ict/dm sub-sector supply and demand refresh · information and communication technologies and...

Information and Communication Technologiesand Digital MediaSector Team

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ICT/DM Sub-Sectors

ICT/DM Sub-Sector Supply and Demand Refresh

Karen BeltramoSenior Project Manager, [email protected]

March 20, 2020


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The Scope Of Information Communication Technologies ICTSub-sectors


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ICT/DM Sub-Sectors Why Do a Sub-Sector ICT/DM Analysis?

• ICT/DM is the largest sector in terms of the number of students in the California Community College system

• Information Communication Technology Digital Media (as the name suggests) is not an industry sector but clusters of skills that cross many industry sectors

• ICT/DM is especially problematic in terms of TOP codes • Many courses coded to TOP codes outside of sector for BIW and

Entertainment• Similar courses coded to different TOP codes• When was a new TOP code created?


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ICT/DM Sub-Sectors CCCSub-SectorSupply:MappingbyTOPCode

andCourseTitle1) IT Networking: Cisco, Networking, IT Model Curriculum courses2) Computer Science: Only courses on 070600 Computer Science Transfer TOP code

3) Tech Forest: Variety of courses on TOP codes mapped to ICT/DM sector that can not be mapped to other sub-sectors but are “tech related”

a) Examples: Data, Apps, Programming, Cloud, Mobile, etc.

4) BIW/Office Technologies: All courses on 051400 Office Technology-Office Computer Applications and courses on other TOP codes mapped to BIW competencies

5) Digital Media: Courses on Digital Media TOP codes and some course on other TOP codes mapped to ICT/DM sector

6) Entertainment: Courses on Entertainment TOP codes, many that are not mapped to ICT/DM sector


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ICT/DM Sub-Sectors Sub-SectorDemand:16NationalCareerClustersby

USDepartmentofLabor


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ICT/DM Sub-Sectors Demand:16NationalCareerClustersMappedto

NationalCareerPathways

• Narrowed 16 Career Clusters to 10 with Career Pathways that mapped to ICT/DM sub-sectors

• 24 National Career Pathways mapped from 10 Career Clusters by o*net


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ICT/DM Sub-Sectors Demand:16NationalCareerClustersMappedto

NationalCareerPathways

• 24 National Career Pathways mapped to SOC codes by o*net

• 24 National Career Pathways Mapped to ICT/DM sub-sectors

• Finally, list of SOC codes mapped to each ICT/DM sub-sector for determining annual openings

IT Networking/ Cybersecurity

IT Networking/ Cybersecurity

Digital MediaandEntertainment


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ICT/DM Sub-Sectors Demand:118SOCCodesMappedtoSixICT/DM

Sub-SectorsSix ICT/DM Sub-Sectors:1) IT Networking Occupations: 7 SOC codes2) Computer Science Occupations: 9 SOC codes3) Tech Forest Occupations: 17 SOC codes4) BIW/Office Technologies Occupations: 54 SOC codes5) Digital Media Occupations: 12 SOC codes6) Entertainment Occupations (broken out from DM): 34 SOC codes

Note: Some SOC Codes are mapped to more than one sub-sector since SOC codes represent multiple job titles and occupations. Since the number of annual openings is the best way to gauge labor market demand, SOC codes (rather than a skills search in online postings) are used for estimating demand in a sub-sector.


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ICT/DM Sub-Sectors Demand:ITNetworking

IT Networking Occupations: 7 SOC codes

SOC Code Annual Openings (2018-23)

Computer User Support Specialists (15-1151) 9,125Computer and Information Systems Managers (11-3021) 6,824Network and Computer Systems Administrators (15-1142) 3,517Computer Network Support Specialists (15-1152) 2,073Computer Network Architects (15-1143) 1,608Database Administrators (15-1141) 1,131Information Security Analysts (15-1122) 1,097


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ICT/DM Sub-Sectors Demand:ComputerScienceOccupations

CS Occupations: 9 SOC codes (all 9 overlap with Tech Forest)Software Developers, Applications (15-1132) 18,252Software Developers, Systems Software (15-1133) 8,287Sales Managers (11-2022) 7,754Computer Occupations, All Other (15-1199) 7,518Computer Systems Analysts (15-1121) 7,089Sales Reps, Wholesale & Manufacturing, Technical & Scientific Products (41-4011) 5,328Computer Programmers (15-1131) 2,760Engineers, All Other (17-2199) 1,881Sales Engineers (41-9031) 1,415


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ICT/DM Sub-Sectors Demand:TechForestOccupations

Tech Forest: 17 SOC codes (9 overlap with CS and 8 overlap with BIW):

Software Developers, Applications (15-1132) 18,252Financial Managers (11-3031) 8,666Software Developers, Systems Software (15-1133) 8,287Sales Managers (11-2022) 7,754Computer Occupations, All Other (15-1199) 7,518Computer Systems Analysts (15-1121) 7,089Sales Reps, Wholesale & Manufacturing, Technical & Scientific Products (41-4011) 5,328Financial Analysts (13-2051) 3,939Administrative Services Managers (11-3011) 3,904Loan Officers (13-2072) 3,376


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ICT/DM Sub-Sectors Demand:BIW/OfficeOccupations

