how to use social media for your business
DESCRIPTION
Presentation given at Basepoint Regional Networking Event, CanterburyTRANSCRIPT
Webscape MarketingSocial Media, SEO & Online
How to use Social Media for your Business
Background
Webscape MarketingSocial Media, SEO & Online
• Josh Whiten, owner of Webscape Marketing• Based in Folkestone’s Creative
Quarter• Digital marketing - SEO, PPC,
social media, email marketing
Webscape MarketingSocial Media, SEO & Online
A show of hands...
Webscape MarketingSocial Media, SEO & Online
You don't have to be a fan of social media yourself to
use it for your business
Webscape MarketingSocial Media, SEO & Online
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Think about why people use social media
Webscape MarketingSocial Media, SEO & Online
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If you want to rank well on Google then get active on
social media
Webscape MarketingSocial Media, SEO & Online
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Don’t just talk about yourself; share, share
and share
Webscape MarketingSocial Media, SEO & Online
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Get engaged!
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Make life easier with a content strategy
Webscape MarketingSocial Media, SEO & Online
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Webscape MarketingSocial Media, SEO & Online
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Make them an offer
Webscape MarketingSocial Media, SEO & Online
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Use a consistent tone of voice
Experiment with social
Webscape MarketingSocial Media, SEO & Online
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Measure results; don’t chase numbers
Webscape MarketingSocial Media, SEO & Online
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www.webscapeseo.com @webscapeseo
Webscape MarketingSocial Media, SEO & Online