hum110 wake tech week 2 tech goes to market 3

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Technology and Society Week 2 Processe s Go To Market

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Page 1: Hum110 wake tech week 2 tech goes to market 3

Technology and Society

Technology and Society

Week 2Processes

Go To Market

Week 2Processes

Go To Market

Page 2: Hum110 wake tech week 2 tech goes to market 3

What came first the gadget or the need?

What came first the gadget or the need?

Nathan Rosenberg:Nathan Rosenberg:

"The idea that an invention reaches a"The idea that an invention reaches astage of commercial profitability first andstage of commercial profitability first andis then "introduced" is, as a matter of fact,is then "introduced" is, as a matter of fact,simple minded. It is during a (frequently protracted) simple minded. It is during a (frequently protracted) shakedown period in its early introduction that it shakedown period in its early introduction that it becomes obviously worthwhile to bother making the becomes obviously worthwhile to bother making the improvements."improvements."

Page 3: Hum110 wake tech week 2 tech goes to market 3

Products before Their Time

Products before Their Time

The New York World's Fair of 1964-65: The picture phone

The Sinclair hand-held computer

The leading edge/bleeding edge

Vaporware, market research and usability testing

What came first the internet or the e-conomy?

Page 4: Hum110 wake tech week 2 tech goes to market 3

Who Does Pure Research?

Who Does Pure Research?

Government Agencies (Like NASA)

Universities Industry

Page 5: Hum110 wake tech week 2 tech goes to market 3

Edward Deming and the Japanese Economic BoomEdward Deming and the

Japanese Economic Boom

Page 6: Hum110 wake tech week 2 tech goes to market 3

Deming's Tools:Deming's Tools:

Page 7: Hum110 wake tech week 2 tech goes to market 3

Deming’s Fourteen Principles

Deming’s Fourteen Principles

1. Create constancy of purpose. 2. Adopt the new philosophy. 3. Cease dependence on inspection to achieve quality. 4. End the practice of awarding business on the basis of price tag. 5. Improve constantly and forever. 6. Institute training on the job. 7. Institute leadership. 8. Drive out fear. 9. Break down barriers between departments. 10. Eliminate slogans that ask for zero defects and more productivity. 11a. Eliminate work standards (quotas) on the factory floor. Substitute leadership. 11b. Eliminate management by objective. 12a. Remove barriers that rob the hourly worker of his right to pride of

workmanship. The responsibility of supervisors must be changed from sheer numbers to quality.

12b. Remove barriers that rob people in management and in engineering of their right to pride in workmanship.

13. Institute a vigorous program of education and self-improvement. 14. Put everybody to work to accomplish the transformation.

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Deming’s Practices in Japan Today

Deming’s Practices in Japan Today

Page 9: Hum110 wake tech week 2 tech goes to market 3

The Hardware & Software of Shoe

Design

The Hardware & Software of Shoe

Design