how your blog can make you money (without alienating your readers and having the internet hate you)

How Your Blog Can Make You Money

(without annoying your readers andhaving the internet hate you)

Who Am I?

Chad Waite- Husband- Father- Total Nerd- Denver Broncos Fan- Trail Runner- Affiliate- Marketing Manager

at

What Is AvantLink?

- Affiliate Network- Park City, Utah- Help Bloggers

Monetize Content- Lots Of Really Cool

Affiliate Tools

Let’s Get Started Right Now!

Apply to the network using this special link:

bit.ly/affstart

What Does That All Mean &How Do I Make Money

Agenda

1. Affiliate Marketing Overview2. Preconceptions & Goals3. Affiliate Marketing Tools4. What The Final Product Looks Like5. How To Get Started

How Affiliate Marketing Works

Section 1: Affiliate Marketing Overview

Affiliates (Bloggers, coupon sites, etc)

Merchants (Online retailers who have affiliate programs)

Networks (Technology that makes affiliate marketing possible)

Affiliates (That’s You!)


- Place affiliate links on your website.- Send traffic to merchants via link.- If referrals result in a sale, you earn a

nice commission from that sale.

Merchants


- Merchants partner with affiliates to promote their products & brands.

- They decide commission rates & cookie lengths (8-10%, 30-60 days).

- Commission is what you get paid.- Cookie length is how long your referral

is valid for.

Networks


- Technology to track your referrals, sales, and success!

- Provides links, banner ads, and tools.- Offers lots of affiliate programs to join.- Pays you your commission checks.- Join a network first, then apply to

individual affiliate programs.

The Whole Picture


Need more? View the video: bit.ly/howaffworks

Affiliate Examples


- Bloggers- Shopping/price comparison sites- Coupon & deal oriented sites- Loyalty programs (think redeeming your

credit card travel points)- Mobile apps

AvantLink Merchants Examples


Best Network ;)


But Other Networks Do Exist...


Networks


Process is the same for most networks:

Apply to the network first and once you’re approved, apply to the affiliate programs of brands you would like to promote.

Once approved to those programs, you’ll have access to their affiliate links and ads!

Networks


Networks provide the affiliate links & tools. What do these links look like? Just put what’s below on your site!

http://www.avantlink.com/click.php?tt=ml&ti=119753&pw=145545

Basic affiliate link example Basic banner ad example

<script type="text/javascript" src="http://www.avantlink.com/link.php?ml=220327&p=29689&pw=145545"></script>


Agenda


The Dark Side Of Affiliate Marketing

Section 2: Preconceptions & Setting Goals

Queue “The Internet Hates You…”


What Real Affiliate Marketing Is


- Integrated heavily into your content.- Doesn’t take away from website’s

purpose if done correctly.- Think “content enhancement” rather

than loud ADS!!!!!!- Doesn’t alienate your readers.- Be transparent about your use of

affiliate links!

Set Goals- Realistic Ones


We’ve all seen this, right?

Does anyone really think that this is a goal that will set you

up for true success?

Excellent Starting Goals:


● Make enough to pay my hosting in a month.

● Make enough to pay for date night with the spouse.

● Make enough for a tank of gas (boring but achievable!)

Goals Must Evolve With Growth:


● Car payment?● Weekend getaway?● Pay for Christmas gifts?

The Ultimate Goal Takes Time:


“Make enough money to quit my job.”


Agenda


What Does Affiliate Marketing Look Like?

Section 3: Affiliate Marketing Tools

Most people think of banner and text ads(so totally 1997…)

All season paw protection. Shop

DogBoots HERE.

Altra Zero Drop Shoes. Natural Shoes For

Easier Running. Find Gender Specific

Footwear Today. AltraRunning.com



Things have advanced quite a bit since 1997.

Remember, integrate your ads in with your content as much as possible!



Product-level advertising with the Product Ad Widget:



You choose what to link to with Custom Affiliate Links:



Custom Link certain items in a photo with the SnapVisi:



Full product searches & price comparisons with the SnapSearcher!


Agenda


Section 4: The Finished Product


Agenda


Section 5: How To Get Started

#1 Start by applying to the AvantLink network using this link:

avantlink.com/affiliates/affiliate-application


#2 Apply to merchant programs! (Try Blendtec)


#3 Learn about the affiliate tools you can use!


#4 Click on the tool to watch the training video


#5 1-on-1 consultations for the next three hours!

Talk to experienced affiliate marketers for personalized recommendationsbased on your site and content.

How Your Blog Can Make You Money

(without annoying your readers andhaving the internet hate you)

Who Am I?

Chad [email protected]

@ChadW8

mailto:[email protected]