imr weekly vehicle maintenance monitor...20.2% 19.9% 16.0% 22.1% 18.5% 26.4% 19.2% 21.1% 21.1% 31.1%...

Weekly Vehicle Maintenance MonitorWeek Beginning: July 27th, 2020

Wave 3

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3

Table of Contents

Overview- Dashboard……………………………………….………………..4- Weekly Highlights……………………..…………..............5

Maintenance- Maintenance Performed Last Week………………..…7

- % of vehicles who had maintenance performed last week- % of households with maintenance performed as DIY- Channel Share- % of households performing repair as first time DIY

- Channel Share – Last Week Maintenance……….....8

- Delayed Maintenance…….………………………………...10- % of vehicles that had maintenance delayed

- % of delayed maintenance intended to be performed as DIY- Channel Share Intention- % of households intending to repair as first time DIY

- Channel Share – Delayed Maintenance……………11

Vehicle Maintainer Attitudes & Perceptions- Vehicle Maintainer Driving Habit Perceptions…..12

- Vehicle maintainer’s impression of driving habits - Trend

- Vehicle maintainer’s impression of driving habits - Rurality- Vehicle maintainer’s impression of driving habits - Region

- Vehicle Maintenance Sentiment…….………….……..13- Vehicle maintenance sentiment - Total

- Vehicle maintenance sentiment – Region- Risk of COVID-19 exposure – Total- Risk of COVID-19 exposure - Region

- Vehicle Maintainer's Pandemic Perceptions……..14- Vehicle maintainer’s pandemic perceptions - Trend

- Vehicle maintainer’s pandemic perceptions - Rurality- Vehicle maintainer’s pandemic perceptions - Region

- Vehicle Maintainer's Economic Perceptions………17- Vehicle maintainer’s economic perceptions - Trend

- Vehicle maintainer’s economic perceptions - Rurality- Vehicle maintainer’s economic perceptions – Region- Vehicle maintainer’s economic perceptions – Generations

Sentiment/Attitude Trends- Sentiment Toward Repair/Maintenance…………..19- COVID Exposure Risk Sentiment…….………….……..22

Appendix- Methodology……………………………………………….…..25- Weekly Vehicle Maintenance Monitor Topics…...26- Parts, Services & Chemicals Tracked…….…………..27

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Dashboard: This Week (July 27, 2020 – August 2, 2020) vs. Last Week

HHLDs PerformingMaintenance

36% 12%

DelayedMaintenance

29%

NewDIYers

19% ----

33.1%

66.9%

DIY

DIFM

Installation Method

2%

18.0%

82.0%

New Car Dealer

Aftermarket

DIFM Channel Share Shifts

50.6%

21.5%

21.7%

Auto PartsRetailers

Mass Merchants

eTailers

DIY Channel Share Shifts (select channels)

2%

Top 2 Box“Likely”

If a vehicle in your hhld needed maintenance\repair today, would you:

Perform the maintenance/repair yourself even if you’ve never done it before

Look for the least expensive option for maintenance/repair

Purchase parts from online only sources (like Amazon, eBay, RockAuto, etc)

Pay more for higher quality, longer lasting automotive parts

Research auto parts brands

Research reviews for vehicle repair shops

Take advantage of a financing option for a major or costly repair(s)*

Choose a repair shop that offers a ‘touchless’ customer experience*

Accept an appointment in the future for your vehicle’s next scheduled maintenance*

2%

Top 2 Box“Worried”

How worried are you about:

Taking my vehicle to a repair shop for service

Shopping in-store at an auto parts retailer (AutoZone, Advance, O’Reillys, etc)

Shopping in-store at a discount\mass-merchant (Walmart, Target, Costco, etc)

Travelling on public transportation

Travelling via Ride Sharing (Uber, Lyft, etc)

100%

0%

50%

17%

Driving More than Last Week

3%

100%

0%

50%

38%

Economy is Doing Better

100%

0%

50%

22%

COVID in U.S. Getting Better

1%

100%

0%

50%

80%

COVID - Worried @ Getting

6%

2%

10%

1%

1%

3%

1%

1%

----

----

----

----

3%

----

6%

*Data available starting W4

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This Week’s Highlights (July 27, 2020 – August 2, 2020)

▪ DIY channel share among auto parts retailers increased roughly 10% from last week. Conversely,households performing maintenance dropped about 12% from last week.

