idonate
DESCRIPTION
Future Lions 2012 entry.TRANSCRIPT
App Store:
25+ billion downloads
iTunes (just songs):
16+ billion downloads
Set up with credit cards on iTunes:
225+ million users
iTunes
Music, movies, TV shows and apps have generated revenue beyond belief.
But it’s still an untapped market.
IDEA
iDonate
Apple is giving you the opportunity to pay 10% extra on each purchase in iTunes or App Store. That tiny amount of money will go to a charity
organization of your choice.
ACTIVATE
Go in to your iTunes account and activate iDonate with one click. It’s possible to
turn it off at any time.
iDonate
CHOOSE A CHARITY
Choose country and organization, and see directly in iTunes where your money is going.
And how much money Apple-users have given to charity.
iDonate
$1
For every 10th time you’ve made a donation, you recive a $1 voucher in iTunes.
iDonate
A LITTLE GOOD
The payment process is already there. You just have to do a little tap to do a little good.
iDonate
iDonate