iit 13 - it fundamentals(session 1)

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    Introduction to IT

    By:

    Deepali Bhardwaj

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    Course Objective Objective: The objective of the course is to explain to the

    student the role of IT in organizations. Make studentsfamiliar with:

    Role of IT in organizations and the value derived from IT

    Leveraging IT for competitive advantage

    Enterprise applications for collaborative, global Business

    Role of Data, Databases and Data-warehousing

    Usage of MS Access and MS-Excel and its application

    Importance of Decision Support Systems( DSS) & ManagementInformation Systems in business

    Managing global projects and systems

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    Introduction To IT

    By:

    Deepali Bhardwaj

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    Why Are Information Systems BecomingImportant? Computers are now an integral part of society and

    business

    Globalization Emergence of digital firms Knowledge Society

    New technologies influencing business

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    Digital Firms In the emerging, fully digital firm

    Significant business relationships are digitally enabledand mediated

    Core business processes are accomplished throughdigital networks

    Key corporate assets are managed digitally

    Digital firms offer greater flexibility in organizationand management Time shifting, space shifting

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    Role Of Information Systems In Business Increasingly, IT becoming integral to corporate

    strategies to achieve corporate goals

    Businesses invest heavily in information systems toachieve six strategic business objectives:

    Operational excellence New products, services, and business models

    Customer and supplier intimacy Improved decision making Competitive advantage Survival

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    Information Systems Information System: Organized combination of

    Hardware

    Software

    Communication networks

    Data

    People

    that collects, transforms and disseminatesinformation in an organization to support decision

    making

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    Function Of An Information System

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    Using information systems effectively requires an understanding of the

    organization, management, and information technology shaping the systems.

    An information system creates value for the firm as an organizational and

    management solution to challenges posed by the environment.

    Dimensions Of Information Systems

    Strategy to respond to business

    challenges

    Decision MakingFormulate Plans

    Allocate Resources

    Structure

    Business Processes

    Politics

    People

    Culture

    Hardware

    Software

    Networks

    Data Management

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    Business Information Value Chain

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    Value of information system determined in part by extent towhich it leads to better decisions, greater efficiency, and

    higher profits

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    Business Information Value Chain Investing in information technology does not

    guarantee good returns

    Factors:

    Adopting the right business model Investing in complementary assets (organizational and

    management capital)

    Assets required to derive value from a primary investment

    Firms supporting technology investments with investmentin complementary assets receive superior returns

    E.g.: invest in technology and the people to make it workproperly

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    Organization:

    Processes for pizza ordering, tracking, providingstatus reports etc

    Training employees in using Pulse and PulseEvolution

    Customizing orders using touch screen

    Compiling sales figures

    Customer information

    Process for training users in online ordering systems

    Franchise politics: refusal to adoption

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    Organization / Management / TechnologyElements

    Introduction to IT

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    Management:

    Monitoring service levels and costs

    Promoting companys strategy of superior customerservice and quality of delivery

    Decision to invest in computer systems for better

    customer service, reduce delivery costs and increase

    revenue

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    Organization / Management / TechnologyElements

    Introduction to IT

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    Technology:

    Thin client /server networks

    Automated cash registers Scanners

    Online simulation software

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    Organization / Management / TechnologyElements

    Introduction to IT

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    Operational excellence New products, services, and business models Customer and supplier intimacy Improved decision making Competitive advantage Survival

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    Which of the Six Strategic BusinessObjectives were met by the Dominosinitiative

    Introduction to IT

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    What Is A Business ProcessA process is defined as

    a specific ordering of work activities across time and place with a beginning, an end

    clearly identified inputs and outputs a structure for action

    May be tied to functional area or be cross-functional

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    The Order Fulfillment Process

    Fulfilling a customer order involves a complex set of steps that requires the close

    coordination of the sales, accounting, and manufacturing functions.

    Business Processes And IS

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    Business Processes And ISInformation systems enhance business processes in

    two ways: Increasing the efficiency of existing processes. Enabling entirely new processes that are capable of

    transforming the business

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    Functional Sales and marketing systems Manufacturing and production systems Finance and accounting systems Human resources systems

    Constituency Operational Systems

    Management Support Systems MIS, DSS, EIS

    Types of Business Information Systems

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    Enterprise ERP, SCM, CRM, KM

    e-Business, e-Commerce

    Intranets and Extranets

    Collaboration and Communication systems E-Mail, Instant Messaging, Cell phones and

    Smart phones, Wikis, Social Networking

    Types of Business Information Systems

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    What kind of IS applications are used byDominos? How are these applicationsrelated to Dominos business strategy?

    Introduction to IT

    Transaction processing

    Customer Relationship management for customer service e-Business and e-Commerce Knowledge management

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    Responsible for IT services Creates IT strategies in alignment to business

    strategies Maintaining hardware, software, data storage,

    networks Identifies new system requirements and develops

    new products and services

    The IS Function In Business

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    IS Function Within Business - 1

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    IS Function Within Business - 2

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    IS Function Within Business - 3

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