▪ Among vehicles reported in the survey, 36.3% had some sort of maintenance/repair done over thepast week. Among those households, 33.1% performed those repairs as DIYers. Additionally, 18.8%of those DIYers reported being first time DIYers.

▪ Among vehicles reported in the survey, 29.1% had some sort of maintenance/repair delayed overthe past week. Among those households, 27.9% intended to perform those repairs as DIYers.Additionally, 22.1% of those consumers that intended to be DIYers reported being first time DIYers.

▪ 16.8% of consumers reported driving more over the past week which is about a 3% decline from theprevious week (20.1% in W2). However, 23.9% of consumers in urban neighborhoods reporteddriving more over the past week which is 7.1% higher than the national average.EXAMPLE

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Last Week Maintenance

Full Service Market Research for the Automotive Industry

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39.4%

47.8%

36.3%35.8%

48.2%

35.3%

41.0%

51.1%

37.2%34.2%

40.4%

33.3%

43.2%

50.2%

38.1%

7/13/20 (W1) W2 W3

Total West Northeast Midwest South

% of Vehicles with Maintenance\Repairs Performed Last Week

© IMR Inc. WEEKLY VMM, JULY 27 - AUGUST 2, 2020

47.1%

34.5% 33.1%

45.3%

37.9%

28.5%

44.8%

30.5%

34.1%

44.2%

28.7%

33.6%

50.0%

36.6% 34.8%

7/13/20 (W1) W2 W3


% of Maintenance\Repairs Performed as DIY


7

Maintenance Performed Last Week

15.6% 18.4% 18.8%

11.1%18.7% 20.9%

15.4%

18.2% 20.7%

14.9%11.3%

15.8%

18.1% 22.5%18.3%

7/13/20 (W1) W2 W3


% of Respondents as First Time DIYers


Total%

Millennial%

Gen X%

Boomer%

Silent%

% of Households Performing Repair as DIY for First Time 18.8 31.3 14.0 2.2 8.9


% of Respondents as First Time DIYers

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Maintenance Performed Last Week – Channel Share

DIY Channel Share Total West Northeast Midwest South

Channel W1%

W2%

W3%

W1%

W2%

W3%

W1%

W2%

W3%

W1%

W2%

W3%

W1%

W2%

W3%

Auto Parts Retailer 50.8 40.5 50.6 53.2 40.0 50.0 59.5 38.2 64.1 53.6 57.5 47.7 47.0 37.6 47.3

Discount Store-Mass Merchandiser

22.8 27.3 21.5 23.4 24.8 21.4 11.9 32.7 25.6 23.2 25.0 22.7 25.3 27.7 19.6

Online Parts Sources 13.8 18.0 16.0 17.0 21.0 14.3 11.9 23.6 10.3 5.4 2.5 9.1 16.3 17.9 21.4

Auto Parts Wholesaler 8.0 11.8 10.5 4.3 12.4 14.3 14.3 5.5 0.0 7.1 10.0 15.9 7.8 13.9 10.7

Other 4.5 2.4 1.3 2.1 1.9 0.0 2.4 0.0 0.0 10.7 5.0 4.5 3.6 2.9 0.9

DIFM Channel Share Total West Northeast Midwest South

Channel W1%

W2%

W3%

W1%

W2%

W3%

W1%

W2%

W3%

W1%

W2%

W3%

W1%

W2%

W3%

New\Used Car Dealer 21.1 18.9 18.0 18.4 19.7 16.4 27.1 20.4 26.4 23.6 16.1 18.6 19.3 13.8 15.3


Quick Lube Specialist 13.7 14.3 12.6 11.2 13.6 15.8 8.5 10.9 7.2 14.6 18.1 9.3 15.6 10.8 14.6

Independent Repair Shop 14.7 16.3 15.9 13.6 11.5 18.8 24.6 15.2 12.0 13.2 18.7 15.7 12.8 14.0 15.9


