increase your lead generation with linkedin

15
Public and in-house Training Courses - for any size business with a web presence - Leveraging all areas of Social Media and Social Platforms; Online Advertising; Google Analytics. LinkedIn and Lead Generation + #GetTrainedUK

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Increase your lead generation by learning the strategies to networking and building relationships on LinkedIn

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Page 1: Increase your lead generation with LinkedIn

Public and in-house Training Courses - for any size business with a web presence- Leveraging all areas of Social Media and Social Platforms; Online Advertising; Google Analytics.

LinkedIn and Lead Generation

+

#GetTrainedUK

Page 2: Increase your lead generation with LinkedIn

David Taylor@savvysocialDT www.zoodikers.comSocial media author, trainer, marketing consultant and speaker. Helping businesses to communicate more effectively. Co-author – The Business of Being Social and Fusion, the New Way of MarketingColumnist on Metro newspaper

Business Training Made Simple deliver public and in-house Training Courses - for any size business with a web presence- Leveraging all areas of Social Media and Social Platforms; Online Advertising; Google Analytics.

#GetTrainedUK

Page 3: Increase your lead generation with LinkedIn

• Quick Intro to LinkedIn

• Getting to All Star

• Company Profiles

• Building an effective database

• Leveraging your connections

What we’ll cover today…

#GetTrainedUK

Page 4: Increase your lead generation with LinkedIn

• There are now 300 million users worldwide

• Over 11 million in the UK

• Very much the Facebook of the business world

• Incredibly effective CRM, business intelligence and networking tool

• And of course powerful lead generation channel

#GetTrainedUK

Page 5: Increase your lead generation with LinkedIn

Business Objectives

Plan EngageAnalyseListen

Who will manage or

channels and when

What’s being said about you or your competitors

What will your response be

Have well prepared lines to

take

ALL social media activity is about delivering on your...

#GetTrainedUK

Page 6: Increase your lead generation with LinkedIn

Getting to All Star

#GetTrainedUK

Page 7: Increase your lead generation with LinkedIn

Company Pages#GetTrainedUK

Page 8: Increase your lead generation with LinkedIn

Showcase Pages#GetTrainedUK

Page 9: Increase your lead generation with LinkedIn

Building an effective database#GetTrainedUK

Page 10: Increase your lead generation with LinkedIn

Wrap Up

• Create a defined LinkedIn strategy to help you achieve your business goals.

• Make sure all your employees get to All Star• Use Company and Showcase Pages• Build an effective database• Use the people you know to get to the people you want to know• Be proactive.

#GetTrainedUK

Page 11: Increase your lead generation with LinkedIn

More to Help You on Your Journey

www.businesstrainingmadesimple.co.ukwww.businesstrainingmadesimple.co.uk

#GetTrainedUK

Page 12: Increase your lead generation with LinkedIn

Upcoming Hangouts and Courses

• Next Google Hangout –You are what you Share – Setting your Content Strategy for Business Growth

• *New Courses* - Pinterest and Instagram* – 16th May- The Single Sales Principle – 2nd June- Search Marketing Bundle – 23rd - 25th June (Save over £100)

• Next LinkedIn Course - 28th May

www.businesstrainingmadesimple.co.ukwww.businesstrainingmadesimple.co.uk

Page 13: Increase your lead generation with LinkedIn

Follow us for hints & tips, current Social Media news and course

information @GetTrainedUK#GetTrainedUK

LinkedIn.com/company/Business-Training-Made-Simple

uk.linkedin.com/in/jenniferhowden/

uk.linkedin.com/in/skerrigan/

Facebook.com/madesimplegroup

www.businesstrainingmadesimple.co.ukwww.businesstrainingmadesimple.co.uk

@businesstrainingmadesimple

www.google.com/+BusinesstrainingmadesimpleCoUk

http://www.pinterest.com/madesimplegroup

Page 14: Increase your lead generation with LinkedIn

Services We OfferTraining CoursesWe train in Social Media Marketing, Search Engine Marketing, Content Marketing and much more. In-House TrainingWe can build any course specifically for your company needs. With our experts we design training which will benefit you. Social Media Services and Online Visibility SolutionsSocial Media ManagementContent MarketingWed Design and Graphic DesignOnline Advertising ( PPC on Google, Facebook & LinkedIn)Marketing Strategy Planning and Consulting Free ResourcesBlog :Hint and tips on our blog. Please subscribewww.businesstrainignmadesimple/blog/ Webinars:Join our Google Hangouts for free! Each month we run useful seminars on what we do best. Register on our website – www.businesstrainingmadesimple.co.uk/free-webinars.html Video:View our course testimonial, meet our trainers and view our past Google Hangouts –www.youtube.com/mymotraining

Page 15: Increase your lead generation with LinkedIn

Certification

Certificate for each course/Advanced Certificate (20 POINTS)/Master Certificate (27 POINTS)

Social Media

Marketing

TOPIC POINTS

Social Media for Business

4

Social Media Strategy

Workshop

8

Twitter 4

LinkedIN 4

Facebook 4

Pinterest and Instagram

2

Content

Content Marketing 4

Search Engine Marketing

AdWords 4

SEO 6

Analytics 6

Towards Social Media Marketing Advanced & Masters

Towards Search Engine Marketing Advanced Can be used for either

www.businesstrainingmadesimple.co.ukwww.businesstrainingmadesimple.co.uk