Ideas/Inspirations for My Music Video

By Joe Lever

Ideas One idea that I have for the music video is a

disjuncture; the video will not relate to the lyrics. In this concept, I would use many different performance shots as well as abstract shots of different setting and instruments. I would use shots such as extreme close-ups and a variety of angled and off-centre shots to captivate the viewer and to obscure the image in order to create a more abstract shot. I believe this kind of a music video would interest the viewer as it does not conform to stereotypical indie music genre conventions.

Ideas A second idea that I have is to create a

music video that is entirely narrative based. The song is the story of an individual who is jealous over his love-interest and so the video would follow the lyrics in displaying a visibly jealous and enraged protagonist dealing with, and confronting his love interest. I believe this could be effective in drawing the viewer in and developing an emotional connection with the protagonist.

Ideas Another idea that I have for the music video is

almost a mixture of the previous two ideas: a music video that is narrative based, however, it is interrupted with performance shots. The video will effectively display the same narrative as in my previous idea through less shots and these shots will be combined with shots of the band performing the song with the protagonist as the front man of the band. I believe this idea is perhaps the most effective in appealing to my target audience as it allows the development of a narrative and an emotional connection with the protagonist, as well as promoting the band through various performance shots of the band itself.

Inspirations During my research, I have watched many

different music videos of the Indie Rock genre in order to find out about typical codes and conventions in order to promote a brand identity to my target audience. Bands like ‘The View’ and ‘The Cribs’ combine these elements in many music videos; take for instance the song ‘Same Jeans’ by The View – this song combines a narrative element with performance shots; this video inspired me to create a concept that contains both elements as I believe that the outcome of both of these bands’ attempts have been very successful.