharing Ser-

vices - Music

N NAICS see North American Indus-

try Classification National Information Infrastructure

(NII) 11 Nearshoring 321-323 see also Off-

shoring, Outsourcing Network Effects

And Copy Protection 468-473 Creating Network Effects 453-

455 Definition 51-52 Direct Network Effects 53-57,

427, 365, 556-557 Examples 51 Impact 411 Indirect Network Effects 57-60,

558-559 Networked Readiness Index (NRI)

85-87 New Economy 13-14 Intellectual Capital 13 Network Economy 13-14 News see Press Information NII see National Information Infra-

structure North American Industry Classifica-

tion (NAICS) 16 NRI see Networked Readiness Index O OECD see Organisation for Eco-

nomic Co-operation and Devel-opment

Office of Harmonization for the In-ternal Market (OHIP) 133

Offshoring 320-323 see also Near-shoring and Outsourcing

OHIP see Office of Harmonization for the Internal Market

Online Advertising Banner Advertising 330-332 Classification 327-328 Context-Specific Advertising

335-339

614 Subject Index

Definition 327 In-Game Advertising 332-334 Permission-Based Advertising

334-335 Personalized Advertising 332 Pricing 329 Viral Marketing 339-341 Online Auctions 385-386 Online Fraud 98-100 Online Harassment 97-98 Online Music see also Sharing Ser-

vices - Music Commercial Music Distribution

287-288 Value Chain 287-288 Open Access 244 Organisation for Economic Co-

operation and Development (OECD) 15-16

Outsourcing 320-323 see also Near-shoring and Offshoring

P Patent Cooperation Treaty (PCT)

122 Patents Disadvantages of Patenting 129 Motives for Patenting 128-129 Patent Offices 122 Patent Submissions (in Europe)

125-126 Patent Submissions (in Ger-

many) 124-125 Patent Submissions (interna-

tional) 126 Privilegs of Patent Holders 122 Requirements 121-122

Research Process 234 Vs. Utility Models 121 Pay-what-you-want (PWYW) 571 PC Games Definition and Classification

295 Development 296-297

Digital “Traditional” Games 295, 297-298

Gambling 298-299 Games with a Purpose 295,

306-307 Massively Multiplayer Oline

Role Playing Games (MMORPGs) 295, 300-304

Social Games 295, 305-306 Video Games 299-300 PCT see Patent Cooperation Treaty Peer Review 224-226 Personal Data Protection 143-145 Piracy Causes 539-545 Consumers 539-540, 524 Defintion 537-538 Distribution Forms 538-539 Effects 550-559 Measures against Piracy 564-

573 PIU see Problematic Internet Usage Political Science 105 - 109 Press Information see also Business

Information and Market Infor-mation

Classification 183 Clients 184 Definition 201 Pricing Strategies 203 Press Reviews see Media Observa-

tion Price Differentation 1st Degree see Online Auctions 2nd Degree see Windowing,

Versioning, Bundling 3rd Degree see Follow-the-free Definition 382 Examples 384 Forms 383, 417 Pricing Differentation see Price Differ-

entation Fixed Prices 380-381 Policy 379-382

Subject Index 615

Variable Prices 380-382 Primary Legal Information 207,

208-211 Privacy Information Groups of Privacy Information

167 Vs. Security 167-168 Problematic Internet Usage (PIU)

96, 302 Product Announcements 499-504 Product Information 189-191 Prosumer 259 PWYW see Pay-what-you-want R Registered Design 130 Reputation 367, 492-498 S SaaS see Software as a Service SAP 322-323 Search Engine Marketing (SEM)

252-253 Search Engine Optimization (SEO)

