iald enlighten europe 2014 - berlin programme
TRANSCRIPT
149–11 NOVEMBER 2014ANDEL’S HOTEL BERLINB E R L I N , G E R M A N Y
EUROPEEUROPEEUROPEIALD ENLIGHTEN
The International Association of Lighting Designers (IALD) hosts an international suite of educational conferences called the Enlighten conferences. Join the world’s leading lighting designers at IALD Enlighten Europe 2014, a premier educational experience showcasing current issues and trends impacting the work of architectural lighting designers.
You harness the primal power of light to illuminate the world thoughtfully and passionately. The world’s best and brightest lighting designers tell us they stay on the cutting edge of their fi eld by keeping up with the latest trends at IALD Enlighten conferences. The Enlighten Europe 2014 program will feature three tracks of educational sessions designed to inspire and inform your work in this elemental medium.
Join us in Berlin 9–11 November – register now for IALD Enlighten Europe 2014. Visit iald.me/EnEu2014 for more information.
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OPENING SESSION KEYNOTE ADDRESS BY MICHAEL PAWLYN
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MICHAEL PAWLYN, Exploration Architecture, London, UKOne of the world’s leading thinkers in sustainable design, Michael Pawlyn will kick off the conference with a talk that asks how the building and design community can learn from nature to build a more sustainable world.
EVENT HIGHLIGHTSMONDAY, 10 NOVEMBER 201419:00 – 22:00MONDAY EVENING PRESIDENT’S RECEPTIONSponsored by Selux AGSelux AG and IALD will be your hosts for Monday night’s exciting evening event, which will take you out of the hotel and into the vibrant city of Berlin. Details forthcoming.
TUESDAY, 11 NOVEMBER 201417:00 – 18:30CLOSING SESSION : ANALOG PSYCHEDELIA: A HERITAGE LIGHTSHOWBill Schwarzbach and Carlos Inclán, IALDIn the 1960s, rock and roll concerts were accompanied by fabulous visual effects. Bill and his colleagues pioneered the psychedelic experience through liquid light shows and spontaneous textural movements. In this special closing session, he will discuss his experiences in this pioneering art form, and recreate some of his seminal light show techniques live. After the demonstration, audience members will have the opportunity to create their own experience.
SPECIAL SESSIONSSUNDAY, 9 NOVEMBER 201414:00 – 15:00 REGULATORY AFFAIRS UPDATE AND DISCUSSIONCome learn what IALD is doing in the area of regulatory affairs. Join an open conversation regarding energy and sustainability codes, standards, and regulations in Europe and around the world.
14:00 - 15:30IALD MEMBERSHIP APPLICATION PROCESSVasiliki Malakasi, IALD, IALD Membership CommitteeJoin IALD Membership Committee member Vasiliki Malakasi, IALD of Idea Design, London UK, as she discusses membership in IALD and walks you through the application process.
15:30 – 17:00 INTERNATIONAL YEAR OF LIGHTChiara Carucci and John MartinCome learn about what IALD and the “Lighting-Related Organizations” are doing to celebrate the International Year of Light and raise awareness about lighting design. Your participation will make IYL 2015 a great success!
TUESDAY, 11 NOVEMBER 201415:00 – 16:30LIGHTING CROSS TALK : FACE TO FACEThese round table discussions feature a fast-paced, 90 minute information gathering session that will address topics and issues of mutual interest to manufacturers and specifi ers. Lighting Cross Talk is open only to qualifi ed specifi ers and manufacturers who have purchased a table.
