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DLR.de Chart 1 Human- and Society-Centered Mobility Systems for Attractive Cities Prof. Dr. Meike Jipp [email protected]

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Page 1: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

DLR.de • Chart 1

Human- and Society-Centered Mobility Systems for Attractive CitiesProf. Dr. Meike [email protected]

Page 2: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

[email protected] • Chart 2

© TAZ

Page 3: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

[email protected] • Chart 3

Traffic in GermanyTraffic in Germany

Volume of Traffic (2017)

Purpose of travelling

Work

B i

about 3 1 ways per

Business

Education

Shopping

Transactionsabout 3.1 ways per person and day

T ffi P f (2017)

Transactions

Leisure

Accompanying

Traffic Performance (2017)

about 39 km (24 miles) per person and day

GenderAge (years) - - - - - - - -

© TAZMiD (2017)

Page 4: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

[email protected] • Chart 4

Traffic in GermanyTraffic in Germany

Volume of Traffic (2017)

Purpose of travelling

Work

B i

about 3 1 ways per

Business

Education

Shopping

Transactionsabout 3.1 ways per person and day

T ffi P f (2017)

Transactions

Leisure

Accompanying The purpose of mobility isneed satisfaction!Traffic Performance (2017) need satisfaction!

GenderAge (years) - - - - - - - -

about 39 km (24 miles) per person and day

© TAZMiD (2017)

Page 5: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Human Needs

[email protected] • Chart 5

Human NeedsNeeds

Provision of the power necessary to actProvision of the power necessary to act Hull (1952)

Expression of what humans need for theirsurvival and development Lebeder (1980)

• Need to be satisfied in order to surviveTh ti ti d h

Deficiency Needs Growth Needs• Desire to grow as an individual• The motivation increases when

th d t• The motivation decreases whenthe needs are met.

the needs are met.

Precondition for life & satisfaction Precondition for happinessMaslow (1970)Maslow (1970)

Precondition for life & satisfaction Precondition for happiness

© Rei Reisen© Mopo© BZ Berlin

© Festival Sticker

Page 6: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Human Needs

DLR.de • Chart 6 [email protected]

Human Needs

S lf E

Self-ActualizationDeveloping Activities,

Pursuing Goals

Cognitive NeedsK l d U d t di

Self-EsteemSelf-Confidence, Freedom, Self-Respect

Social NeedsFriendship, Intimacy, Family

Knowledge, Understanding

Safety Needs

Fundamental Physiological NeedsFood Water Oxygen Silence

Safety NeedsSafety, Personal Safety, Financial Security, Health

Food, Water, Oxygen, SilenceMaslow (1971)

Page 7: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Human Needs

DLR.de • Chart 7 [email protected]

Human Needs

S lf E

Self-ActualizationDeveloping Activities,

Pursuing Goals

Cognitive NeedsK l d U d t di

Self-EsteemSelf-Confidence, Freedom, Self-Respect

Social NeedsFriendship, Intimacy, Family

Knowledge, Understanding

Safety Needs

Fundamental Physiological NeedsFood Water Oxygen Silence

Safety NeedsSafety, Personal Safety, Financial Security, Health

Food, Water, Oxygen, SilenceMaslow (1971)

Page 8: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Human Needs

DLR.de • Chart 8 [email protected]

Human Needs

Traffic participants are no transport objects.Instead they are individuals making their own decisions!Instead, they are individuals making their own decisions!

e.g., Hildebrandt et al. (2001)

Means used by individuals to satisfy their needs Mallmann (1980)

SatisfactorsMeans used by individuals to satisfy their needs Mallmann (1980)

M tW k

Primary Secondary

© DPA© Partytram Leipzig © Stefanie Herbst © Indiacatlog

Means to an End

Work Equipment

© DPA© Partytram Leipzig © Stefanie Herbst © Indiacatlog

Humans select their means of transportation,• which allows the satisfaction of primary needs or

hi h k th ti f ti f d d lik l• which makes the satisfaction of secondary needs more likely.

Page 9: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Modal Split of the Traffic Volume

DLR.de • Chart 9 [email protected]

Modal Split of the Traffic Volume

22%

14% FußwegeWalking

22%

11%

10% Fahrradwege

MIV-Wege

Cycling

Driving by car

43% ÖV-Wege

Mitfahrer

Using pubic transportation

Being a passenger

MiD (2017)

Page 10: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Technological Progress

[email protected] • Chart 10

g g

AutomationDigitalization

Autonomous Shuttles

Under which circumstances would you ask

„Under absolutely no circumstances!“

„Under which circumstances would you askYour< 6-year old child

to use an autonomous shuttle?

IAV – Project HEAT BVG – Emily

„ y

© TAZ

Page 11: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Technological Progress

[email protected] • Chart 11

g g

AutomationDigitalisation Artificial Intelligence

Self-Driving Cars

Page 12: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

DLR.de • Folie 12

Page 13: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

[email protected] • Chart 13

© TAZ

Page 14: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Technological Progress

[email protected] • Chart 14

g g

AutomationDigitalisation Artificial Intelligence

Self-Driving Cars Mobility-on-Demand Systems

2012 2015 2012 2015

Autonomous Shuttles

XKutsuplus – Helsinki Leap Transit – San Francisco

2012-2015 2012-2015

IAV – Project HEAT Local Motors – „Olli“

X„

Page 15: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

[email protected] • Chart 15

„Under which circumstanceswould you ask your 6-year old

child to use an autonomous on-demand shuttle?

