Photo courtesy of Union Equity Cooperative Exchange, Enid, Okla., and L. M. Jack Frank & Son, Inc. (Paint Contractors), Oklahoma City, Okla.

How to protect and beautify a large investment That was the order: Paint the exterior of one of the world's largest grain elevators. And be sure of the maximum return on an investment in over 5,000 gallons of paint, plus the cost of many hours of application. The basic problem lay in combating the alkalies and moisture found in all concrete which can attack and destroy ordinary paints in a few short months. But the problem was complicated further by exposure to extremes in weather, plus the need for spraying the paint under high pressure.

The lasting solution was found in a masonry paint especially formulated by Pratt & Lambert—Inc., and

based on PLIOLITE S-5. Paints made with PLIOLITE S-5, in over 12 years of wide use, have fully proved their lasting beauty through outstanding resistance to moisture, alkalies and weather. And they are easy to apply, dry rapidly, maintain uniform color and always provide an excel lent surface for repainting.

If you have a similar paint order to fill—or any need for a readily soluble, unusually chemical-resistant resin, why not learn more about PLIOLITE S-5? For details, including the latest Tech Book Bulletins, write: Goodyear, Chemical Division, Dept. R-9416, Akron 16, Ohio.

CHEMICAL DIVISION Pliolite-T.M. The Goodyear Tire Λ Rubber Company, Akron, Otxio

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GOOD YEAR