how are businesses using instagram for digital marketing - jeffrey poling liftsocial
TRANSCRIPT
● Sharpie
● Red Bull
Photo: Dan Smith
● Starbucks
● Arnold Schwarzenegger
● Beyond the Weak
● LA Clippers
● Target Style
How companies are using Instagram influencer marketing
● People love getting behind a cause and they love getting behind a message.
● Even the most cynical businesses normally started with some kind of aspiration
● Try to remember what that mission statement was and then start shouting it from the rooftops and getting people to believe it.
Local marketing with Instagram
● Local hashtags– Search for local hashtags
regularly– This works well for tourist
attractions● Real world networking
– Ask customers to follow you– Get a photo and then tag
them in it– Gives potential customers a
great reason to follow you, too.
● Get to know your customers
● ALL your marketing should be an extension of who you are and what you want to portray.
