how to use social media to build relationships with reporters and bloggers

24

How To Build Relationships with Reporters & Bloggers

Upload: dana-byerlee

Post on 22-Jan-2018

4.079 views

Category:

Business

0 download

Report

Download

Embed Size (px):

TRANSCRIPT

Page 1: How to use Social Media to Build Relationships with Reporters and Bloggers

How ToBuild Relationships

withReporters & Bloggers

Page 2: How to use Social Media to Build Relationships with Reporters and Bloggers

Page 3: How to use Social Media to Build Relationships with Reporters and Bloggers

Page 4: How to use Social Media to Build Relationships with Reporters and Bloggers

News outlets don’t write stories.People do.

Page 5: How to use Social Media to Build Relationships with Reporters and Bloggers

Page 6: How to use Social Media to Build Relationships with Reporters and Bloggers

Build an engaged group of journalists who:

• Like you• Trust you• Understand your unique value• Want to see you succeed

Page 7: How to use Social Media to Build Relationships with Reporters and Bloggers

Media Relationship Strategy

• Contact Management- Get organized• Relationship Development- Get engaged

Page 8: How to use Social Media to Build Relationships with Reporters and Bloggers

Tag contacts in groups

Page 9: How to use Social Media to Build Relationships with Reporters and Bloggers

Compile meaningful notes

• Important articles• Personal site/blog• Hobbies/ passions• Family• Where you met

Page 10: How to use Social Media to Build Relationships with Reporters and Bloggers

Connect on social

Page 11: How to use Social Media to Build Relationships with Reporters and Bloggers

Define outreach frequency

Page 12: How to use Social Media to Build Relationships with Reporters and Bloggers

Be helpful.Invest in their success.Give more than you get.

Page 13: How to use Social Media to Build Relationships with Reporters and Bloggers

Page 14: How to use Social Media to Build Relationships with Reporters and Bloggers

Reshare and reply

Page 15: How to use Social Media to Build Relationships with Reporters and Bloggers

Tip: Twitter Lists Rule

Page 16: How to use Social Media to Build Relationships with Reporters and Bloggers

Leave thoughtful comments

Page 17: How to use Social Media to Build Relationships with Reporters and Bloggers

Get involved in the top online communities

Page 18: How to use Social Media to Build Relationships with Reporters and Bloggers

Meet at events

Page 19: How to use Social Media to Build Relationships with Reporters and Bloggers

Suggest follow-up stories

Page 20: How to use Social Media to Build Relationships with Reporters and Bloggers

Connect them to other experts & interesting people

Page 21: How to use Social Media to Build Relationships with Reporters and Bloggers

Coffee & happy hour

Page 22: How to use Social Media to Build Relationships with Reporters and Bloggers

Congratulate on personal news

Page 23: How to use Social Media to Build Relationships with Reporters and Bloggers

Page 24: How to use Social Media to Build Relationships with Reporters and Bloggers

Relationship development made easy.

@getmingly

Visit: ming.ly/unlimited

http://ming.ly/unlimited/

FY 2014 $43,571 to Hayden Flour Mills, Tempe, AZ, to ... · promote Agritourism, such as hosting site visits by reporters/bloggers, media outreach and social marketing. b.See End

Reporters Roundtable

Public Relations 101 May 21, 2014. Understand how media operates to maximize success Build positive relationships with reporters Understand what’s newsworthy

Inspiring bloggers

Tips for Building Relationships and Sales with Bloggers

Relationships & Social Media: Connecting With Media & Bloggers

Court Reporters, CART Reporters

Blogging best practice - how bloggers can help other bloggers

Bloggers = journos?

Managing relationships with bloggers and other online influencers. PR in the digital age conference, 3 December 2015

Package 'ReporteRs

Best Practices for Building Relationships with Bloggers, by Stacey Ferguson

Blogs & Bloggers

Bloggers & blogging

E-COMMERCE DIVISION. BLOGGERS ◦ GET BLOGGERS COMMUNITY ON SPECIFIC CATEGORY EVENT ◦ BLOGGERS…

Bloggers presentation

How Bloggers Benefit Your Business | Professional Travel Bloggers Association ATM 2015

Reporters Handbook

Reporters Committee

Developing Relationships with Reporters - Rasmusonby journalists everywhere: “A lot of what gets covered depends on personal relationships at the pa-per.” Can’t get more explicit

Using social media to build relationships with reporters · Using social media to build relationships with reporters California 4-H - April 7, 2016 Pam Kan-Rice Assistant Director

REPORTERS WITHOUT BORDERS · cyber-dissidents reporters without borders september 2005 couv. guide internet/rsf gb 14/09/05 9:40 page 1. handbook for bloggers and ... radio free nepal

TRAINING CAMP - Amazon S3 · Media relationships are more critical than ever! As beat reporters become more and more scarce, and the lines between journalists and bloggers become

Talking to Reporters - Resource Media · Positioning yourself as a trusted source of information is key to establishing and maintaining good relationships with reporters. They are

æ ã...2010 Benchmark 2011 Benchmark 2012 Benchmark 2013 Benchmark 2014 Benchmark Repeat Reporters Repeat Reporters Repeat Reporters Repeat Reporters Repeat Reporters Repeat 24% Repeat

Civil Air Patrol · Media Relationships 31 August 2017 San Antonio, TX Civil Air Patrol ... Aerospace reporters Community bloggers Public Access Hosts Military PAOs Local AFA Chapters

How To Connect And Build Relationships With Other Bloggers

Fashion bloggers

HOPE Community Coaching Initiative Overview€¦ · We’d love to talk with you. ... digital bloggers and print reporters all need to become involved in ... Complete the registration