15:00 – 16:30HAND-DRAWN PERSPECTIVE : A LIGHTING WORKSHOP FOR STUDENTSRichard Carman, Architectural Illustrator, Devon, UK
ALL LOCATIONS ARE AT THE ANDEL’S HOTEL BERLIN UNLESS OTHERWISE NOTED
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MONDAY EVENING PRESIDENT’S RECEPTION Sponsored by Selux
SUNDAY, 9 NOVEMBER 201410:00 – 18:00 CONFERENCE REGISTRATION OPEN
09:00 – 16:00 CERTIFIED LIGHTING DESIGNER REVIEWER TRAINING [By invitation only] Opal 1
14:00 – 15:30 MEMBERSHIP APPLICATION PROCESS Vasiliki Malakasi, IALD, IALD Membership Committee Jade
14:00 – 15:00 REGULATORY AFFAIRS UPDATE AND DISCUSSION Opal 2
15:30 – 17:00 INTERNATIONAL YEAR OF LIGHTChiara Carucci and John Martin Opal 2
16:00 – 17:00 LIRC MEETING Opal 2
MONDAY, 10 NOVEMBER 201408:00 – 18:00 CONFERENCE REGISTRATION OPEN
09:00 – 10:30 OPENING GENERAL SESSION + KEYNOTE ADDRESS BY MICHAEL PAWLYN Saphir 1, 2 & 3Barbara C. Horton, FIALD, IALD President 2014 + 2015Michael Pawlyn, Exploration Architecture, London, UK
10:30 – 11:00 MORNING NETWORKING BREAK
11:00 – 12:00 ART : POETICS AS A UNIVERSAL LANGUAGE OF COMMUNICATIONAmardeep Mohanial Dugar, IALD - IndiaLED Linear Room (Saphir 1)
SCIENCE : THE INFLUENCE OF DIFFERENT LIGHT SETTINGS ON EMOTIONNicola Schweitzer - GermanySaphir 2 & 3
PROFESSIONAL TOOLS :CULTURAL AWARENESSHeiko Becker - GermanyAmethyst
12:00 – 12:15 TRANSIT
12:15 – 13:15 ART :FROM ART TO MEDIA FAÇADEAndreas Schulz, IALD - GermanyLED Linear Room (Saphir 1)
SCIENCE : IMPACT OF EXTERIOR ILLUMINATION OF TALL BUILDINGS AND BRIDGESDr. Karolina M. Zielinska-Dabkowska, IALD - SwitzerlandSaphir 2 & 3
PROFESSIONAL TOOLS : PRESENTATION SKILLS FOR CREATIVE PEOPLEBettina Schinko - GermanyAmethyst
13:15 – 14:30 BUFFET LUNCHEON Restaurant Delight, Floor 2
14:30 – 15:30 ART :LIGHT FOR BRAND COMMUNICATION : WHEN LIGHTING BECOMES PART OF CORPORATE IDENTITYThomas Schielke - GermanyLED Linear Room (Saphir 1)
SCIENCE : CAMERA-AIDED IMAGING METHOD TO ASSIST LIGHTING DESIGNHongyi Cai, Educator IALD - USASaphir 2 & 3
PROFESSIONAL TOOLS : TOOLS FOR RENDERING LIGHTAxel Groß - GermanyAmethyst
15:30 – 15:45 TRANSIT
15:45 – 16:15 MINI SESSION : LIGHT AND HAPPINESSEdwin Smida - GermanyOpal
MINI SESSION :SPECIFICATION INTEGRITYEnrique Peiniger, IALD - USAJean Sundin, IALD - USABernstein
MINI SESSION :THE DIRECTOR’S VOICE : LIGHTING DESIGNERS IN CONTROLPaul Ehlert, Associate IALD - AustriaAmethyst
MINI SESSION :LIGHTING UP URBAN TACTICS :LUPERCALES PROJECTAlberto Barbera Duelo - SpainPaulo Portaluri - Italy Irene Bas - SpainJade
16:15 – 16:45 AFTERNOON NETWORKING BREAK
