Independent Economic Development Task

ForceMeeting #18

January 8, 2014

K. Gleasman

1/8/2014 1

Agenda• Review and approve meeting notes from Mtg #17• Review mission/vision proposals• Discuss recurring themes; commonality• Skeleton of deck for January 25 presentation• Other topics from task force• Public Comment – Summarized Input• Adjourn

1/8/2014 2

Review and approve meeting notes from Mtg #17

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Transylvania CountyIndependent Economic Development Task Force

1/4/2014 Mtg 17 Members Present: Bradford Gleasman Harris Higgins Neumann Watkins WhitmireMembers Absent: Bradford Gleasman Harris Higgins Neumann Watkins WhitmireOthers Present: NoneRecording Secretary: Karen GleasmanITEM DISCUSSION BEYOND SLIDE DECK ACTION Review and approve Mtg Notes 16 Approved Review conclusions from 12/6/13 full Extensive discussion about various proposals day session Iterate, through discussion Extensive discussion with many details Karen to summarize for public presentation

at end of January.

Vision statement Vision is what

Defer detailed discussion until 1/8/14

Mission statementMission is how

Defer detailed discussion until 1/8/14

Public comment through email No input received Email account open: TCIEDTF@gmail.com Adjourn

Mission Statements – the “why & how, now”See WORD file for alternatives to be discussed.

Hard copies made available at the meeting.

Discussion – recurring themes, is there a close initial Mission we can propose as a starting point for the new organization?

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Vision Statements – the “future what”See WORD file for alternatives to be discussed.

Hard copies made available at the meeting.

Discussion – recurring themes, is there a close initial Vision we can propose as a starting point for the new organization?

1/8/2014 5

Skeleton of deck for community meeting• Introduce team• Define scope of effort and purpose of this presentation• Recommend economic development organization structure, mission, vision,

and preliminary budget estimate• Provide targeted industries and initial marketing plan

• Organization structure recommendation• Answer anticipated questions with discussion• Next steps

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Jan 29Jan 29

MarchMarch

Questions

1. What process did you use to get to the recommendation? 2. What large businesses will be targeted?3. When will we get back to Ecusta/Dupont era wages?4. Besides the new organization, what else is recommended?5. How much will this cost and how will it be funded?6. What will this organization actually do?7. If we do this, are new jobs guaranteed?8. What is different between today’s and recommended organization?

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Questions, cont

9. When will we see new jobs?10. How will I know when jobs are available?11. How can I best prepare to be a good candidate for the new jobs?

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Other topics from task force members

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Public Comment – process

• Please send public comment to:o email address: TCIEDTF@gmail.com or

• Or provide in writing prior to or after each meeting.• New email will be accessible to all task force members• Karen Gleasman will ensure written comments are passed on to all

task force members

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Public Comment – summarized input

As a public record of what J. Goldsmith said about the un-used rail line. The group heard her say pretty emphatically that none of our target industries – companies with 35 to a max of 50 employees would ever be of the size to require rail service. Her example of numbers of pallets an industry would have to be shipping to use rail vs truck was pretty convincing.

While I respect the committee’s decision to not let the Friends of the Ecusta Trail present to the group at this time, I still think we have some knowledge to share that would be helpful.

On January 9, 2014, 7 pm, at the Community Services Building, Mr. Ned Doyle will present: “Clean Energy for TC”, examining the ways we as a community can get involved in a regional effort to bring solar power to the Mountains

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Adjourn

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Tomorrow – one possible vision

Numerous small businesses have been established in Transylvania County to add to successful current businesses.

This has resulted in net job growth and a growing per capita income compared with 2013 data.

Families are thriving and young citizens are finding great reasons to stay or return.

Baby boomers continue to retire here with wonderful outlets to enjoy life and make a difference

Our diverse arts and recreation culture is even better supported with the stronger economy

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Roadmap to complete 3 tasks

TASK #1 TASK #3Recommend TC EDO ID Target IndustriesOrg Structure Prelim Marketing Plan

Debate Pros/ConsAlternatives

Develop AlternativeStructures

Study J. Goldsmith Analyze Agency TASK #2EDO Construct Data Develop Mission/Vision

Brand for TC EDOModify J. Goldsmith Develop decisionEDO Approach criteria

Modify TC Assets Review AgencyChallenges Data

Review J. Goldsmith Collect Agency Prep for AgencyReport Data Data Collection

Have brainstormed list of 27 targeted industries

Reviewed and modified:TC AssetsTC ChallengesTargeted companies profileApproach to econ developmentBrandingMarketing

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9/11/2013

12/06/2013

Mission statements

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MissionCOC The Brevard/Transylvania Chamber of Commerce shall promote the economic well

being of the local business community and be a catalyst for the collaboration of businesses, local government, civic and community organizations in order to enhance the quality of life for its residents.

TP To promote diversified industries and mfg establishments within Transylvania County, rendering financial and/or other assistance, acquiring real or personal property as needed, to make contracts, serve as Certified Development Company under SBA, and to act in conjuction with TCED Commission for betterment of trade area of TC

EDAB Advisory board to county commissioners in developing and carrying out effective Economic Development Program

HOB Non-profit organization whose purpose is to maintain a vital downtown. Revitalization is done through design, economic restructuring, promotion, and organization

TDA commissioned by the Legislature and our Commissioners in 1986, to work on travel and tourism in our county

TCOPED Actively support a diverse mixture of existing and new businesses in order to retain and create new jobs, increase the tax base, and promote as

Brevard The mission of the City of Brevard is to promote a high quality of life, support economic prosperity, and cultivate community while honoring its heritage and culture.

Targeted completion date – after upgrade• Oct 23, 2013: propose process to analyze agency data• Oct 30, 2013: finalize process to analyze agency data (retreats?)• October 31, 2013: most all agency input received• November (with holidays): analyze data• December: propose/evaluate organization construct alternatives• End of January: Interim report to community – Brand, mission, vision,

brainstormed list of targeted businesses, and EDO construct(s) • Feb 12 – finalize org construct, brand, mission, vision • March – Select targeted businesses, develop initial marketing plan• March – Final report prepared/presented to community and commissioners

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Definition of Economic Development

“Economic development is a process by which a community creates, retains, and reinvests wealth, and improves the quality of life.”

David Dodson, MDC Inc, Chapel Hill, NC

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Targeted industry brainstormed list 10/9/2013

Goldsmith Industries

Industries Industries Industries Target Company Profile

Nutraceuticals Aerospace industry parts Cut & Sew Medical care recoveryRev range: $50K - $50M

Outdoor Recreation Equipment Composites 3D Printing

Number of employees: 1-150

Food and Beverage

Consider methods of mfg: e.g. precision maching, web based

Environmental industries, e.g. recycled matls -> t-shirts

Retention/expansion of current businesses

Automotive Parts Brevard College BRCCQuality of place is big draw

Sports, Health, and Wellness Bamboo CampsPotential for above average pay

Solo Worker Destination spa Medical equipment

Tourism Destination health club Labs e.g. biomedical

Research lab: e.g. farm/agri Build musical instruments

Food processing, e.g. apples More movies hereArtisanal agriculture, e.g. mustards, Do More bars Music recording studios

Expansion of TVS EventsParts/supplies for existing comp., e.g. cans for OSKAR BLUES Continuing careMore like Everett Farms, Busy Bee

NOT in conflict with quality of place

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