how-to: generate income from your blog (workshop)
Post on 21-Oct-2014
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DESCRIPTION
Presentation given during a blog monetization workshop. Ready to monetize your online traffic? In this workshop we walk through several different ways you can earn a paycheck through your blog.TRANSCRIPT
HOW-TO:Make Money With
Your BlogIt Can Be Done
+Chris Mohritz | [email protected] | #IdeaToOperations
OUR JOURNEY
● Where to start● Pick your ideal strategy● Where to find more info
MY GOAL
Everyone leaves today withone clear strategy, anda plan to implement it
ENDLESS OPTIONS
● E-book sales● Membership/continuity programs● Private ad sales/blog sponsorships● Ad networks (chitika.com)● Affiliate networks (commission Junction)● Speaking & consulting fees● Book sales (Blog2Book)● Sponsored posts● CPA & CPC● etc.
TODAY’S FOCUS
● Affiliate commissions● Information products● Consulting fees● Speaking fees
THIS IS THE FUN STUFF!
● Turn it into a game ● Have fun with the process● Focus on helping people● Makes for a great “day starter”
WHERE TO STARTWhere The People Are
START WITH THE TRAFFIC
● Hardest part● Find it, or● Create it● Listen, learn, give them what they want● Find real world problems
REMINDERS
● Keep ads contextual ● People buy on emotion, justify with logic● Catch them on the emotional high● Focus on real world problems ● Pinterest is great traffic (food, family,
fitness, fashion)
WHAT TO AVOIDDon’t Look Spammy
DON’T DO THIS!
No control over contentRepulsive image (bounce)Obstructive placement
WHAT WORKSStay In Context
AFFILIATE MARKETING EXAMPLE
http://www.theyummylife.com
● Real life products● Amazon Associates
INFO PRODUCTS EXAMPLE
http://www.copyblogger.com
● Membership, training, e-books, etc.
CONSULTING EXAMPLE
http://www.thebookdesigner.com
● Be results-oriented● Be helpful● Be a resource
SPEAKING EXAMPLE
http://sethgodin.typepad.com
● Be a thought leader● Be a resource
TIPS EXAMPLE
http://www.singularityweblog.com
● Provide a tangible item● Works on reciprocity● Focus on the story● Create a movement
GET MORE INFOArticles & Workshops
GOOD ARTICLES
● http://www.problogger.net/make-money-blogging
● http://www.copyblogger.com/no-money-blogging
● https://www.lessannoyingcrm.com/blog/2012/04/259/How+I+monetized+a+blog+in+30+days%3A+what+worked,+and+what+didn't
DEEP-DIVE WORKSHOP?
● Selling Amazon Products● Creating a Membership/Training Website● Selling Consulting & Speaking Gigs● Selling a Book
RECAP
● Solve real world problems● Keep ads or offers in context
Provide value. Solve actual problems.Uncover what’s bugging people
and fix it for them."~copyblogger.com
GOAL CHECK
● Choose one specific strategy to use?● Plan of attack to implement it?
The Mobile Minute
http://www.themobileplaybook.com
● How to do mobile (in your business)
10x.to/[email protected]