how to recruit effectively on linkedin
TRANSCRIPT
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Jean O’Brien
Customer Education Consultant
LinkedIn: /JeanOBrien Twitter: @jean_obrien
Agenda
Recruit:
1. Searching on the LinkedIn network
2. Identifying your talent pool
3. Alternative ways of searching
4. Collaboration tips
5. Efficiency tips
An effective and efficient strategy to get the most from Social Media
Build, Engage, Recruit
Build Engage Recruit
Recruit
Optimise your search on LinkedIn!
Identify your talent pool!
What is the total addressable market in the UK?
2,480,900+
members
97,457
members
Total number of professionals with
relevant experience on LinkedIn.
Total number of professionals with
relevant experience on LinkedIn in
the UK.
Use the refinement filters to your advantage
Let’s analyse
Other ways of finding that ideal candidate
Alternative Searching!
Keyword and Title
Search using common keywords and titles
Conceptual Search
Search using alternate keywords and job titles
Implicit Search
Search based on what isn’t explicitly mentioned
in profiles
Natural Language Search
Search using action verbs that are related to
required skills
Indirect Search
Leveraging initial search results to make
connections
InMail templates
Collaboration!
Project sharing
Job sharing
In the last month, jobs which were shared
had on average 58% more views than those
that were not.
The number of applications collected through
LinkedIn are on average 44% higher when
jobs are shared on the network.
Increase Engagement
Saved searches and search alerts
Tags and status
Update Me and Reminders
Live Demonstration
LinkedIn Recruiter Certification
19
Build, Engage, Recruit Webcast Series
Questions
Business Development on LinkedIn: The Staffing Professional’s Guide Strategies to successfully convert
prospects into new customers
Click here
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