16:45 – 17:45 ART : DID YOU GIVE THE WORLD SOME LOVE TODAY, BABY?Jöran Linder - SwedenEric Olsson - SwedenLED Linear Room (Saphir 1)
SCIENCE : CONTROL FREAKSWayne Howell - EnglandIain Ruxton - EnglandSaphir 2 & 3
PROFESSIONAL TOOLS : SELLING TO ARCHITECTS Caroline Cole - EnglandAmethyst
19:00 – 21:00 MONDAY EVENING PRESIDENT'S RECEPTION Sponsored by Selux
ALL SEMINAR SESSIONS WILL BE PRESENTED IN ENGLISHSCHEDULE AND LOCATION ARE SUBJECT TO CHANGES FOR THE MOST UP-TO-DATE INFORMATION, SEE THE MOBILE APP AT http://iald.me/eneu14app
TUESDAY, 11 NOVEMBER 201408:00 – 14:00 CONFERENCE REGISTRATION OPEN
09:00 – 10:00 ART : LIGHT ENLIGHTING LIFE : THE DRAGON BRIDGEDr. Tran Van Thành, IALD - VietnamLED Linear Room (Saphir 1)
SCIENCE : FIFTY SHADES OF WHITEKevan Shaw, IALD - ScotlandSaphir 2 & 3
PROFESSIONAL TOOLS : DESIGNING THE PERFECT HIREBarbara Horton, FIALD - USA Kai Piippo - SwedenAmethyst
10:00 – 10:30 MORNING NETWORKING BREAK
10:30 – 11:30 ART : LIGHT ART AS INSPRIATION FOR ARCHITECTURAL LIGHTING DESIGNPhilip Gabriel, FIALD - CanadaGlenn Shrum, IALD - USALED Linear Room (Saphir 1)
SCIENCE :DAYLIGHT : LIGHTING A SUSTAINABLE FUTUREArfon Davies - EnglandSaphir 2 & 3
PROFESSIONAL TOOLS : MANAGING DOMESTIC + INTERNATIONAL PROJECTSProf. Dr. - Ing Marcus Hackel - GermanyAmethyst
11:30 – 11:45 TRANSIT
11:45 – 12:45 ART : POWERFUL LIGHT : THE CORUSCANT AND THE TRANSFORMATIVECharles Stone, FIALD - USALED Linear Room (Saphir 1)
SCIENCE :EDUCATION AS A CATALYST TO TRANSFORMING URBAN LIT ENVIRONMENTSKapil B. Sinai Surklakar- IndiaSaphir 2 & 3
PROFESSIONAL TOOLS :LIGHTING CERTIFICATION - EVERYTHING YOU NEED TO KNOWDavid Becker, Associate IALD - AustraliaAmethyst
12:45 – 14:15 BUFFET LUNCHEON Restaurant Delight, Floor 2
14:15 – 14:45 MINI SESSION :LIGHT AND HAPPINESSEdwin Smida - GermanyOpal
MINI SESSION :SPECIFICATION INTEGRITYEnrique Peiniger, IALD - USAJean Sundin, IALD - USABernstein
MINI SESSION :THE DIRECTOR’S VOICE : LIGHTING DESIGNERS IN CONTROLPaul Ehlert, Associate IALD - AustriaAmethyst
MINI SESSION :LIGHTING UP URBAN TACTICS :LUPERCALES PROJECTAlberto Barbera Duelo - SpainPaulo Portaluri - Italy Irene Bas - SpainJade
14:45 – 15:00 TRANSIT
15:00 – 16:30 LIGHTING CROSS TALKSaphir Ballroom
STUDENT WORKSHOP :HAND-DRAWN PERSPECTIVE - A WORKSHOPRichard Carman, UK
16:30 – 17:00 AFTERNOON NETWORKING BREAK
17:00 – 18:30 CLOSING SESSION : ANALOG PSYCHEDELIA : A HERITAGE LIGHTSHOW Bill Schwarzbach and Carlos Inclán, IALD
SESSIONS + INVITED SPEAKERSUnless noted otherwise, all sessions are 60 minutes long. All seminar sessions will be presented in English.
