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CHRIST UNIVERSITY

DEPARTMENT OF MANAGEMENT STUDIES

COURSE PLAN- 2012-13

INTERNATIONAL BUSINESS

V Semester BBA/INTB 5310

Duration : 55 hrs.

Subject Teacher: Jacob Joseph K

Objectives of the study: To impart systematic knowledge of International Business.

To enhance managerial competence for the students in IB

Module Topic for Discussion Hrs. Dates Methodology

1(10) INTERNATIONAL BUSINESS: Background 1 June4

to 9

Lecture

Meaning and Introduction 1 LectureEvolution and Nature of International Business 1 Lecture

Approaches to International Business and Stages

of Internationalization

1 Lecture

Trade Theories of International Business:

Theory of Absolute Advantage;

Theory of Comparative Cost Advantage,Theory of Competitive Advantage

Theory of Factor Proportion, and

International Investment and Product Life CycleTheory

1

1

1

1

June11

to 16

Lecture

Discussion

Lecture

Lecture

Political, Economic, Social and TechnologicalRisks

1 June18to 23

Discussion

Tariff and Non Tariff Barriers 1

(10)

Lecture

2(11) MODES OF ENTERING INTERNATIONALBUSINESS

Modes of Market Entry: An Analysis 1 Case study

Exporting-Direct and

-Indirect Exports

Licensing and Franchising

Contract ManufacturingManagement Contract

Mergers and Acquisitions ,Takeovers

Joint Ventures &Strategic Alliances

1

1

1

1

1 (6)

June 25

to 29

Lecture

Discussion

Lecture

Discussion

Lecture

3(6) GLOBALIZATION: An introduction 1 July2to7

Lecture

Meaning and Definition and importance 1 Discussion

Globalization of Markets ,Investment, Production

and Technology

1 Lecture

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Globalization-Advantages

and Disadvantages

1 Lecture

Essential Conditions for globalization 1 July9

to14

Case study

Globalization and India-GATT AND WTO. 1(6) Discussion

4(7) MNC S AND INTERNATIONAL BUSINESS July16to 21

Lecture

Meaning of , and Introduction to MNC s 1 Discussion

Evolution of Firm in International Business:Domestic Company, International Company,

MNC, Global Company and TNC.

Opportunities & Challenges for MNC sAdvantages & Disadvantages of MNC s to home

countries, and

Advantages & Disadvantages of MNC s host

countries

11

11

1

July23to 28

LectureLecture

DiscussionLecture

Discussion

MNC s and India 1(7) Lecture

5(4) INTERNATIONAL MARKET INTELLIGENCE:

Meaning and Importance 1 July30

to Aug 3

Lecture

Information and its sources 1 Lecture

International Marketing Information System 1 Discussion

International Market Research 1(4) LectureMID SEMESTER EXAMINATION

6(5) INTERNATIONALTRADE& INTERNATIONAL FINANCE

Trade and Balance of Payment, Disequilibria in

Balance of Payment and bits rectification

1 Aug13

to 18

Lecture

International Financial System: Components

Forex Market

International Equity Market and Euro CurrencyMarket.

1

1

Lecture

Discussion

IMF and International Monetary System:Exchange Rate Determination [Concept only],

Capital Account Convertibility

1

1(5)

Aug20to 25

Case study

7(5) EXPORT FINANCE AND MODES OFPAYMENT IN INTERNATIONAL BUSINESS

Export Credit, Sources of Export creditTypes of Export credit.

Financing Techniques and Modes of Payment ininternational business

11

1 Aug27to Sept1

LectureDiscussion

Discussion

ECGC andEXIM Bank & their role in promoting Indias

trade.

11(5)

LectureLecture

8(4) EXPORT IMPORT DOCUMENTATION

Procedure for Exports, and

Procedure for Imports,Documents required and their relevance

Documents for claiming financial assistance

1

11

1(4)

Sep3to 8

Sept10

Case study

LectureLecture

Discussion

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to 15

9(8) EXPORT PROMOTION :Introduction 1 Lecture

Need & Importance of Export Promotion 1 Discussion

Assistance and Incentives to Indian exporters, 1

Market Development Assistance, CashCompensatory Scheme, Duty Drawback scheme,

Replenishment Licensing Scheme ,Duty

Exemption Scheme

1

1

Sept17to 22

Lecture

Lecture

Role and function of STCI, MMTC,

IIFT, Export Promotion Councils and EPZ sRevision

1

11(8)

Sept24

to 29

Lecture

Discussion

BOOK RECOMMENDED :

1. International Business by P.Subba Rao Himalaya Publishing House

BOOK FOR REFERENCE :

1. International Business: Ashwathappa- Himalya Publishing House2.International Business: Hill & Jain Tata McGraw Hill

3.International Business: Shenkar & Luo- Wiley Publication

4.International Business: Ashwathappa- Tata McGraw Hill

CIA

DETAILS DATE OF ISSUE OF

TOPIC MARKS

ALLOTTED

CIA 1 Case study 10

CIA 2 Assignment 10

CIA 3 Mid-Sem Exam 30

CIA 4 Presentation 10

CIA 5 Moodle Test 10

CIA 6 End sem Exam 30