how to sell agile to my manager?
Post on 19-Oct-2014
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DESCRIPTION
In this presentation I tell why selling agile without a goal is nonsense and why agile pilots fail so often from biz point of view. I presented these slides in Turku Agile Day 2010.TRANSCRIPT
How to sell agile
to my manager?
Marko Taipale
Turku Agile Day 10
I help companies to improve by
showing what I have done
how I have done it and
what I have learned about it.
I am a CTO of a lean startup
Marko Taipale
@markotaipale
huitale.blogspot.com
The Best Sales Guy
Know your product
Know your customer
Understand her need
Know your product
Know your customer
Understand her need
Value proposition
Financial
benefit
Functional
benefit
Emotional
benefit
“A goal without
a method
is nonsense.”- W. Edwards Deming
Pilots are doomed to fail
2d
Internal
approval
2h
Idea
1m
Customer
approval
2h2d
Internal
approval
2h
Idea
1m
Customer
approval
2h2d
Internal
approval
2h
Idea
6m
Resourcing
1d
8
Selected
ideas
1w
Design
1m
1m
Customer
approval
2h2d
Internal
approval
2h
Idea
6m
Resourcing
1d
8
Selected
ideas
Development
2m15
Design
ready
6m
1w
Design
1m
1m
Customer
approval
2h2d
Internal
approval
2h
Idea
6m
Resourcing
1d
8
Selected
ideas
Development
2m15
Design
ready
6m
1w
Design
1m
1m
Customer
approval
2h2d
Internal
approval
2h
Idea
6m
Resourcing
1d
8
Selected
ideas
Deployment
3w12
Production
ready
6m
Development
2m15
Design
ready
6m
1w
Design
1m
1m
Customer
approval
2h2d
Internal
approval
2h
Idea
6m
Resourcing
1d
8
Selected
ideas
Deployment
3w12
Production
ready
6m
Development
2m15
Design
ready
6m
1w
Design
1m
1m
Customer
approval
2h2d
Internal
approval
2h
Idea
6m
Resourcing
1d
8
Selected
ideas
Deployment
3w12
Production
ready
6m
SCRUM!
Offer rejected
What is wrong?
”An offer you can’t refuse”
Do not be
dogmatic!
“It’s taken me all my
life to learn what
not to play.”- Dizzy-Gillespie
“All anyone asks for
is a chance
to work with pride.”- W. Edwards Deming