OPENING SESSIONKEYNOTE ADDRESS BY MICHAEL PAWLYN
ART TRACKDID YOU GIVE THE WORLD SOME LOVE TODAY, BABY? JÖRAN LINDEROlsson & Linder, Jönköping, SwedenERIK OLSSONOlsson & Linder, Jönköping, Sweden
FROM ART TO MEDIA FAÇADEANDREAS SCHULZ, IALDLicht Kunst Licht AG, Bonn, Germany
LIGHT ART AS INSPIRATION FOR ARCHITECTURAL LIGHTING DESIGNPHILIP GABRIEL, FIALDGabriel Makinnon, Ottawa, ON, CanadaGLENN SHRUM, IALDFlex Studio, Baltimore, MD, USA
LIGHT ENLIGHTING LIFE : THE DRAGON BRIDGEDR. TRAN VAN THÀNH , ASSOCIATE IALDASA Studios, Ho Chi Minh City, Vietnam
LIGHT FOR BRAND COMMUNICATION : WHEN LIGHTING BECOMES PART OF CORPORATE IDENTITYTHOMAS SCHIELKEDarmstadt University of Technology, ERCO, Lüdenscheid, Germany
POETICS AS A UNIVERSAL LANGUAGE OF COMMUNICATIONAMARDEEP MOHANLAL DUGAR, IALDLighting Research and Design, Chennai, Tamil Nadu, India
POWERFUL LIGHT : THE CORUSCANT AND THE TRANSFORMATIVECHARLES STONE, FIALDFisher Marantz Stone, New York, NY USA
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09:00 – 10:30MONDAY, 10 NOVEMBER 2014
BARBARA HORTON, FIALDIALD President, Horton Lees Brogden Lighting Design, New York, NYKEYNOTE SPEAKER : MICHAEL PAWLYN, Exploration Architecture, London, UK
One of the world’s leading thinkers in sustainable design, Michael Pawlyn will kick off the conference with a talk that asks how the building and design community can learn from nature to build a more sustainable world. Michael will weave architecture, lighting design and biomimicry to inspire attendees to draw inspiration from the natural world, creating light from life.
SCIENCE TRACKCAMERA–AIDED IMAGING METHOD TO ASSIST LIGHTING DESIGNHONGYI CAI, EDUCATOR IALDUniversity of Kansas, Lawrence, KS USA
DAYLIGHT : LIGHTING A SUSTAINABLE FUTUREARFON DAVIES*Arup, London, UK
EDUCATION AS A CATALYST TO TRANSFORMING URBAN LIT ENVIRONMENTSKAPIL B. SINAI SURLAKARLight@Work Design Consultants Pvt., Ltd., Alto-Porvorim, Goa, India
FIFTY SHADES OF WHITEKEVAN SHAW, IALDKSLD, Edinburgh, Scotland
IMPACT OF EXTERIOR ILLUMINATION OF TALL BUILDINGS AND BRIDGESDR. KAROLINA M. ZIELINSKA-DABKOWSKA, IALDdesigns4people [d4p], Zurich, Switzerland
THE INFLUENCE OF DIFFERENT LIGHT SETTINGS ON EMOTIONNICOLA SCHWEITZERGruppe Nymphenburg Consult AG, Munich, Germany
CONTROL FREAKSWAYNE HOWELLArtistic Licence, London, UKIAIN RUXTONSpeirs + Major, London, UKMODERATOR : TAD TRYLSKI, Associate IALDIndependent Lighting Designer, London, UK
CULTURAL AWARENESSHEIKO BECKERErasmus, ERCO, Lüdenscheid, Germany
DESIGNING THE PERFECT HIREBARBARA HORTON, FIALDHorton Lees Brogden Lighting Design, Inc., New York, NY USAKAI PIIPPOLjusarkitektur - part of ÅF Lighting, Stockholm, Sweden
LIGHTING CERTIFICATION – EVERYTHING YOU NEED TO KNOWDAVID BECKER, ASSOCIATE IALDPoint of View, Sydney, Australia
MANAGING DOMESTIC + INTERNATIONAL PROJECTSPROF DR -ING MARCUS HACKELWismar University, Wismar, Germany
PRESENTATION SKILLS FOR CREATIVE PEOPLEBETTINA SCHINKOKommunikations- und Sprechtrainerin, Berlin, Germany
SELLING TO ARCHITECTSCAROLINE COLEColander Associates Ltd, London, UK
TOOLS FOR RENDERING LIGHTAXEL GROßElectric Gobo, Berlin, Germany