11.9 14.8 12.3 9.6 10.4 7.9 6.8 12.3 11.2 13.9 11.4 14.3 13.3 15.0 14.3

Tire Dealer 6.5 6.3 6.8 5.6 4.3 6.1 5.1 7.1 4.0 4.2 5.2 11.4 7.9 8.0 6.2

National Repair Chain 4.2 5.3 3.4 4.8 5.7 7.3 0.8 4.7 1.6 2.1 4.1 5.0 5.6 6.2 1.3

Repair Specialist 3.7 3.8 3.8 7.2 7.5 1.2 2.5 4.3 4.0 4.2 2.6 5.7 2.8 6.0 4.2

Collision Repair Shop 1.3 2.3 2.3 3.2 3.9 1.8 0.0 2.4 3.2 0.7 4.1 3.6 1.4 6.0 1.6

Other 2.8 0.6 1.4 3.2 3.9 0.6 2.5 4.3 0.8 4.9 0.5 1.4 2.1 3.7 1.9



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Delayed Maintenance


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24.7% 27.5%

29.1%

23.6%26.6% 26.4%

24.6% 26.1% 27.4%

22.7%25.7%

26.9%

26.4%

29.9%

32.6%

7/13/20 (W1) W2 W3


% of Vehicles Delaying Maintenance


26.5%29.3% 27.9%

25.6% 25.8% 27.2%26.9%

31.1% 32.6%

17.4%

28.7%25.4%

31.0% 30.5%

27.6%

7/13/20 (W1) W2 W3


% of Delayed Maintenance Intended to be Performed as DIY


10

Delayed Maintenance

14.1% 24.6% 22.8%

10.6% 23.0% 24.4%

13.2%23.5% 21.2%

13.5% 19.2%21.2%

16.5% 29.3% 23.5%

7/13/20 (W1) W2 W3


% of Respondents Intending to Repair as DIY For First Time


Total%

Millennial%

Gen X%

Boomer%

Silent%

% of Households Performing Repair as DIY for First Time 22.8 33.8 17.9 6.9 17.8


% of Respondents Intending to repair as DIY For First Time

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Delayed Maintenance – Channel Share Intention

DIY Channel Share Intention


Channel W1%

W2%

W3%

W1%*

W2%

W3%*

W1%*

W2%*

W3%

W1%*

W2%*

W3%*

W1%

W2%

W3%



21.3 27.1 23.5 16.7 24.2 20.7 30.0 21.7 20.7 20.0 21.2 21.4 20.3 32.1 26.3

Online Parts Sources 18.1 21.8 21.7 16.7 27.3 24.1 20.0 21.7 17.2 15.0 15.2 17.9 18.8 22.2 23.8

Auto Parts Wholesaler 6.3 7.1 13.3 0.0 12.1 20.7 5.0 4.3 3.4 10.0 3.0 17.9 7.2 7.4 12.5

Other 6.3 1.2 2.4 16.7 0.0 0.0 5.0 0.0 6.9 5.0 3.0 0.0 4.3 1.2 2.5

DIFM Channel Share Intention


Channel W1%

W2%

W3%

W1%

W2%

W3%

W1%

W2%

W3%

W1%

W2%

W3%

W1%

W2%

W3%

New\Used Car Dealer 16.5 15.3 15.7 27.1 19.0 17.8 20.9 12.9 21.1 10.7 18.7 14.6 13.4 13.1 13.7


Quick Lube Specialist 11.0 17.0 16.1 11.8 15.7 17.8 11.6 21.8 13.7 7.8 16.4 13.2 12.1 16.5 17.6

Independent Repair Shop 19.1 18.8 19.6 21.2 13.7 24.0 19.8 23.8 16.8 22.3 19.4 17.9 16.5 19.3 19.5


9.6 12.0 10.9 7.1 6.5 7.0 4.7 6.9 9.5 13.6 14.9 8.6 10.7 14.8 14.0

Tire Dealer 9.8 6.5 8.5 5.9 8.5 8.5 5.8 3.0 2.1 11.7 3.0 14.6 12.1 8.0 7.5

National Repair Chain 4.2 4.9 4.1 1.2 7.2 3.9 3.5 6.9 0.0 5.8 1.5 4.6 4.9 4.5 5.2

