How to Use Brochure Holders

Often they are called leaflet dispensers because they are intended, not only to put on

show but also, to dispense. There are guidelines to make your choosing of the right

holders, easier. First, you have to consider visibility. You want to display your

brochures to entice customers to grab a copy and to attract their interest towards your

enterprise. You will not be able to do this if they wouldn’t see your leaflets clearly.

Stacked types brochure holders are space saving but they have minimal visibility so

they would not really be a good option if visibility is of the essence to your company.

Choose a holder that would allow customers to see the full face of your catalogue or

brochures.

How to Use Brochure Holders to Gain Full Advantage

Ifyour brochure is a factor to be considered when choosing leaflet dispensers. It

would not be of use if it will not be able to accommodate your publications.

Consider the height, width, and thickness of your brochures. Also make sure that

your brochure holders will be able to cope with your demands. For example, a

holder will only be able to hold as much as 10 catalogues but your daily demands

would entail you to give out at least 30, wouldn’t that be enough reason for you

not to pick that holder up? Brochure capacity must then be considered as well.

Where is the Best Place to Use a Brochure Holder

Next consideration is the display place. Where will you put your brochures? On a

counter top? Mounted on the walls, perhaps? Or maybe, you want to utilize a

floor stand? Brochure holders come in models to suit your needs. The display

place and your company’s marketing needs are fundamental deciders in making

the right choices. There are those that only need a single counter top holder while

others opt for multiple brochure display units. Wall mounted brochure displays

also vary from a single leaflet dispenser to multi- unit literature shelves.

What style of Brochure Holder is Right for you

Style and image can also be considered. The simplest model is the cardboard type.

This may look least professional, though, but they may be the cheapest option.

There are designer ranges, but of course, you must have extra budget for it.

Acrylic types are available and they are common because they are not only sturdy

and stylish, they cost cheap as well.

Which Material is Right for Your Brochure Holder

Materials used will also need to be considered. Popular materials would include

whilst wood and metal. Acrylic and styrene are also well-liked because of their

see- through properties. Plastic brochure holders are practically ever-present

solutions for single holders and smaller units and they are basically produced by

mass at a very low cost. There are also materials made to withstand different

weather conditions. They are specially used for outdoor stacking units.

For business owners, pamphlets, brochures and other marketing literature are still

important in widening clientele scope and marketing. Brochure holders are often

overlooked but no matter what kind of brochure you put in them or where you are

going to place them, it is necessary to make sure that they possess the professional

qualities to help you get the full benefit of your brochures.

Brochure Holders are an effective way to get brochures, special sheets, instruction

forms in your customers hands. They have been around for over 100 years and

have evolved into one of Marketing’s most effective tools.