BIW/Office: 54 SOC codes (8 SOCs overlap with Tech Forest):

Office Clerks, General (43-9061) 48,503Stock Clerks and Order Fillers (43-5081) 34,341Secretaries & Admin Assistants except Legal, Medical & Executive (43-6014) 33,032Customer Service Representatives (43-4051) 31,612Bookkeeping, Accounting, and Auditing Clerks (43-3031) 25,857First-Line Supervisors of Office and Admin Support Workers (43-1011) 19,345Receptionists and Information Clerks (43-4171) 16,818Medical Secretaries (43-6013) 11,752Shipping, Receiving, and Traffic Clerks (43-5071) 9,520Financial Managers (11-3031) 8,666


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ICT/DM Sub-Sectors Demand:DigitalMediaOccupations

Digital Media: 12 SOC codes (3 SOCs overlap with Entertainment):

Graphic Designers (27-1024) 4,550Web Developers (15-1134) 2,913Photographers (27-4021) 2,432Audio and Video Equipment Technicians (27-4011) 2,185Art Directors (27-1011) 1,997Multimedia Artists and Animators (27-1014) 1,784Printing Press Operators (51-5112) 1,685Media and Communication Workers, All Other (27-3099) 1,146Print Binding and Finishing Workers (51-5113) 477Prepress Technicians and Workers (51-5111) 330


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ICT/DM Sub-Sectors Demand:EntertainmentOccupations

Entertainment: 34 SOC codes (3 SOCs overlap with Digital Media):

Producers and Directors (27-2012) 3,518Writers and Authors (27-3043) 3,425Musicians and Singers (27-2042) 3,415Photographers (27-4021) 2,432Actors (27-2011) 2,336Editors (27-3041) 2,185Audio and Video Equipment Technicians (27-4011) 2,185Film and Video Editors (27-4032) 1,715Entertainers & Performers, Sports & Related Workers, All Other (27-2099) 1,228Fine Artists, Including Painters, Sculptors, and Illustrators (27-1013) 1,164


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ICT/DM Sub-Sectors ITNetworkingOpportunityAssessmentinCA

Demand: 7 SOC codes mapped to IT Networking-Cybersecurity Career Pathways

Supply: 3-Yr Annual Average Enrollments Comparing 2013-16 to 2016-19

Opportunity or Gap: Assume that 30% of students will remain in college. Demand – (70% of students = Opportunity

Supply: Back into an unduplicated student count in the CA Community College system only


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ICT/DM Sub-Sectors StatewideOpportunityAssessment


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Student Journeys

SWPLaunchBoard:OutcomeMetricsAlignedtoStudentCenteredFundingFormulaandStudentSuccessMetrics

Information displayed at sector and TOP code level on Strong Workforce Program dashboard for statewide, macro and micro regions, district and college level views

Drilldown by gender, race, age group, economically disadvantagedstatus and see benchmarks displayed

Students Who Earned 9+ CTE Units Within the District in a Single YearGoogle Calpass Plus or LaunchBoard and go to the Strong Workforce Program dashboard


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ICT/DM Sub-Sectors NowWhat?

o Regional breakdowns including courses and course-IDs by college mapped to ICT/DM sub-sectors will be available by end of the month

o Need further exploration into Tech Forest

o Other sources of data for college engagement at your disposal: LaunchBoard• SWP Dashboard (released at end of Nov 2019 to align with Student

Centered Funding Formula and Student Success Metrics)• Community College Pipeline Dashboard (rebuilt to align with SCFF and

SSM to be released May 2020)

o Identify opportunities for promoting student attainment of 9+ CTE Units and other outcome metrics aligned with funding formulas


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Sub-Sector Guided Pathway Product components

Sub Sector Pathway Components


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Sub Sector Pathway Components identified for Investigation

TOOL: ICT product development Grant 4 consultants: $400K


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The most powerful Market Research tool that there isInterviews

Phone SurveysInterview SMEs, Competition

ExposureIndustry Group task force: IOTTC, ITCC,Attend Industry Conferences, tour exhibits, ask dumb questions

Learn by doing:Draft prototypes for feedbackLearn from mistakesShare with CCCs and take criticismSWOTPresentation Feedbackworkplan

Data:COE Search LMI: BG and EDD, LinkedIn Alumni, DICE, Monster

Information:Google searchResearch Reports : BG, NICE, Adobe, MIT,Review prior Conference presentations on lineRead 3-5 industry sources daily

Surveys:Survey Monkey and mailing listNewsletter with question or Direct Constant Contact InquiryHire independent researcherCollaborate with Business Groups to investigate

Tool: 5 years of ICT Sector efforts and ICT Team Collaboration

InvestigationDiscovery tools


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www.ictdmsector.org

• Resources for ICT Guided Pathways:

• ICT Educators Webinar Series & Archives

• Sector Newsletter to 5000+Bi-monthly/ 36 articles

ICT Website Resources

http://www.ictdmsector.org/


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In Front of the Screen


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Behind the Screen


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The ICT Sector Team Workforce & Economic Development,

CA Community Colleges

12 RD-EE Positions, 10 filled2 Support Consultants

www.ictdmsector.org

User friendly version

http://www.ictdmsector.org/

ict/dm sub-sector supply and demand refresh · information and communication technologies and...

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