Repair Specialist 5.4 3.9 3.1 2.4 5.2 4.7 4.7 1.0 5.3 1.0 3.0 2.0 8.9 4.5 2.3

Collision Repair Shop 1.8 3.6 2.1 2.4 3.9 0.0 0.0 5.0 2.1 1.0 3.0 2.6 2.7 3.4 2.6

Other 2.4 0.4 1.5 4.7 0.0 0.8 3.5 2.0 4.2 3.9 0.0 2.0 0.4 0.3 0.7

*Small Sample Size



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Vehicle Maintainer Attitudes & Perceptions


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Vehicle Maintainer Driving Habit Perceptions

12.4%20.1% 16.8%

33.2%30.8% 32.7%

54.5%49.1% 50.4%

7/13/20 (W1) W2 W3

Driving More Driving Less Driving the Same

Compared to one week ago, would you say this week you are:


Vehicle Maintainer’s Impression of their Driving Habits



Total%

West%

Northeast%

Midwest%

South%

Driving More 16.8 17.8 14.5 12.2 20.0

Driving Less 32.7 32.4 33.2 28.8 34.8

Driving the Same 50.4 49.8 52.3 59.0 45.2




Total%

Urban%

Suburban%

Rural%

Driving More 16.8 23.9 15.4 9.3

Driving Less 32.7 31.1 33.0 34.7

Driving the Same 50.4 45.0 51.7 56.0


11.1%

19.6%17.8%

12.1%

18.7%

14.5%12.6%

16.4%

12.2%12.9%

23.3%

20.0%

7/13/20 (W1) W2 W3

West Northeast Midwest South


Compared to one week ago, would you say this week you are (Driving More)


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14

13.8%

19.0%

14.8%

18.7%

20.2%

19.9%

16.0%

22.1%

18.5%

26.4%

19.2%

21.1%

21.1%

31.1%

26.8%

32.8%

28.5%

25.2%

16.0%

15.1%

14.8%

13.1%

13.2%

15.4%

33.1%

12.8%

25.1%

9.0%

18.9%

18.4%

Perform the maintenance/repair yourself even if you'venever done it before

Look for the least expensive option formaintenance/repair

Purchase parts from online only sources (like Amazon,eBay, RockAuto, etc)

Pay more for higher quality, longer lasting automotiveparts

Research auto parts brands

Research reviews for vehicle repair shops

Extremely Likely 2 3 4 Extremely Unlikely


If a vehicle in your household needed maintenance or repair today, would you:

If a vehicle in your household needed maintenance or repair today, would you:

% Top 2 BoxTotal

%West

%Northeast

%Midwest

%South

%

Perform the maintenance/repair yourself even if you've never done it before

29.8 32.4 31.6 23.4 30.9

Look for the least expensive option for maintenance/repair

41.1 40.9 39.4 37.4 44.2

Purchase parts from online only sources (like Amazon, eBay, RockAuto, etc)

33.3 36.9 36.8 20.7 36.5

Pay more for higher quality, longer lasting automotive parts

45.1 43.6 46.1 44.6 45.7

Research auto parts brands 39.4 36.0 43.5 33.8 42.5

Research reviews for vehicle repair shops 41.0 38.7 44.6 33.3 44.7


Vehicle Maintenance Sentiment

13.0%

15.8%

16.7%

42.0%

38.2%

14.7%

15.1%

20.7%

19.0%

20.6%

29.8%

33.7%

32.3%

18.9%

19.1%

24.8%

21.8%

20.1%

9.5%

11.8%

17.7%

13.6%

10.2%

10.6%

10.3%

Taking my vehicle to a repair shop for service

Shopping in-store at an auto parts retailer (AutoZone,Advance, O'Reillys, etc)

Shopping in-store at a discount\mass-merchant(Walmart, Target, Costco, etc)

Travelling on public transportation

Travelling via Ride Sharing (Uber, Lyft, etc)

Extremely Worried 2 3 4 Not Worried at All


How worried are you about being exposed to COVID-19:

How worried are you about being exposed to COVID-19:

