how augmented reality apps help museums & exhibitions improve the visitor experience

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How Augmented Reality Apps Improve Visitor Experience for Museum Owners and Exhibitions Image: Cloudinary.com With real examples!

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Page 1: How Augmented Reality Apps Help Museums & Exhibitions Improve the Visitor Experience

How Augmented Reality Apps Improve Visitor Experience for

Museum Owners and Exhibitions

Image: Cloudinary.com

With real examples!

Page 2: How Augmented Reality Apps Help Museums & Exhibitions Improve the Visitor Experience

Contents

1. The oblivion of traditional museums2. How can museums stay relevant?3. Example: Kspace AR trial app4. Example: Skin and Bones app5. Example: Virtualidades app6. Benefits of AR apps for museums7. Key Takeaway

Image: Digitalmeetsculture.net

Page 3: How Augmented Reality Apps Help Museums & Exhibitions Improve the Visitor Experience

The oblivion of Museums

Museums today face a challenge in keeping a steady stream of visitors.

Young audiences growing up in a digital world need something more than a static fossil or a still painting to engage with.

Image: Huffspot.com

Page 4: How Augmented Reality Apps Help Museums & Exhibitions Improve the Visitor Experience

The oblivion of Museums

“Museums are much more than repositories of objects; they are meeting places for people and ideas. Their future

depends on remaining a dynamic part of the public realm.”

‒ Robert Hewison, critic, curator and academic.

Image:Spain.info.com

Page 5: How Augmented Reality Apps Help Museums & Exhibitions Improve the Visitor Experience

How can Museums stay relevant?

● The goal of museums is to entertain and educate.

● The new museology doctrine puts storytelling at the centre of the experience.

● Interactive, digital narratives can be achieved through Augmented Reality (AR) and Image Recognition technologies.

Image:Digitaltrends.com

Page 6: How Augmented Reality Apps Help Museums & Exhibitions Improve the Visitor Experience

Example: Kspace AR Trial app

● Encourages kids to explore the museum through an interactive game

● Build a time-travelling robot to go on an adventure to a mystery location in Australia’s past.

National Museum of Australia

Image: : National Museum Australia

Page 7: How Augmented Reality Apps Help Museums & Exhibitions Improve the Visitor Experience

Example: Skin and Bones app

● Brings dinosaur skeletons and fossils alive by just directing your camera towards the object

● See life-size models of the species through Augmented Reality.

Smithsonian National Museum of Natural History

Image: Gizmodo.com

Page 8: How Augmented Reality Apps Help Museums & Exhibitions Improve the Visitor Experience

Galería Mérida, México

Example: Virtualidades app

● Transforms contemporary art through Augmented Reality.

● Hold a tablet or smartphone towards the scattered pieces and watch a secret digital world emerge.

Image: Galeria Merida (Mexico)

Page 9: How Augmented Reality Apps Help Museums & Exhibitions Improve the Visitor Experience

Benefits of AR apps for Museums and Exhibitions

Improve visitor experience in Museums and Exhibitions with AR apps:

● Create virtual tour guides

● Resurrect objects and people that existed thousands of years ago to life.

● Allow visitors to immerse themselves in virtual worlds and recreate entire buildings.

Image: Digitalcameraworld.com

Page 10: How Augmented Reality Apps Help Museums & Exhibitions Improve the Visitor Experience

Benefits of AR apps for Museums and Exhibitions

● Turn education into entertainment through interactive AR gaming

● Create compelling storylines that can be re-created or taken outside the museum

Image: Ciklum.com

Page 12: How Augmented Reality Apps Help Museums & Exhibitions Improve the Visitor Experience

www.catchoom.com

Learn more about Augmented Reality and Image Recognition: