how netflix crushed blockbuster: 3 lessons for employee communications leaders
TRANSCRIPT
How Netflix Crushed Blockbuster: Lessons for Employee Communications
Leaders
Greg Shove, founder, SocialChorus@gregshove
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OUR SPEAKER
Greg Shove
Founder & CEO
SocialChorus
@gregshove
3
JOIN THE CONVERSATION!
Chat with us on
ReadyTalk!
Have you heard about
the greatest video
distribution platform
the world has ever
seen?
But then...
Why am I talking about DVDs?
We can learn a lot from Netflix.
Netflix nailed three things:
Netflix nailed three things:
They delivered.
Netflix nailed three things:
They delivered.
They personalized.
Netflix nailed three things:
They delivered.
They personalized.
They optimized.
Netflix Delivered.
They crossed the last mile.
Netflix Personalized.
And offered unlimited choice.
Netflix optimized.
They learned from users.
I want you to be the
Netflix of employee
communications.
So...
What does progress look like?
Employee Comms 1.0
LEADERSHIP COMMS EVERYONE
Employee Comms 1.0
LEADERSHIP COMMS EVERYONE
Employee Comms 2.0
LEADERSHIP COMMS EVERYONE
Employee Comms 3.0
LEADERSHIP COMMS
PEOPLE AND
TEAMS
PEOPLE AND
TEAMS
PEOPLE AND
TEAMS
Employee Comms is the glue
that binds & aligns the team.
Unfortunately, it’s getting a lot
harder to stay afloat.
Employees are checking out.
Distributed employees feel
disconnected and alone.
And other departments are
modernizing faster.
You can be the Netflix of
employee comms.
The answer isn’t just tech.
Deliver.
Personalize.
Optimize.
Deliver.
You’ve got to win the last mile.
Personalize.
Give them content they love.
Optimize.
Learn from every interaction.
Many other companies are
figuring this out.
You can be a superhero in
your organization.
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Chat with us on
ReadyTalk!
Transforming how workers stay connected every day
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INTERESTED IN LEARNING MORE?
Request a Custom Demo
844.975.2533
http://www.socialchorus.com/tour
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THANK YOU!
Greg Shove
Founder & CEO
SocialChorus
@gregshove