% Top 2 BoxTotal

%West

%Northeast

%Midwest

%South

%

Taking my vehicle to a repair shop for service 27.7 30.2 23.8 27.9 28.1

Shopping in-store at an auto parts retailer 30.9 32.9 24.9 28.4 34.1

Shopping in-store at a discount\mass-merchant 37.4 40.0 33.7 36.0 38.3

Travelling on public transportation 61.0 61.8 60.1 65.8 58.5

Travelling via Ride Sharing 58.8 57.3 61.7 62.6 56.0


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Vehicle Maintainer’s Pandemic Perceptions

19.2%23.4% 22.3%

63.0%

52.8% 53.4%

7/13/20 (W1) W2 W3

Getting Better Getting Worse

What's your impression of the Coronavirus situation in the U.S. today:


Vehicle Maintainer’s Impression of U.S. Coronavirus Situation



Total%

West%

Northeast%

Midwest%

South%

Getting Better 22.3 19.1 26.9 18.5 24.0

Getting Worse 53.4 55.1 49.2 59.5 51.1

Net “Getting Better” -31.1 -36.0 -22.3 -41.0 -27.2


-43.8%

-29.4% -31.1%

7/13/20 (W1) W2 W3

"Getting Better" (net)






Total%

Urban%

Suburban%

Rural%

Getting Better 22.3 31.1 18.5 18.1

Getting Worse 53.4 47.8 54.5 59.6

Net “Getting Better” -31.1 -16.7 -36.0 -41.5

© IMR Inc. WEEKLY VMM, JULY 27 - AUGUST 2, 2020EXAMPLE R

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Vehicle Maintainer’s Pandemic Perceptions

35.4% 33.6%

35.8%

42.4% 40.4%43.7%

16.4%20.0%

14.5%

5.7%6.0% 6.0%

7/13/20 (W1) W2 W3

Very worried Somewhat worried Not too worried Not at all worried

How worried are you that you or someone in your family will be exposed to coronavirus (COVID-19)


Vehicle Maintainer’s Concern about Getting Covid-19


How worried are you that you or someone in your family will be exposed to coronavirus (COVID-19):

Total%

West%

Northeast%

Midwest%

South%

Very Worried 35.8 37.3 36.3 27.9 39.0

Somewhat Worried 43.6 43.1 43.0 53.2 39.0

Not too Worried 14.5 12.4 15.0 14.4 15.6

Not at all Worried 6.0 7.1 5.7 4.5 6.4




Total%

Urban%

Suburban%

Rural%

Very Worried 35.8 40.3 34.6 31.6

Somewhat Worried 43.6 40.3 45.1 45.1

Not too Worried 14.5 12.6 14.6 17.6

Not at all Worried 6.0 6.9 5.6 5.7




Total%

Millennial%

Gen X%

Boomer%

Silent%

Very Worried 35.8 37.0 35.8 38.0 28.9

Somewhat Worried 43.6 46.6 44.5 40.9 37.8

Not too Worried 14.5 10.0 14.0 15.2 31.1

Not at all Worried 6.0 6.4 5.7 5.8 2.2


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Vehicle Maintainer’s Economic Perceptions

11.1%

15.9%

13.9%

23.8% 22.0%

23.7%

23.9%

26.1%

22.9%

22.4%

20.1%

22.7%

18.8%

15.8%

16.8%

7/13/20 (W1) W2 W3

Very Optimistic Somewhat Optimistic Unsure Somewhat Pessimistic Very Pessimistic

Overall, today, how optimistic are you about the U.S. economy?


