How We Tweet: Anatomy of an Event Hashtag

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Served Fresh Media provides social media reporting and coverage for large special events (conference, expos, awards shows, concerts, etc.). This is detailed analysis of a client's event hashtag and how we successfully managed it. In essence, this is how we tweet!

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<ul><li> 1. HOW SERVED FRESH TWEETS<br />Anatomy of a Hashtag<br />#smtravel11 Case StudySocial Media Strategies for Travel North AmericaMarch 2, 2011<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />1<br /></li></ul> <p> 2. WE PROMOTE THE HASHTAG (#)<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />2<br /> 3. ON OUR WEBSITE<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />3<br /> 4. ON TWITTER<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />4<br /> 5. ON FACEBOOK<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />5<br /> 6. AND ON SOCIAL BOOKMARKING SITES<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />6<br /> 7. WE TWEET<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />7<br /> 8. CHEERS, GREETINGS and ENTHUSIASM<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />8<br /> 9. March 4, 2011<br />getfresh@servedfreshmedia.net<br />9<br /> 10. March 4, 2011<br />getfresh@servedfreshmedia.net<br />10<br /> 11. March 4, 2011<br />getfresh@servedfreshmedia.net<br />11<br /> 12. March 4, 2011<br />getfresh@servedfreshmedia.net<br />12<br /> 13. AGENDA UPDATES<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />13<br /> 14. March 4, 2011<br />getfresh@servedfreshmedia.net<br />14<br /> 15. March 4, 2011<br />getfresh@servedfreshmedia.net<br />15<br /> 16. March 4, 2011<br />getfresh@servedfreshmedia.net<br />16<br /> 17. QUESTIONS AND DISCUSSION POINTS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />17<br /> 18. March 4, 2011<br />getfresh@servedfreshmedia.net<br />18<br /> 19. March 4, 2011<br />getfresh@servedfreshmedia.net<br />19<br /> 20. March 4, 2011<br />getfresh@servedfreshmedia.net<br />20<br /> 21. March 4, 2011<br />getfresh@servedfreshmedia.net<br />21<br /> 22. March 4, 2011<br />getfresh@servedfreshmedia.net<br />22<br /> 23. March 4, 2011<br />getfresh@servedfreshmedia.net<br />23<br /> 24. UNIQUE, RELEVANT VIDEOS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />24<br /> 25. PHOTOS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />25<br /> 26. March 4, 2011<br />getfresh@servedfreshmedia.net<br />26<br /> 27. AUDIO RECAPS BY SFM REPORTERS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />27<br /> 28. March 4, 2011<br />getfresh@servedfreshmedia.net<br />28<br /> 29. QUESTIONS &amp; REQUESTS FOR PANELISTS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />29<br /> 30. March 4, 2011<br />getfresh@servedfreshmedia.net<br />30<br /> 31. SELECT RETWEETS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />31<br /> 32. March 4, 2011<br />getfresh@servedfreshmedia.net<br />32<br /> 33. THE DAILY HASHTAG NEWS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />33<br /> 34. March 4, 2011<br />getfresh@servedfreshmedia.net<br />34<br /> 35. PRESENTATIONS &amp; STATISTICS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />35<br /> 36. March 4, 2011<br />getfresh@servedfreshmedia.net<br />36<br /> 37. March 4, 2011<br />getfresh@servedfreshmedia.net<br />37<br /> 38. March 4, 2011<br />getfresh@servedfreshmedia.net<br />38<br /> 39. ANSWERS TO ATTENDEE QUESTIONS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />39<br /> 40. March 4, 2011<br />getfresh@servedfreshmedia.net<br />40<br /> 41. HELPFUL TIPS FOR BLOGGERS &amp; TWEETERS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />41<br /> 42. RE-TWEETABLE COMMENTARY<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />42<br /> 43. March 4, 2011<br />getfresh@servedfreshmedia.net<br />43<br /> 44. March 4, 2011<br />getfresh@servedfreshmedia.net<br />44<br /> 45. March 4, 2011<br />getfresh@servedfreshmedia.net<br />45<br /> 46. TWEET TRANSCRIPTS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />46<br /> 47. BEST OF TWEETS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />47<br /> 48. March 4, 2011<br />getfresh@servedfreshmedia.net<br />48<br /> 49. TRIVIA TWEETS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />49<br /> 50. HOT TRENDS DISCUSSED<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />50<br /> 51. CONTENT, CONTENT, CONTENT!<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />51<br /> 52. March 4, 2011<br />getfresh@servedfreshmedia.net<br />52<br /> 53. WERE ONLY HUMAN TWEETS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />53<br /> 54. OH AND WE ALSO<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />54<br /> 55. POLICE THE TWEETS!<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />55<br /> 56. BYE-BYE SPAMMER!TWITTER SUSPENDS @BIRGITCHILDRYI4<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />56<br /> 57. WHAT THE BACKCHANNEL TWEETED TO US<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />57<br /> 58. March 4, 2011<br />getfresh@servedfreshmedia.net<br />58<br /> 59. March 4, 2011<br />getfresh@servedfreshmedia.net<br />59<br /> 60. March 4, 2011<br />getfresh@servedfreshmedia.net<br />60<br /> 61. March 4, 2011<br />getfresh@servedfreshmedia.net<br />61<br /> 62. March 4, 2011<br />getfresh@servedfreshmedia.net<br />62<br /> 63. March 4, 2011<br />getfresh@servedfreshmedia.net<br />63<br /> 64. March 4, 2011<br />getfresh@servedfreshmedia.net<br />64<br /> 65. March 4, 2011<br />getfresh@servedfreshmedia.net<br />65<br /> 66. March 4, 2011<br />getfresh@servedfreshmedia.net<br />66<br /> 67. March 4, 2011<br />getfresh@servedfreshmedia.net<br />67<br /> 68. March 4, 2011<br />getfresh@servedfreshmedia.net<br />68<br /> 69. March 4, 2011<br />getfresh@servedfreshmedia.net<br />69<br /> 70. March 4, 2011<br />getfresh@servedfreshmedia.net<br />70<br /> 71. March 4, 2011<br />getfresh@servedfreshmedia.net<br />71<br /> 72. March 4, 2011<br />getfresh@servedfreshmedia.net<br />72<br /> 73. March 4, 2011<br />getfresh@servedfreshmedia.net<br />73<br /> 74. March 4, 2011<br />getfresh@servedfreshmedia.net<br />74<br /> 75. March 4, 2011<br />getfresh@servedfreshmedia.net<br />75<br /> 76. March 4, 2011<br />getfresh@servedfreshmedia.net<br />76<br /> 77. March 4, 2011<br />getfresh@servedfreshmedia.net<br />77<br /> 78. March 4, 2011<br />getfresh@servedfreshmedia.net<br />78<br /> 79. March 4, 2011<br />getfresh@servedfreshmedia.net<br />79<br /> 80. DAY-ONE HASHTAG STATS<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />80<br /> 81. SUCCESS!<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />81<br /> 82. GRATITUDE<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />82<br /> 83. March 4, 2011<br />getfresh@servedfreshmedia.net<br />83<br /> 84. March 4, 2011<br />getfresh@servedfreshmedia.net<br />84<br /> 85. March 4, 2011<br />getfresh@servedfreshmedia.net<br />85<br /> 86. AND THANK YOU<br />FOR YOUR<br />AWESOMENESS!<br />March 4, 2011<br />getfresh@servedfreshmedia.net<br />86<br /></p>