THE DIRECTOR’S VOICE : LIGHTING DESIGNERS IN CONTROLPAUL EHLERT, ASSOCIATE IALDEPOS Design, Feldkirch, Austria
LIGHT AND HAPPINESSEDWIN SMIDALicht Kunst Licht AG, Bonn, Germany
SPECIFICATION INTEGRITYENRIQUE PEINIGER, IALDOffice for Visual Interaction, New York, NY USAJEAN SUNDIN, IALDOffice for Visual Interaction, New York, NY USA
LIGHTING UP URBAN TACTICS : LUPERCALES PROJECTALBERTO BARBERA DUELOIndependent Lighting Technician and Consultant, Barcelona, SpainIRENE BASIrene Bas, Interior & Lighting Design, Barcelona, SpainPAOLO PORTALURIhpph – Independent Practice, Maglie, Italy
PROFESSIONAL TOOLS TRACK
MINI SESSIONS – 30 MINUTES EACH
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CONFERENCE REGISTRATION PACKAGEA complete experience, registration to IALD Enlighten Europe 2014 includes:
• Twenty-one seminars and workshops in three dedicated tracks• Four intensive mini breakout sessions• Opening Session + Keynote Address• Special evening events• Lunch and networking breaks daily• Closing session• And much, much more!
All prices quoted in Euros and are exclusive of VAT.
FOR IALD MEMBERSFull Conference € 355,00 1 - 2 registrations
Full Conference* € 305,00 3 + registrations from one design firm
One Day € 255,00
*Any lighting design firm sending more than two IALD member lighting designers to IALD Enlighten Europe 2014 will receive a €50,00 discount on each of the third and subsequent registrations. Call the IALD office at +1 312 527 3677 or send an email to [email protected] for more information on this special pricing.
FOR LIRC MEMBERSFull Conference € 355,00 One Day € 255,00
FOR NONMEMBERSFull Conference € 400,00One Day € 295,00
FOR STUDENTSStudent photo ID must accompany registration form.Full Conference € 100,00One Day € 60,00
** Any school sending three or more students to IALD Enlighten Europe 2014 will receive a discount on all registrations. Call the IALD office at +1 312 527 3677 or send an email to [email protected] for more information on this special pricing.
FOR SPOUSE/GUESTGuest is a personal guest, not a business associate or staff member. Guest registration includes admittance to breakfast each morning, buffet lunches and all sponsored evening events.
Full Conference € 200,00One Day € 175,00
CANCELLATION POLICYCancellations and requests for refunds must be received in writing at the IALD office by 26 October 2014; refunds will be returned less a €35,00 administrative fee. No refunds will be issued after 26 October 2014, or for no-shows. Please send requests [email protected].
HOTEL INFORMATION
WELCOME TO BERLIN, GERMANYThe capital of Germany, Berlin is renowned for its wide variety of attractions, its fl ourishing cultural scene, lively nightlife and a way of life that’s both fast-paced and relaxed. Berlin is a city of art, artists and museums. Contrasts between historical buildings and modern architecture, between the traditional and the modern, are what set the city apart from the rest. The sights of Berlin – from the Brandenburg Gate to the Federal Chancellery – tell the story of an entire nation. Germany’s capital is home to all the major government buildings, most notably the historic Reichstag, seat of the German parliament.