252-253 Search Qualities see Goods - Quali-

ties of Information Goods Search tools Classification 251 SEO see Search Engine Optimi-

zation 252-253 Secondary Legal Information 207,

211-212 Second Life 304 see also PC Games

- Massively Multiplayer Online Role Playing Games

Second Movers see Imitators SEO see Search Engine Optimiza-

tion Serials Cancellation Crisis 242 see

also STM Information - Pub-lishing

Sharing Services Illegal Filesharing see Piracy Images 263-265 see also Flickr

Music 265-266 see also Last.fm and MySpace

Videos 263 see also YouTube Signaling Advantages 483-485 Definition 479-481 Examples 486-487 Information Substitudes 485-

494 Inspection Offers 483-485 Product-Related Quality Signals

482-497 Risks 483 Signals of Strategic Market

Communication 497-507 Smoke Bombs 128 see also Patents -

Motives for Patenting Social Bookmarking 260-261, 267-

270 Social Networks 260-261, 277-280

see also Facebook Social Software 259-262 see also

Web 2.0 Social Web see Web 2.0 and Social

Software Software Definition 311 Development see Software De-

velopment 311-313 Software Products 311-312 Software Services 312-313 Software as a Service (SaaS) 312-

313 Software Development Agile Software Development

318-319 B-Model 315-216 Cascade Model 314 Component-Based Software

Development 320 Overview of Development

Models 313 Spiral Model 317 Unified Model 318 V-Model 316

616 Subject Index

Solvency Information see Credit In-formation

Sponsored Search 252-253 see also Search Engine Marketing

Springer 228, 243 Standardization see also Standards Active Strategy 440-443 Definition 427-428 Determining Factors 430-433 Examples 437, 454 Passive Strategy 443-444 Strategies 427-439 Standards see also Standardization Definition 366, 427-428 Examples 427, 430 Forms 429-430 On Information Markets 433-

435 STM Information Bibliographic Citations 220-

221, 236-240 Characteristics 222 Classification of STM Informa-

tion 219 Definition 219 Digital Archives 226-230 Documents 219-220 Ebooks 232 Facts 221, 240-242 Production Process 224-226 see

also Peer Review Publishing 242-245 Value Chain 221, 245 Stock Market Information 196 Substitudes 433 see also Standards Surface Web 251 Switching Costs see also Lock-In Creation of Switching Costs

525-531 Definition 366, 515-516 Economic Switching Costs 516 On Information Goods 517-518 Psychological Switching Costs

516

Social Switching Barriers 516-517

System Software see Software - Software Products

T Tags 267 TDT see Topic Detection and

Tracking Telematics 11 Telemedia Law 145-147 see also

Censorship Tempo Principle 81 Terrorist Group in the Internet 103-

105 Tertiary Legal Information 207,

212-214 Time Series Definition 196 Example for Construction 197-

201 Timing of Market Entry 361-374 see

also Innovators and Imitators Topic Detection and Tracking

(TDT) 201-202 Trademarks Domain Names 133-135 Kinds of Brands 131 Non-registrable Brands 132 Trademark Application 132 Twitter 262, 275-277 see also Mi-

croblogging U Utility models see also Patents Definition 126-127 Vs. Patents 121, 126-127 V Value Net Model Defintion 349-350 Elements 350-353 Example 352 On Information Markets 353-

354

Subject Index 617

Strategic Variables 356-358 Versioning Advantages 391 Definition 389-390 Examples 394 Forms 394 Principle of Self-Selection 392-

394 Vickrey Auction 337 Video on Demand 263, 544, 569 see

also YouTube Viral Marketing 339-341 W Warranties 486-489 Web 2.0 Definition 259 Business Modells 261 Classification of Services 260

Weblogs 270, 273-275 WebTV see Internet Television Wikipedia 259, 270-273 see also

Wikis Wikis 270-273 see also Wikipedia Windowing 386-398 WIPO see World Intellectual Prop-

erty Organization Wisdom of crowds 261 World Intellectual Property Organi-

zation (WIPO) 122, 126, 136 World of Warcraft 301-302 see also

PC Games – Massively Multi-player Online Role Playing Games

Y YouTube 259, 262 see also Video

on Demand