how to build sustainable online communities
DESCRIPTION
This is our short presentation during the 2014 Digital Influencers Marketing Summit. Along with other resource speakers, we shared insights on why online communities exist and how companies can shape & enhance their community culture.TRANSCRIPT
Building Sustainable Online CommunitiesPresenter: Lace LlanoraVanilla Digital, Inc.
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Why do online communities exist?
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3 Key Actions in Establishing a Community Culture
• Recognize positive participation• Solicit & respond to community member feedback• Communicate with members
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• Post when your members are online• Use the post type your community responds to
tips to build & engage your community
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• Post when your members are online• Use the post type your community responds to
tips to build & engage your community
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• Get internal staff to participate
tips to build & engage your community
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• Have a rewards program for active participants
tips to build & engage your community
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• Develop resources
tips to build & engage your community
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• Offer a level of transparency & openness
tips to build & engage your community
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• Create a welcoming culture
tips to build & engage your community
Thank you!P.S. Grab FREE online community study & other related resources now at fb.me/vanillaph
Presenter: Lace LlanoraVanilla Digital, Inc.
t: @vanilla_ph f: vanillaph