idc spain predictions 2015

IDC Spain Predictions 2015

11 December 2014

The power of noticing

2

Abstract

This book will examine the common failure to notice critical

information due to bounded awareness. The book will document a

decade of research showing that even successful people fail to

notice the absence of critical and readily available information in their

environment due to the human tendency to focus on a limited set of

information.

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Desde las oficinas de Madrid, se encarga de

reforzar el liderazgo de la compañía en el

mercado cloud, así como del desarrollo de

negocio de VMware en la región.

Es licenciada en Informática por la Universidad

Politécnica de Madrid.

Anteriormente desarrolló su carrera en Lambda

Internacional, IBM y Compuware.

Diego Segre, VP software IBM España, Portugal, Grecia e Israel

Lluís Altés, Director General de IDC

María José Talavera, Directora General de VMware Iberia

Colaborador del Executive Master en Digital Business de

ESADE. Tiene formación en Administración y Dirección de

Empresas, complementada con un Máster en Comercio

Internacional.

Inició su carrera profesional en IDC en el año 2001. Durante

estos años ha ocupado diferentes roles de responsabilidad

en la compañía.

Es un reconocido orador, colaborador habitual de distintos

medios de comunicación y miembro del jurado de varios

premios sectoriales.

Graduado por la Universidad de Buenos Aires

como Ingeniero Industrial.

Se incorporó a IBM como Ingeniero de Sistemas

en 1994.

Ha ocupado distintos puestos de mando en la

empresa, en América Latina y Europa.

Actualmente tiene bajo su cargo a más de 600

empleados.

Participantes

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IDC Spain Predictions 2015

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#IDCPredictions

1. IT Spending consolidating Growth in 2015

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IT spending will grow 1.7% in Spain in 2015 (+0.9% in 2014) fueled by IT Services, Tablets and Smartphones. Decline

in Smartphones and Personal Systems (PCs and Tablets) will lead to a deceleration in 2016-2018 period.

2. Financial and Business Services fostering IT


Growth in IT Spending will be led by Financial and Business Services, with Retail also supporting it. Additional deficit

reduction of €10 billion in 2015 will dramatically affect IT Spending in Government, Education and Health.

omni-channel experience

Business Services

Compliance Security

ERP CRM

Mobility

Digitalization

Project Management

- Customer centricity

- Regulatory compliance

- Mobile banking

Gov. budget deficit

€59.8 billion, 2014

€49.7 billion, 2015

9

3. Cloud

Organisations will explore cloud expansion across the entire organisation, while suppliers in the ecosystem

consolidate.


10

4. Big Data

Big Data unveils the data economy and a data supply chain is emerging

3D

Value

Chain

5 Year Horizon

Value of

Transformation

Now

Demand Oriented

Data Driven

Digitally Executed

Segmentation

Integrated Planning

Resilient SC

Optimized Customer

Experience

Strategic Partner

Management

Collaborative

Commerce

Networks


11

5. Innovation

Knowledge-driven innovation activated by the third platform blurs boundaries among markets and facilitates

the entry of new competitors


6. Third-platform Datacenters


50% 70%

Workload-optimized

systems on a chip

Vendor consolidation

As Cloud is progressively adopted by companies, datacenters will evolve to SDI mixed with workload-

optimized equipment.

13

7. Security as an Innovation Accelerator

2015

2020

Key Management Service

Encryption

Threat intelligence data feeds

Vendor focus in 3rd Platform security: data encryption for Cloud and biometric authentication in mobile access.

Threat intelligence as a service will be developed as data-as-a-service practice is adopted.

2015

2018


14

8. Internet of Everything

The invention of more and more intelligent and connected "things" will drive the development of thousands of

new 3rd Platform solutions.


15

9. Mobility becomes ubiquitous

Mobile devices and apps — the radically expanding edge of the 3rd Platform and unquestionably the front

edge of its innovation — will continue to shake up the IT industry in 2015.

4.5US$

Bn 4.8US$ Bn

Spain, mobile Data connectivity

Spending

2014 2015

Spain, M2M Spending

120US

$ Mn

135US$

Mn

2014 2015

Source: IDC EMEA Telecoms Services Database 3Q14


16

10. Telecoms Sector still Key

In a cloud- and mobile-dominated IT world, no segment of the industry will be more important than the

telecom sector.


IDC Expertise Award 2015

18

Aprovechamos también este día para entregar el premio de IDC al mejor ponente, un reconocimiento a todos aquellos profesionales

que contribuyen con su experiencia y aportación de conocimiento a que nuestras conferencias sean las mejor valoradas entre

usuarios y proveedores del sector tecnológico.

El diseño y la creación de IDC Expertise Award es obra del escultor Jorge Palacios - www.jorgepalacios.es, quien ha querido con

esta obra reflejar la capacidad de nuestros ponentes para almacenar conocimiento así como su capacidad para transmitirlo.

José Rubén Gallardo Gómez

Director de audiencias y

clientes digitales de PRISA


#IDCPredictions

http://www.jorgepalacios.es/





Feliz Navidad

y

Próspero Año 2015


20

@IDCSpain IDC Research España


#IDCPredictions

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