West Kent B2B

Josh WhitenWebscape Marketing

Turbocharge your SEO with Google+

Authorship

@joshwhiten

What is Google+ Authorship?

@joshwhiten

@joshwhiten

Authorship is a new way to connect your Google+ Profile with

content you’ve authored elsewhere

on the internet.

@joshwhiten

It works for subjects you’d

expect…

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3rd

@joshwhiten

And more general topics, or on other

websites…

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2nd

@joshwhiten

But then strange things can happen,

for subjects you know nothing

about…

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3rd

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5th

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What are the other benefits?

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Visits

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Credibility@joshwhiten

Backlinks@joshwhiten

Convinced yet?

How to get started…

@joshwhiten

1. Start using a personal profile

on Google+

@joshwhiten

@joshwhiten

2. Add the sites you contribute to

in the Links section

@joshwhiten

@joshwhiten

3. On sites you write for, add a

picture and link to a Google+ profile

with ‘rel=author’ in the link

@joshwhiten

@joshwhiten

@joshwhiten

Google pushes content written by a ‘real person’ (i.e.

on Google+) higher up search results

@joshwhiten

Top Tips• Target search terms in your authored content.• Use the same photo of

yourself everywhere.• Share links to your content

on your Google+ Page.• Keep using Google+ to

build up more Author Rank.

@joshwhiten