Vehicle Maintainer’s Economic Optimism



Total%

West%

Northeast%

Midwest%

South%

Very Optimistic 13.9 13.8 14.5 9.5 16.0

Somewhat Optimistic 23.7 21.8 25.4 25.7 23.0

Unsure 22.9 20.0 21.2 23.9 24.7

Somewhat Pessimistic 22.7 21.8 26.4 25.7 19.8

Very Pessimistic 16.8 22.7 12.4 15.3 16.5




Total%

Urban%

Suburban%

Rural%

Very Optimistic 13.9 21.7 10.7 9.8

Somewhat Optimistic 23.7 19.2 26.2 24.4

Unsure 22.9 24.5 21.5 23.8

Somewhat Pessimistic 22.7 18.9 24.3 24.4

Very Pessimistic 16.8 15.7 17.2 17.6




Total%

Millennial%

Gen X%

Boomer%

Silent%

Very Optimistic 13.9 24.2 10.7 8.3 8.9

Somewhat Optimistic 23.7 24.9 23.0 20.7 22.2

Unsure 22.9 23.8 21.2 18.8 17.8

Somewhat Pessimistic 22.7 16.4 24.8 29.7 31.1

Very Pessimistic 16.8 10.7 20.3 22.5 20.0


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Sentiment/Attitude Trends


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27.7%

30.9%29.80%

15%

20%

25%

30%

35%

40%

7/13/20 (W1) W2 W3

Top 2 Box (Extremely Like + Likely)


Perform the Maintenance/Repair Yourself even if you’ve Never Done it Before

If a vehicle in your household needed repair/maintenance today would you:

41.5% 41.7% 41.1%

30%

35%

40%

45%

50%

55%

7/13/20 (W1) W2 W3



Look for the Least Expensive Option for Maintenance/Repair

31.6% 32.2%33.3%

15%

20%

25%

30%

35%

40%

7/13/20 (W1) W2 W3



Purchase Parts from Online Only Sources (like Amazon, eBay, RockAuto, etc)

44.7% 45.0% 45.1%

30%

35%

40%

45%

50%

55%

7/13/20 (W1) W2 W3



Pay more for Higher Quality, Longer Lasting Automotive Parts

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40.4%

37.3%39.4%

30%

35%

40%

45%

50%

55%

7/13/20 (W1) W2 W3



Research Auto Parts Brands


28.9%30.3%

40.9%

15%

20%

25%

30%

35%

40%

45%

50%

7/13/20 (W1) W2 W3



Research Reviews for Vehicle Repair Shops

15%

20%

25%

30%

35%

40%

8/3/20 (W4) W5 W6



Take Advantage of a Financing Option for a Major or Costly Repair(s)

15%

20%

25%

30%

35%

40%

8/3/20 (W4) W5 W6



Choose a Repair Shop that Offers a ‘Touchless’ Customer Experience

Data Available Starting with W4 Reporting Data Available Starting with W4 Reporting

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15%

20%

25%

30%

35%

40%

8/3/20 (W4) W5 W6



Accept an Appt. in the Future for your Vehicle’s Next Scheduled Maintenance


Data Available Starting with W4 Reporting

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22

28.9%30.3%

27.7%

15%

20%

25%

30%

35%

40%

7/13/20 (W1) W2 W3

Top 2 Box (Very Worried + Somewhat Worried)


Taking my Vehicle to a Repair Shop for Service

How worried are you that you will be exposed to COVID-19:

32.5%34.3%

30.9%

15%

20%

25%

30%

35%

40%

7/13/20 (W1) W2 W3



Shopping In-Store at an Auto Parts Retailer

39.9%

36.8%37.4%

30%

32%

34%

36%

38%

40%

42%

44%

7/13/20 (W1) W2 W3



Shopping In-Store at a Discount\Mass-Merchant

66.2%

59.8%61.0%

50%

55%

60%

65%

70%

75%

7/13/20 (W1) W2 W3


Travelling on Public Transportation

© IMR Inc. WEEKLY VMM, JULY 27 - AUGUST 2, 2020EXAMPLE R

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63.1%

57.6%58.8%

50%

55%

60%

65%

70%

75%

7/13/20 (W1) W2 W3


Travelling via Ride Sharing


How worried are you that you will be exposed to COVID-19:

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Methodology


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Maintenance PerformedMaintenance Delayed

Channel SharePurchase Intentions

DIY vs DIFM1st Time DIYer

Behavior & AttitudesDriving Behavior

Economic AttitudesCOVID-19 Attitudes

Vehicles Weekly

1.5k - 2.0k 1,000kWeekly Households Surveyed

• Questionnaire requests information on vehicle maintenance for specific automotive parts and services purchased during the prior week, maintenance that has been delayed as well as other relevant automotive maintenance behavior and attitudes.

