importance of swot analysis for website or blog
TRANSCRIPT
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A S W O T A N A L Y S I S I S A P O W E R F U L T E C H N I Q U E F O R I D E N T I F Y I N G S T R E N G T H A N D W E A K N E S S , A N D F O R E X A M I N I N G T H E O P P O R T U N I T I E S A N D T H R E A T S Y O U R E M P L O Y E E S F A C E .
S = S T R E N G T H
W = W E A K N E S S
O = O P P O R T U N I T I E S A N D
T = T H R E A T S
www.cmpfun.blogspot.com
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Importance of SWOT analysis for Website or Blog
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TOWS Analysis
www.cmpfun.blogspot.com
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Threats
Opportunities
Weakness
Strength
Now the Manager not use the SWOT Although they use TOWS. This is opposite. In TOWS we get information about their threats then Opportunities then Weakness and then Strength
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SWOT analysis
www.cmpfun.blogspot.com
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Internal Environment
Strengths
Weaknesses
External Environment
Opportunities
Threats
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Internal Environment
www.cmpfun.blogspot.com
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Strengths: What advantage you have and other not?
What do they do better than anyone else?
What personal resources do you have access to?
Useful and relevant content
Quality and easy checkout process
Large Forums
Back-links
Site linking
Low Bounce Rate
friendly structure
High Loading speed in low time
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Internal Environment
www.cmpfun.blogspot.com
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Weaknesses What things are the people around them likely to see as
weaknesses?
outdated and ineffective design
content that is not customer-centrist
confusing structure and navigation
irrelevant content
low writing
Lack of mobile support
Not much back-links
High bounce rate
low loading speed in high time
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External Environment
www.cmpfun.blogspot.com
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Opportunities
Change in technology and improve user experience
use more social media
Create new design if you design not friendly
Do positive and negative market
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External Environment
www.cmpfun.blogspot.com
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Threats
New law and regulation
Change need and want of customer
Economy stability
Face High competitor
Spam advertising
Fraudulent activity