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How to Find New Customers

The Definitive Guide to B2B Demand Generation

Presented by Jeff Ogden, President of Find New Customers

Answer: The nicest company in the BtoB marketing space today.

Visit us anytime at www.findnewcustomers.com

Who is Find New Customers?

“So much has been written about B2B demand generation in the past, but Ogden makes it simple – which makes How to Find New Customers a “must-read”

the Funnelholic, Craig Rosenberg

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Why Should You Read It?

“Selling is Easy – Winning the Trust of Strangers is Hard”Opening line in How to Find New Customers

Find a customer with a big problem and you win the deal. But trying to find customers with big problems is the challenge.

1. Turn your website into an educational hub2. Put great content everywhere prospects

might look3. Stay in touch with those not yet ready to

buy4. Personalize your content and react to

their online behaviors5. Use objective criteria to determine who’s

ready to buy and who is not6. Develop metrics to measure programs and

prove their value

6 Action Items for You from How to Find New Customers

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Thank you!Presented by the award-winning marketing expert, Jeff Ogden, President of Find New Customers