• Sample is nationally representative by age, income, region, ethnicity, gender, geography and other relevant demographic factors

Weekly Vehicle Maintenance Monitor Methodology

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Weekly Trends On:

IMR’s Weekly Vehicle Maintenance Monitor is designed to track vehicle maintenance behavior (both performed and delayed) as well as other

important behavior and attitudes to help companies understand how consumers are approaching these topics amid the pandemic and changing

economic landscape.

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Weekly Vehicle Maintenance Monitor Topics

Weekly Maintenance & Repairs Performed

Delayed Maintenance

Pre-Covid Employment/Travel Metrics

Current Employment/Travel Metrics

If Vehicle Needed Repair Today Perceptions

Perceptions About Exposure to COVID-19

General Perceptions

If Vehicle Needed Repair/Maintenance Today Perception:• Perform the maintenance/repair yourself even if

you’ve never done it before• Look for the least expensive option for

maintenance/repair• Purchase parts from online only sources• Pay more for higher quality, longer lasting

automotive parts• Research auto parts brands• Research reviews for vehicle repair shops

Perception About Exposure to COVID-19:• Taking my vehicle to a repair shop for service• Shopping in-store at an auto parts retailer• Shopping in-store at a discount\mass-merchant• Travelling on public transportation• Travelling via Ride Sharing

General Perceptions:• Weekly Driving Sentiment (more/less/same)• Repair Now vs Delay Repair Sentiment• Impression of coronavirus situation in U.S.• Worry about getting coronavirus• Current perception of the economy

Weekly Maintenance/Repairs Performed• What Parts/Services Performed• DIY/DIFM• Where Purchased/Performed

Delayed Maintenance• What Parts/Services Delayed• Time to Market• DIY/DIFM Intention• Likely Channel Intention

1st Time (ever) DIYer

Pre-Covid Employment/Travel Metrics:• Employment Status• Days Worked at Home• Days Worked in Office• Primary Mode of Transportation• Avg Roundtrip Miles Travelled to Work

Current Employment/Travel Metrics:• Employment Status• Days Worked at Home• Days Worked in Office• Primary Mode of Transportation• Avg Roundtrip Miles Travelled to Work

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Parts, Services and Chemicals Tracked

Specific Parts

and Services

Air Filter

Antifreeze Added

Battery (Car)

Brake Discs/Rotors

Brake Pads

Cabin Air Filter

Headlamp Bulb(s)

Oil Changed

Tires (New)

Wiper Blades

Other Parts

and Services

Braking System (e.g. calipers, brake hose, brake fluid, other brake parts, etc.)

Chemicals (e.g. wiper fluid, gas treatment, oil treatment, octane booster, leak stoppers, engine cleaners, etc.)

Collision, Paint & Body (e.g. grills, doors, fenders, paint/dent repair, etc.)

Computer & Emissions Control (e.g. oxygen sensors, catalytic converter, engine computer/ECU, etc.)

Electrical (e.g. battery cable, fuses, etc…)

Exhaust (e.g. muffler, tail pipe, catalytic converter, etc…)

Ignition & Engine Parts (e.g. spark plugs, spark plug wires, alternator, starter, fuel pump, belts/hoses, etc.)

Scheduled Maintenance per Owner’s Manual

Steering & Suspension (e.g. Shock absorbers, springs, struts, shocks, steering parts, etc.)

Temperature Control (e.g. compressor, condenser, thermostat, recharge, radiator replacement, etc.)

Tire & Wheel Service or Repair (e.g. tire alignment, tires rotated, bearing replacements, wheel balancing, etc.)

Transmission & Clutch (rebuilt/replaced, transmission fluid flush, clutch adjusted, other transmission/clutch parts, etc)

Windshield, Glass, Mirrors & Lighting (Windshield repair/replace, side mirrors, other lighting parts)27

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FOR MORE INFORMATION1-800-654-1079 | www.AutomotiveResearch.com

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imr weekly vehicle maintenance monitor...20.2% 19.9% 16.0% 22.1% 18.5% 26.4% 19.2% 21.1% 21.1% 31.1%...

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