HOTELThe andel’s Hotel Berlin and its 60 metre tower stand tall over Landsberger Allee – on the pulse of the city, yet away from the hectic hustle of modern life. The hotel will welcome you with its modern design with light and select color. All rooms and suites feature a modern retro look as well as a wide range of conveniences that leaves nothing to be desired. The sky.bar affords probably the most stunning views over southern Berlin. At the same time, you’ll be residing right near Europe’s largest swimming and diving centre and the Berlin Velodrom.
HOTEL ADDRESS andel’s Hotel Berlin Landsberger Allee 106 10369 Berlin, Germany
HOTEL RESERVATIONSThe IALD has reserved a block of rooms at the andel’s Hotel Berlin for IALD Enlighten Europe 2014. The rate listed below includes hotel room, breakfast buffet, complimentary wireless internet service in the guest rooms, and use of spa and fi tness facilities. This room block has been reserved for 9 - 11 November 2014.
Single Superior Guest Room €129,00 inclusive of VAT
Double Superior Guest Room €154,00 inclusive of VAT
Hotel rooms can be reserved now at http://iald.me/eneu14hotel (please note this link is case sensitive).
GROUND TRANSPORTATIONTake advantage of the city’s rail connections and choose the environmentally friendly option—trains stop directly at Landsberger Allee station.
From Berlin Central Station (Hauptbahnhof):Take S7 train in the direction of Ahrensfelde and get off at Alexanderplatz. Transfer to Metrotram Line 5 (M5) towards Hohenschönhausen/Zingster Straße or Metrotram Line 6 (M6) towards Riesaer Straße and get off at Landsberger Allee.
Taxis are available from Berlin Tegel Airport (TXL) and Berlin Schönefeld Airport (SXF). Prices range between €20 and €35. For more information about traveling from TXL or SXF to the andel’s hotel, or for public transportation details, visit http://iald.me/EnEu2014 (please note this link is case sensitive).
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The IALD gratefully acknowledges the generous support of the following sponsors:
LEADING LIGHT SPONSORS
PLATINUM SPONSOR
GOLD SPONSOR
SILVER SPONSORS
EVENING EVENT SPONSORS
MONDAY PRESIDENT’S EVENING RECEPTION
ATTENDEE EXPERIENCE SPONSORS
ENLIGHTEN EUROPE LANYARDS
Sponsors current as of 30 July 2014.
EXCITING SPONSORSHIP OPPORTUNITIES STILL AVAILABLESponsors - don’t miss this unique opportunity to become visible to the leading lighting design professionals throughout Europe and around the globe.
Available sponsorships include:
LEADING LIGHT SPONSORSHIPS to support the entire conference.
EVENING EVENT SPONSORSHIPS : own the night and be one of only three evening event sponsors.
KEYNOTE SPEAKER SPONSORSHIP to support a world-class speaker for the conference.
NETWORKING EVENT SPONSORSHIPS to reach attendees during luncheons and breaks.
ATTENDEE EXPERIENCE SPONSORSHIPS to provide for a wide variety of takeaway items for attendees.
Contact Kelly Ashmore at [email protected] for more information.
THANK YOU ENLIGHTEN EUROPE CONTENT ADVISORY GROUPThis group of volunteers has worked tirelessly for the past year helping to craft this conference. Our sincere thanks go to:
Tad Trylski, Associate IALD - ChairIndependent Lighting DesignerLondon, UK
Enrique Peiniger, IALD Offi ce for Visual InteractionNew York, NY USA
Gerd Pfarré, FIALDpfarré Lighting DesignMunich, Germany
Anna Sbokou, Junior Associate IALDAnna Sbokou Lighting DesignLondon, UK
Andreas Schulz, IALDLicht Kunst Licht AGBonn, Germany
EUROPEEUROPEEUROPEIALD ENLIGHTEN
REGISTER ONLINE NOW AT iald.me/EnEu2014 [THIS URL IS CASE SENSITIVE]
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440 N WELLS STREETSUITE 210 CHICAGO, IL 60654 USA
PHONE : +1 312 527 3677FAX : +1 312 527 3680WEB : WWW.IALD.ORGEMAIL : [email protected]