how to maintain brand image and to unlock notoriety - real time bidding forum 2014
DESCRIPTION
Charles Gros : TradelabTRANSCRIPT
French leading Trading Desk IDENTIFICATIONof the relevant usersBEFORE THEY ARRIVE on the advertiser's site
PRE-TARGETING
RETARGETING
from the first impression
TRADELAB’S OWN PROPRIETARY DATA
12 Million Profiles
INVENTORY
PREMIUM inventory
Efficient targeting
TRADELAB
BRANDING & PERFORMANCE
Get in touch : [email protected]
Performance
ROI !vs. Trading Desks
Media Buying Experts
Leading RTB Player
Custom Technology
Exposure Effectiveness
Full Transparency
Proprietary Data
Brand Safety
Exposure Optimisation
Proprietary Data Optimisation Platform
Proprietary Algorithms
3rd largest buyer Overall
1st buyer among Independent Trading Desks
Dashboard
Transparency on URLs and buying costs
12 Million qualified Data
WINNERSMARTDATA
AWARD
WINNERINTERNATIONALDU NUMERIQUE
AWARDIN PROCESS
WINNERAACC
AWARD
TOP 10BIG DATASTART-UP
FINALISTE-COMMERCE
AWARD
FINALIST
TOP 100EBG
START-UPS
Ref. AppNexus, Dec 2013
+60%vs. Adnetworks 35 RTB experts