How to determine facebook and twitter roi [infographic]

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Post on 25-May-2015

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How do marketers determine social media ROI? This a question asked by many CEOs and business owners that challenges marketers to deliver value from social media and make a return on their investment. So its no surprise that 77% of CEOs think that marketers dont really talk about what matters; sales.

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  • 1. How to Determine Facebook and Twitter ROI [INFOGRAPHIC]Nicely articulated and presented by Thomas Crawshaw revolves around a problem faced byalmost all Social Media Marketers. Source: http://bit.ly/M6j2PEHow do marketers determine social media ROI? This a question asked by many CEOs andbusiness owners that challenges marketers to deliver value from social media and make a returnon their investment. So its no surprise that 77% of CEOs think that marketers dont really talkabout what matters; sales.I present to you an infographic filled with some of the latest polls and interesting mini-casestudies that show support for social media ROI. In fact, Edible Arrangements actually saw adouble digit sales increase after a Facebook promotion!Infographics have a really powerful viral nature (lets hope this one gets shared far andwide!), Wordstream created 2 infographics and later received 2000 likes, 1200 tweets andhundreds of leads that lead to sales.Please Scroll

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