inbound marketing and design in charlotte
TRANSCRIPT
Possible Web, Inc.
Inbound Marketing
as a Premium Managed Service
HEADQUARTERED IN CHARLOTTEMARKETING WORLDWIDE
100% US BASED WORK
7/365 UNLIMITED EMAIL SUPPORT
DEDICATED ACCOUNT MANAGER
5+ MARKETING SYSTEMS INCLUDED
3 SOCIAL NETWORKS COVERED
UNLIMITED TRAFFIC (no extra fees)
PREMIUM WEB SECURITY
TOOLS USED BY FORTUNE 500 COMPANIES
The Changing B2B Buyer• Buyers are seeking and finding more
information on their own—they’re in control
• There is an information abundance and we have to be heard through the noise
• To drive revenue, marketers must become more adept at identifying sales-ready leads and nurturing the remainder
• Companies need to interact with prospects early in the sales process, by providing relevant information in the early stages of the buying process
A recent report from Forrester found:
“Buyers seek out 3 pieces of content about a vendor for every 1 piece sent by a marketer, and for every 1 piece sent from sales”
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WEBSITES vs. ONLINE BUSINESSES
You need to Create a Revenue Generating Online presence.
• Get better quality traffic
• Prospect & Nurture
• Improve Revenue Performance:
– Conversion rates
– Time in a particular stage (velocity)
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What We Will Do Together• Identify our buyer and understand the buying journey
• Source “in the market” traffic from world’s top sites
• Implement marketing automation and campaign tracking to
make sure every dollar is maximized
• Create lead scoring and nurturing programs that enable us to
hand off warmer leads to sales
• Measure and adapt based on testing
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Is your website built to convert leads at every opportunity?
In 2015 you no longer just need a website, you need a revenue generating online presence.
It starts with a website makeover.
Why? Not to win a website
contest! We want leads. Let’s get:
• Conversion Ready
• Mobile Responsive
• User Friendly
DO YOU HAVE TIME TO WORRY ABOUT UPTIME?ZERO Maintenance, ZERO Worry, 100% Backed Up & Secure
Call Possible Web for a free initial marketing strategy session.
(704) 594-5796
Now It’s Time To Prospect
Our strategy will include an SEO strategy, Social Media Marketing and Content Marketing to refer industry relevant traffic and hot leads.
Optimized landing pages is where your money will be made. Our landing pages convert AND tie into a
premium marketing automation platform.
Next Steps To Making More Money
Advanced Assessment and Continued Development
• Identify “hits” and “misses”
• Develop additional content resources for lead generation
• Test and optimize emails and landing pages for various segments
• Create advanced, automated, trigger-based campaigns for more segments
Marketing Automation Strategy Development
• Implement web page tracking and automation system
• Develop preliminary lead scoring strategy
• Define high-value segments in database
• Create standard set of automated, trigger-based campaigns for key segments
Initial Assessment
• Identify current successes and areas for improvement
• Begin evaluating market, competition and online traffic opportunities
• Launch Campaign
0 12 months
Strategize1
STAGE 2 STAGE 3
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ImproveMonetize
WE INCLUDE UNLIMITED CONSULTWant to know what a keyword is? Email us! Want to bounce a marketing idea off of us? Email us! While some companies provide free support, we provide unlimited support and consultation for any of your marketing needs – regardless if we are providing the service. We know about event marketing, direct marketing, logo design and lots more.
Simply email us at [email protected] and we’ll respond and get a conversation going. Live Chat coming in 2015, chat with a marketing expert 7 days a week, for free.
By Coming OnboardEnjoy the following benefits:
• More innovation
• Greater scalability
• Enhanced targeting
• Increase conversion
• Increase marketing productivity
• Improve lead nurturing
• Increase sales effectiveness
• More visibility into key analytics
• Turn marketing into a revenue driver
10 Easy Ways To Get in Touch
• Call us (704) 594-5796
• Email [email protected]
• Submit online form www.possibleweb.com
• Find us on Facebook
• Follow us on Twitter
• Circle us on Google+
• Connect with any of us on LinkedIn
• Join our Marketing Community Modern SEO & Digital Marketing
• Meet us for a coffee (Charlotte only!)
• Send us a note:– PO BOX 00000 Charlotte, NC 28270
We are available to our clients 7 days a week.