how to design - graphic design theory
DESCRIPTION
learn how to create graphic designs following the essential stepsTRANSCRIPT
How To Design
Learn how to efficiently deliver the message to audiences in terms of idea and graphic design
elements.
Copyright © 2014 by Abanoub M. Nassif
All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means without mentioning the author.
For permission requests, contact the author below:
Author: Abanoub M. NassifE-mail: [email protected]: http://eg.linkedin.com/in/abanoubmelad/Facebook: https://www.facebook.com/EngineeroBono
Abanoub M. Nassif
Where To Start!
How To Design – Where To Start!How To Design – Where To Start!
1) Message2) Idea3) Inspiration4) Patterns5) Content
Graphic Design is a step by step process.
A designer needs to follow these steps6) Design7) Design principles8) Color theory9) Repeat
Message
How To Design – MessageHow To Design – Message
• What message do you want to deliver ? • Who is your target audience ?• How will they interpret your message ?• What needs are you trying to meet ?
The point of graphic design is to deliver a defined message to a defined audience.
A designer needs to answers these questions
Idea
How To Design – IdeaHow To Design – Idea
• Determine that efficient and creative idea.• Make sure that this idea is understandable by
the target audience ?
Idea is the way a designer plans to deliver the message to audience.
A designer needs to
Inspiration
How To Design – InspirationHow To Design – Inspiration
Find Inspiration, keep an idea file for copies of materials where the design/layout that have impressed you.
Don’t be afraid to “steal” ideas from others (for educational purposes only)
Patterns
How To Design – PatternsHow To Design – Patterns
• Specify which design pattern is efficient and suitable to achieve the idea if no pattern does then a designer can create a new hybrid pattern.
A designer needs to
Designers follow some pattern to achieve the design idea according to Based design.
How To Design – InspirationHow To Design – Inspiration
• Think according to the Based Design principles and choose one of the patterns or create a new one.
• Search and think of inspirations related to the topic/pattern of design.
A designer needs to
Content
How To Design – ContentHow To Design – Content
Content is the materials used to achieve the idea. It may contains images, text, shapes or any other design elements.
A designer needs to• Determine what content he/she plans to use.• Bring and arrange content before beginning to
design.• Make sure that content is good quality.
How To Design – ContentHow To Design – Content
Importance •Helps to avoid backtracking and loss of time.•Allows you to visually plan out your project.
DesignPhotoshop, Illustrator, Gimp, Corel Draw,
etc …
How To Design – DesignHow To Design – Design
Design is step where you start using graphic design software.
A designer needs to
• Use software tools to achieve the idea using the previously arranged content.
• Apply graphic design principles• Use correct colors according to color theory
Design Principles
How To Design – Design PrinciplesHow To Design – Design Principles
Design Principles introduces a brilliant-look design that achieve both idea and beautiful appearance.
Breaking any of the design principles cause an inefficient and ugly-look design.
A designer needs to• Strictly follow all the design principles.
Color Theory
How To Design – Color TheoryHow To Design – Color Theory
Color Theory focuses on achieving the message of design by using the correct colors.
A designer needs to• Determine the colors to use according to Color
Theory.• Avoid color combinations that break the
principles of color theory.• Enhance design surfing using correct
distribution of colors.
Repeat
How To Design – RepeatHow To Design – Repeat
After following the previous steps a designer should revise his/her design by repeating steps in mind to enhance it.
1) Message2) Idea3) Inspiration4) Patterns5) Content
6) Design7) Design principles8) Color theory
For feedback, communications or questions feel free to contact the author.
Abanoub M. NassifE-mail: [email protected]: http://eg.linkedin.com/in/abanoubmelad/Facebook: https://www.facebook.com/EngineeroBono
Abanoub M. Nassif