how to publish your first post on facebook instant articles
TRANSCRIPT
How to Publish your First Post on Facebook Instant Articles?
Summary:
In today’s Smartphone age of fast-paced Internet, 40% individuals would abandon a website that takes
more than 3 seconds to load. Facebook Instant Articles can solve the problem of slow loading by
enabling news publishers to deliver fast, interactive articles to their readers in the Facebook mobile app.
Read how to publish your first blog with Facebook Instant Articles.
Did you know that 47% consumers expect a web page to load in 2 seconds or less?
In fact, 40% individuals would abandon a website that takes more than 3 seconds to load… It gets worse
in case of mobile phones especially for the growing amount of audiences who like to consume news
using their smartphones. Low connectivity can wreak havoc on your reading experiences.
In order to create immersive reading experiences for smartphone users, Facebook Instant Articles
enables news publishers to deliver fast, interactive articles to their readers in the Facebook mobile app.
What is Instant Articles?
Instant Articles is a mobile publishing format that enables news publishers to distribute articles to
Facebook's app that load and display as much as 10 times faster than the standard mobile web.
Want to get started with Instant Articles? Fret not.
Follow the easy steps mentioned below to use Instant Articles like a pro:
Step 1: Log in to your Facebook account. Go to http://facebook.com/instant_articles/signup
You can proceed ahead if you’re an admin of a Facebook page. If not, here’s what you’re most likely to
see:
Step 2: Select the page you wish to proceed with and read the Instant Articles Terms. Agree to the terms
by selecting the square box on the left and click on Access Instant Articles Tools.
You’d immediately get a pop-up like the one below. Click on Continue.
You’d be taken to the Instant Articles Configuration Page, which looks somewhat like this:
You can configure the changes as per your needs.
Step 3: Once you’ve configured the settings, you can use a single tool to publish your articles. There is
no need to re-create them within Facebook. It is hence, best to sync your blog with Instant Articles via
tools, RSS feed or by using an API.
Step 4: It is best to stylize your articles during the setup, where you can upload logos and select the
fonts you desire.
Once you’ve configured the settings, you can proceed with creating your first Instant Article. It is
advisable to run through the guidelines for creating the article before you start writing immediately.
It is imperative to abide by the Instant Articles Policies when writing a post for Instant Articles.
Submit at least 5 articles for review, and once approved you can start using Instant Articles conveniently
for publishing articles instantly.
Good luck with Instant Articles! We are sure you’d do great in the world of social media where Facebook
is on radar for sure…
Don’t forget to share this post on social media to let others know how to grapple the problem of slow
page loading times with Instant Articles!
Author Bio: Sameer Bansal is a digital marketing enthusiast with a strong affinity for focused CLM
service providers who specialize in enriching its clients' conversations with end-customers.