“I would like to drive alone, because I don‘t know who else would get into the shuttle (e.g., a group of drunken people)“

(male, 41 years old)

„Under absolutely nocircumstances!“

demand-shuttle? “I would never use an autonomous on-demand-shuttle. It‘s not a matter of price. Even if I had the money, I wouldn‘t use it because of safety issues. Alone, I would probably use it“

(female, 55 years old)( y )

Page 16: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Human Needs

DLR.de • Chart 16 [email protected]

Human Needs

S lf E

Self-ActualizationDeveloping Activities,

Pursuing Goals

Cognitive NeedsK l d U d t di

Self-EsteemSelf-Confidence, Freedom, Self-Respect

Social NeedsFriendship, Intimacy, Family

Knowledge, Understanding

Safety Needs

Fundamental Physiological NeedsFood Water Oxygen Silence

Safety NeedsSafety, Personal Safety, Financial Security, Health

Food, Water, Oxygen, SilenceMaslow (1971)

Page 17: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

[email protected] • Chart 17

© TAZ

Page 18: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Safety Issues

DLR.de • Chart 18 [email protected]

Safety Issues

Experiencing an autonomous

Experiencing an autonomous Introduction of theIntroduction of the Identification ofIdentification of Generation ofGeneration ofautonomous

shuttleautonomous

shuttle envisioned systemenvisioned system difficultiesdifficulties solutionssolutions

Category DescriptionOther Passengers

Negativ group dynamics (e.g., hooligans) Vandalism

Harassment Crowded bus

Theft No help from othersTheft No help from others

Intransparent System

Unexpected stop of the system Unclear whether obstacle will be recognized

Unpunctuality Unknown neighbourhood

Route through a bad neighbourhoodRoute through a bad neighbourhood

Technology Inability to intervene Missing emergency exit

Bad maintenance

Grippenkoven et al. (2018)Grippenkoven et al. (2018)

Page 19: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Safety Issues

DLR.de • Chart 19 [email protected]

Safety Issues

Experiencing an autonomous

Experiencing an autonomous Introduction of theIntroduction of the Identification ofIdentification of Generation ofGeneration ofautonomous

shuttleautonomous

shuttle envisioned systemenvisioned system difficultiesdifficulties solutionssolutions

Category DescriptionOther Passengers

Negativ group dynamics (e.g., hooligans) Vandalism

Harassment Crowded bus

Theft No help from othersTheft No help from others

Intransparent System

Unexpected stop of the system Unclear whether obstacle will be recognized

Unpunctuality Unknown neighbourhood

Route through a bad neighbourhoodRoute through a bad neighbourhood

Technology Inability to intervene Missing emergency exit

Bad maintenancep < .001, d > 0.8

Grippenkoven et al. (2018)Grippenkoven et al. (2018)

Page 20: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Improvement of Feeling of Safety

DLR.de • Chart 20 [email protected]

Improvement of Feeling of Safety

Grippenkoven et al. (2018)

Page 21: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Do These Measures Improve the Feeling of Safety?

DLR.de • Chart 21 [email protected]

Indiv Emerg Mobile Video Mobile Panic Info

Do These Measures Improve the Feeling of Safety?

Means Indiv. cabin

Emerg. brake

Mobilesecurityservice

Video assistancesystem

Mobile app-lication

Panic button

Info System

No help

Means

Scenarios

Missing emerg. exit

Group dynamics

Vandalism

Vandalism

Theft

= significant, p < .001

= not significant

Grippenkoven et al. (2018)

Page 22: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Measures to Improve the Feeling of Safety

DLR.de • Chart 22 [email protected]

Measures to Improve the Feeling of Safety

?

Grippenkoven et al. (2018)

Page 23: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Human Needs

DLR.de • Chart 23 [email protected]

Office-ShuttleOrchestra-ShuttleHuman Needs Office-Shuttle

S lf E

Self-ActualizationDeveloping Activities,

Pursuing Goals

Study-Shuttle Creativity-Shuttle

Cognitive NeedsK l d U d t di

Self-EsteemSelf-Confidence, Freedom, Self-Respect

Social ShuttlePeer Group

Travel System

Social NeedsFriendship, Intimacy, Family

Knowledge, Understanding

Safety NeedsShopping Shuttle Gaming Shuttle

Fundamental Physiological NeedsFood Water Oxygen Silence

Safety NeedsSafety, Personal Safety, Financial Security, Health

Shopping-Shuttle Gaming-Shuttle

Food, Water, Oxygen, SilenceMaslow (1971)

Wellness-Shuttle Relax-Shuttle

Page 24: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

Service Oriented Mobility

DLR.de • Chart 24 [email protected]

Service-Oriented Mobility

Mobility Concept

Service Concept Vehicle Concept

Services tailored to meet the needs of target groups hi h l h t k th b i kwhich are large enough to make the business case work

Page 25: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

[email protected] • Chart 25

© TAZ

Page 26: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

DLR.de • Folie 26 • [email protected][email protected]

Verkehrsträger als Satisfaktoren

LeYes, technologycan help createVerkehrsträger als Satisfaktorencan help createattractive cities

if human needs are considered…if human needs are consideredwhen designing mobility!

Page 27: Human- and Society-Centered Mobility ... - Berlin, Germany · DLR.de • Chart 5 meike.jipp@dlr.de Human Needs Needs Provision of the power necessary to act Hull (1952) Expression

[email protected] • Chart 27

Thank you for your attention!

Prof. Dr. Meike JippGerman Aerospace Center (DLR)

Institute of Transportation SystemsInstitute of Transportation SystemsLilienthalplatz 7

D 38100 [email protected] 531 295 3089+49-531-295 3089