how to use social media tools to market your book

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How to Market your Book with Social Media Tools By Peg Fitzpatr ick

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Post on 10-May-2015

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Writing a book is a big task and marketing it is an even bigger endeavor. Tips and tools to use social media marketing to sell your book.

TRANSCRIPT

Page 1: How to Use Social Media Tools to Market Your Book

How to Market your Book

with Social Media Tools

By Peg Fitzpatrick

Page 2: How to Use Social Media Tools to Market Your Book

Writing your book seemed like the hard part.

Page 3: How to Use Social Media Tools to Market Your Book

Now you need to market your book.

Page 4: How to Use Social Media Tools to Market Your Book

Social media marketing is the answer.

Build a platform for your book sales.

Establish thought leadership in your genre.

Get to know other writers.

Learn more about the self-publishing process.

And sell more books with marketing, not a hard sell!

Page 5: How to Use Social Media Tools to Market Your Book

Togather: Create an online book tour

Page 7: How to Use Social Media Tools to Market Your Book

Magisto: Make a book trailer

Page 8: How to Use Social Media Tools to Market Your Book

Google+ Hangouts:Let people get to know you.

Page 9: How to Use Social Media Tools to Market Your Book

Shindig: Have an online reading

Page 10: How to Use Social Media Tools to Market Your Book

Goodreads: Talk with your fans

Page 11: How to Use Social Media Tools to Market Your Book

Pinterest: Show your stuff!

Page 13: How to Use Social Media Tools to Market Your Book

So where do you start?

Page 14: How to Use Social Media Tools to Market Your Book

Pick one social network

Google+

Pinterest

Twitter

Facebook page

LinkedIn

AND practice! Learn the platform and have fun.

Page 15: How to Use Social Media Tools to Market Your Book

The great news is…

You have all the skills you need to succeed!

Writers are smart, creative, and interesting.

Don’t be intimidated by people with large followings.

Be unique and original.

Do what works for you!

Page 16: How to Use Social Media Tools to Market Your Book

Who is Peg Fitzpatrick?

I’m a writer, social media marketer and digital strategist

I’m on Facebook, Pinterest, LinkedIn, Twitter, Instagram, and Google+.

I work with Guy Kawasaki on his social media and I worked with Shawn Welch & Guy on the social media marketing for APE: Author, Publisher, Entrepreneur – How to Publish a Book. If you heard about this book online, that could have been me.